At Ockham, we have believed WPO has been Undervalued for the better part of two years based on the strengthening fundamentals. Reported earnings took a major hit in fiscal 2009 due in part to one-time charges, but earnings per share should more than double this year. Media companies have been crippled during the recession due to declining newspaper circulation and lower advertising rates across media platforms. However, media stocks have rebounded significantly in this bull market, and Kaplan gives WPO a diversification that other competitors cannot match. As we all know, educational services have been in high demand with unemployment at multi-decade highs. Despite the disappointing bottom-line number for the last two years, the company still managed to grow sales last year by about 2.3% and brought in a much healthier $653 million in cash from operations. Growth is accelerating now that the media side of the business is improving, and when they report first quarter results expectations are for WPO to show 12% sales growth for the quarter.
If you look at what the market has historically been willing to pay for WPO, it is clear that the stock has unjustly fallen out of favor with the market. For example, over the past ten years the market has traditionally awarded WPO with a price-to-cash earnings range of 12.8x to 19.2x, but it currently stands at just under 11x. Similarly, price-to-sales per share currently stands at .95x, which is well below The Washington Post’s historically normal range of 1.64x to 2.32x. Based on this historical data and given the current fundamentals, for WPO to reach just the low end of these valuation ranges would imply a price of about $640 per share or 31% higher than the current price. To be clear, this is not a price target but rather more akin to a margin of safety calculation.
Clearly, we are comfortable in reaffirming our Undervalued rating on WPO despite the quick price appreciation early last week. Value investors are always on the lookout for stocks that are unloved by the market, and WPO seems to be underappreciated despite solid and strengthening fundamentals. However, with the recent attention WPO is getting from the financial media, interest may start building quickly especially as Kaplan gets more credit for its contribution.
Ockham Research Staff
About the author:
Mr. Huebscher is the founder and CEO of Advisor Perspectives, a web site and newsletter that provides investment strategy analysis for financial advisors and wealth managers. In 1982, he founded the investment software division of Thomson Financial, where he created the PORTIA product, a portfolio management system for institutional investors. In 1990, he founded Hub Data, a market data redistribution service, which he sold to Advent Software in 1998. He has also worked in the account aggregation field, as a consultant to both vendors and wealth managers. He is a graduate of the Harvard Business School (1982) and Connecticut College (1976).