Vice Chairman of Salesforce.com, Inc. (CRM) Veenendaal Frank Van sells 4,000 shares of CRM on 12/17/2012 at an average price of $165.45 a share.

Salesforce.com, Inc. has a market cap of $21.78 billion; its shares were traded at around $168.91 with and P/S ratio of 9.6. Salesforce.com, Inc. had an annual average earning growth of 43.7% over the past 5 years.

CFO Recent Trades:

• CFO Graham Smith sold 4,700 shares of CRM stock on 12/17/2012 at the average price of 164.66. Graham Smith owns at least 19,364 shares after this. The price of the stock has increased by 2.58% since.
• CFO Graham Smith sold 1,028 shares of CRM stock on 11/26/2012 at the average price of 156.31. Graham Smith owns at least 19,364 shares after this. The price of the stock has increased by 8.06% since.
• CFO Graham Smith sold 3,700 shares of CRM stock on 11/19/2012 at the average price of 145.98. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 15.71% since.
• CFO Graham Smith sold 2,200 shares of CRM stock on 11/15/2012 at the average price of 139.68. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 20.93% since.
• CFO Graham Smith sold 5,900 shares of CRM stock on 10/15/2012 at the average price of 153.34. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 10.15% since.

This is the insider trade history vs. stock price of CRM. For the complete insider trading history of CRM, click here.

Directors and Officers Recent Trades:

• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 12/17/2012 at the average price of 165.45. Veenendaal Frank Van owns at least 8,097 shares after this. The price of the stock has increased by 2.09% since.
• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 12/13/2012 at the average price of 165.84. Veenendaal Frank Van owns at least 8,097 shares after this. The price of the stock has increased by 1.85% since.
• EVP, Technology Parker Harris sold 11,194 shares of CRM stock on 12/11/2012 at the average price of 164.44. Parker Harris owns at least 468,825 shares after this. The price of the stock has increased by 2.72% since.
• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 12/11/2012 at the average price of 157.78. Veenendaal Frank Van owns at least 8,097 shares after this. The price of the stock has increased by 7.05% since.
• Pres, Commercial/SMB Bus. Unit Hilarie A. Koplow sold 1,765 shares of CRM stock on 12/11/2012 at the average price of 160. Hilarie A. Koplow owns at least 23,288 shares after this. The price of the stock has increased by 5.57% since.

For the complete insider trading history of CRM, click here.

Why CEOs Are Buying Stocks Of Their Own Companies?

1. As legendary investor Peter Lynch said: "Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise."
2. TOP EXECUTIVES like CEOs and CFOs are savvy buyers of their companies' shares. One long-term study showed that they beat the market on average by six percentage points a year.
3. Another study found that the aggregated activities of insiders can serve as a good indicator to locate market bottoms. Insiders as a whole are smart investors of their own companies.

Click it to Check Out What the CEO Are Trading

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