This was a classic net-net. The company traded at a massive discount to its net current assets because its earnings were either negative or unimpressive (depending on the quarter). But yesterday's results were actually good. The company finally made material progress in achieving sales and profits by moving new products through new distribution channels. As a result, the company spent a large part of the day trading very close to its net current asset value.
I didn't know Coast would be successful in this new endeavour. I simply owned it because it was worth much more than it was trading for. In this case, the company's operations (along with a buoyant market) turned out to be the catalyst to getting fair value. But because the downside was protected in this investment, the risk vs potential return ratio was very favourable.
Another interesting tidbit to this story are the insider trades. The company's chairman and the largest holder of the stock has been selling his shares over the last few months at much lower prices. This illustrates that even though insiders may have a better read on the company than do the rest of us, they still have no idea (just like the rest of us!) what capital markets are going to do.
Disclosure: No position