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"Bloomberg Professional" - Would you subscribe at a lower rate?

March 19, 2013

I'm curious, if Bloomberg were to cut its Professional subscription cost down by 75%, would you subscribe? How about a cost reduction of 85%?

Why am I asking?

Having used a Bloomberg terminal for a number of years I was always surprised that no other company had come along and tried to duplicate the service and make it available to the retail investor. (Or why Bloomberg itself hadn't even offered a substantially reduced service level retail version.)

BTW - What a great moat they have!


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