Vice Chairman of Salesforce.com, Inc. (CRM) Veenendaal Frank Van sells 4,000 shares of CRM on 01/10/2013 at an average price of $171.27 a share.

Salesforce.com, Inc. has a market cap of $24 billion; its shares were traded at around $173.12 with and P/S ratio of 9.6. Salesforce.com, Inc. had an annual average earning growth of 43.7% over the past 5 years.

This is the annual revenues and earnings per share of CRM over the last 10 years. For detailed 10-year financial data and charts, go to 10-Year Financials of CRM.

CEO Recent Trades:

• Chairman of the Board & CEO Marc Benioff sold 412,500 shares of CRM stock on 12/28/2012 at the average price of 165.6. Marc Benioff owns at least 10,212,500 shares after this. The price of the stock has increased by 4.54% since.

CFO Recent Trades:

• CFO Graham Smith sold 4,700 shares of CRM stock on 12/17/2012 at the average price of 164.66. Graham Smith owns at least 19,364 shares after this. The price of the stock has increased by 5.14% since.
• CFO Graham Smith sold 1,028 shares of CRM stock on 11/26/2012 at the average price of 156.31. Graham Smith owns at least 19,364 shares after this. The price of the stock has increased by 10.75% since.
• CFO Graham Smith sold 3,700 shares of CRM stock on 11/19/2012 at the average price of 145.98. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 18.59% since.
• CFO Graham Smith sold 2,200 shares of CRM stock on 11/15/2012 at the average price of 139.68. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 23.94% since.
• CFO Graham Smith sold 5,900 shares of CRM stock on 10/15/2012 at the average price of 153.34. Graham Smith owns at least 18,232 shares after this. The price of the stock has increased by 12.9% since.

This is the insider trade history vs. stock price of CRM. For the complete insider trading history of CRM, click here.

Directors and Officers Recent Trades:

• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 01/10/2013 at the average price of 171.27. Veenendaal Frank Van owns at least 6,133 shares after this. The price of the stock has increased by 1.08% since.
• EVP, Technology Parker Harris sold 4,470 shares of CRM stock on 01/08/2013 at the average price of 170. Parker Harris owns at least 471,758 shares after this. The price of the stock has increased by 1.84% since.
• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 01/08/2013 at the average price of 169.15. Veenendaal Frank Van owns at least 6,133 shares after this. The price of the stock has increased by 2.35% since.
• Vice Chairman Veenendaal Frank Van sold 4,000 shares of CRM stock on 01/04/2013 at the average price of 169.7. Veenendaal Frank Van owns at least 6,133 shares after this. The price of the stock has increased by 2.02% since.
• Pres, Commercial/SMB Bus. Unit Hilarie A. Koplow sold 4,649 shares of CRM stock on 01/04/2013 at the average price of 168.66. Hilarie A. Koplow owns at least 23,288 shares after this. The price of the stock has increased by 2.64% since.

For the complete insider trading history of CRM, click here.

Why CEOs Are Buying Stocks Of Their Own Companies?

1. As legendary investor Peter Lynch said: "Insiders might sell their shares for any number of reasons, but they buy them for only one: they think the price will rise."
2. TOP EXECUTIVES like CEOs and CFOs are savvy buyers of their companies' shares. One long-term study showed that they beat the market on average by six percentage points a year.
3. Another study found that the aggregated activities of insiders can serve as a good indicator to locate market bottoms. Insiders as a whole are smart investors of their own companies.

Click it to Check Out What the CEO Are Trading

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