SVP, CFO of Panera Bread Company (PNRA) Jeffrey W Kip sells 2,683 shares of PNRA on 04/25/2011 at an average price of $122 a share.

Panera Bread Company has a market cap of $3.91 billion; its shares were traded at around $124.32 with a P/E ratio of 34.3 and P/S ratio of 2.5. Panera Bread Company had an annual average earning growth of 22.5% over the past 10 years. GuruFocus rated Panera Bread Company the business predictability rank of 4-star.

This is the annual revenues and earnings per share of PNRA over the last 10 years. For detailed 10-year financial data and charts, go to 10-Year Financials of PNRA.

CEO Recent Trades:

• Sell: CEO, President William W. Moreton sold 900 shares of PNRA stock on 12/20/2010 at the average price of 105.61. William W. Moreton owns at least 15,829 shares after this. The price of the stock has increased by 17.72% since.

CFO Recent Trades:

• Sell: SVP, CFO Jeffrey W Kip sold 6,636 shares of PNRA stock on 11/15/2010 at the average price of 94.57. Jeffrey W Kip owns at least 8,506 shares after this. The price of the stock has increased by 31.46% since.

This is the insider trade history vs. stock price of PNRA. For the complete insider trading history of PNRA, click here.

Directors and Officers Recent Trades:

• Sell: SVP, Chief Information Officer Thomas C Kish sold 1,776 shares of PNRA stock on 04/18/2011 at the average price of 123.18. Thomas C Kish owns at least 11,458 shares after this. The price of the stock has increased by 0.93% since.
• Sell: SVP, Chief Franchise Officer Michael J Kupstas sold 451 shares of PNRA stock on 03/29/2011 at the average price of 120.11. Michael J Kupstas owns at least 23,391 shares after this. The price of the stock has increased by 3.51% since.
• Sell: Executive Vice President John M Maguire sold 3,003 shares of PNRA stock on 03/29/2011 at the average price of 121.7. John M Maguire owns at least 12,452 shares after this. The price of the stock has increased by 2.15% since.
• Sell: SVP, Company and JV Operations William Henry Jr. Simpson sold 498 shares of PNRA stock on 03/29/2011 at the average price of 120.11. William Henry Jr. Simpson owns at least 7,418 shares after this. The price of the stock has increased by 3.51% since.
• Sell: SVP, Chief Legal Officer, Sec. Scott G Blair sold 456 shares of PNRA stock on 03/29/2011 at the average price of 120.11. Scott G Blair owns at least 9,773 shares after this. The price of the stock has increased by 3.51% since.

For the complete insider trading history of PNRA, click here.

Why CEOs Are Buying Stocks Of Their Own Companies?

1. As legendary investor Peter Lynch said: "Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise."
2. TOP EXECUTIVES like CEOs and CFOs are savvy buyers of their companies' shares. One long-term study showed that they beat the market on average by six percentage points a year.
3. Another study found that the aggregated activities of insiders can serve as a good indicator to locate market bottoms. Insiders as a whole are smart investors of their own companies.

Click it to Check Out What the CEO Are Trading

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