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Kellogg Co (K) Ownership Data

Short Interest History (%)

This is the historical short interest of Kellogg Co, as measured by the Short Percentage Of Float.

Date Short Interest
July 15, 20153.32
June 30, 20153.28
June 15, 20153.23
May 29, 20153.15
May 15, 20153.14
April 30, 20153.45
April 15, 20153.84
March 31, 20153.67
March 13, 20153.07
February 27, 20152.49
February 13, 20152.18
January 30, 20152.39
January 15, 20152.28
December 31, 20142.41
December 15, 20142.93
November 28, 20142.64
November 14, 20142.49
October 31, 20142
October 15, 20142.08
September 30, 20142.06
September 15, 20142.51
August 29, 20142.5
August 15, 20142.26
July 31, 20141.58
July 15, 20141.46
June 30, 20141.47
June 13, 20141.55
May 30, 20141.59
May 15, 20141.7
April 30, 20142.77
April 15, 20143.96
March 31, 20143.7
March 14, 20144.06
February 28, 20143.67
February 14, 20143.34
January 31, 20142.99
January 15, 20142.91
December 31, 20132.83
December 13, 20133.16
November 29, 20133.54
November 15, 20133.57
October 31, 20134
October 15, 20134.2
September 30, 20133.66
September 13, 20133.28
August 30, 20132.82
August 15, 20134.01
July 31, 20134.35
July 15, 20135.07
June 28, 20134.67
June 14, 20134.02
May 31, 20133.91
May 15, 20131.79
April 30, 20131.98
April 15, 20131.87
March 28, 20131.94
March 15, 20131.94
February 28, 20131.32
February 15, 20131.88
January 31, 20132.17
January 15, 20132.87
December 31, 20123.12
December 14, 20122.96
November 30, 20122.9
November 15, 20122.46
October 31, 20122.75
October 15, 20122.56
September 28, 20122.6
September 14, 20122.27
August 31, 20122.95
August 15, 20122.38
July 31, 20122.02
July 13, 20122.24
June 29, 20122.17
June 15, 20122.14
May 31, 20122.26
May 15, 20122.22
April 30, 20122.33
April 13, 20122.84
March 30, 20122.84
March 15, 20122.89
February 29, 20122.81
February 15, 20121.89
January 31, 20122.09
January 13, 20122.32
December 30, 20112.03
December 15, 20111.94
November 30, 20112
November 15, 20111.61
October 31, 20111.78
October 14, 20111.6
September 30, 20111.57
September 15, 20111.93
August 31, 20111.95
August 15, 20111.58
July 29, 20111.65
July 15, 20111.68
June 30, 20111.79
June 15, 20111.46
May 31, 20111.38
May 13, 20111.68
April 29, 20111.47
April 15, 20111.55
March 31, 20111.8
March 15, 20112.3
February 28, 20111.78
February 15, 20112.58
January 31, 20112.77
January 14, 20112.84
December 31, 20102.61
December 15, 20102.89
November 30, 20103.6
November 15, 20103.41
October 29, 20103.47
October 15, 20103.23
September 30, 20103.39
September 15, 20102.79
August 31, 20102.72
August 13, 20102.53
July 30, 20101.52
July 15, 20101.88
June 30, 20101.93
June 15, 20102.3
May 28, 20102.53
May 14, 20102.37
April 30, 20102.19
April 15, 20102.44
March 31, 20102.46
March 15, 20102.24
February 26, 20101.99
February 12, 20102.05
January 29, 20101.77
January 15, 20101.43
December 31, 20091.24
December 15, 20091.32
November 30, 20091.19
November 13, 20091.07
October 30, 20090.95
October 15, 20091.13
September 30, 20091.13
September 15, 20091.03
August 31, 20091.22
August 14, 20091.32
July 31, 20091.61
July 15, 20092.2
June 30, 20091.95
June 15, 20091.54
May 29, 20091.8
May 15, 20091.75
April 30, 20092.17
April 15, 20092.08
March 31, 20091.51
March 13, 20091.67
February 27, 20091.23
February 13, 20090.88
January 30, 20090.97
January 15, 20090.92
December 31, 20080.7
December 15, 20080.72
November 28, 20080.81
November 14, 20080.81
October 31, 20081.04
October 15, 20081.06
September 30, 20081.21
September 15, 20081.31
August 29, 20081.32
August 15, 20081.4
July 31, 20081.9
July 15, 20081.98
June 30, 20081.8
June 13, 20081.36
May 30, 20081.45
May 15, 20080.76
April 30, 20080.85
April 15, 20081.46
March 31, 20082.2
March 14, 20082.48
February 29, 20082.12
February 15, 20082.07
January 31, 20081.82
January 15, 20081.75
December 31, 20071.71
December 11, 20071.6
November 27, 20071.58
November 9, 20071.5
October 26, 20071.46
October 10, 20071.4
September 25, 20071.49
September 11, 20071.35
August 10, 20071.18
July 10, 20071.6
June 12, 20071.12
May 10, 20071.14
April 10, 20071.19
March 12, 20071.29
February 12, 20071.04
January 9, 20071.37
December 12, 20061.36
November 10, 20061.36
October 10, 20061.28
September 12, 20061.46
August 10, 20061.44
July 11, 20061.27
June 12, 20061.03
May 10, 20060.88
April 10, 20060.61
March 10, 20060.78
February 10, 20060.75
January 10, 20060.92
December 12, 20051.01
November 10, 20051.13
October 11, 20050.66
September 12, 20050.91
August 10, 20050.83
July 12, 20050.74
June 10, 20050.89
May 10, 20050.95
April 12, 20051.12
March 10, 20051.16
February 10, 20050.94
January 11, 20050.91
December 10, 20041.08
November 10, 20041.12
October 12, 20041.31
September 10, 20040.89
August 10, 20040.97
July 12, 20041.03
June 9, 20041.28
May 11, 20041.48
April 12, 20041.22
March 10, 20041.15
February 10, 20040.89
January 12, 20040.87
December 10, 20031.01
November 11, 20031.15
October 10, 20030.8
September 10, 20030.86
August 12, 20030.83
July 10, 20030.88
June 10, 20031.09
May 12, 20030.99
April 10, 20030.88
March 11, 20030.91
February 11, 20030.9
January 10, 20031.01
December 10, 20021.04
November 12, 20020.73
October 10, 20021.22
September 10, 20020.82
August 12, 20020.8
July 10, 20020.79
June 11, 20020.7
May 10, 20020.64
April 10, 20020.51
March 12, 20020.53
February 12, 20020.41
January 10, 20020.77
December 11, 20010.43
November 12, 20010.62
October 10, 20010.54
September 5, 20010.63
August 10, 20010.81
July 10, 20011.19
June 12, 20010.78
May 10, 20010.72
April 9, 20010.94
March 12, 20010.76
February 12, 20010.74
January 9, 20010.48
December 12, 20000.42
November 10, 20000.37
October 10, 20000.37
September 12, 20000.54
August 10, 20000.82
July 11, 20001.07
June 12, 20001.11
May 10, 20000.69
April 11, 20000.7
March 10, 20001
February 10, 20000.64
January 11, 20000.73
December 10, 19990.99
November 10, 19991.12
October 12, 19991.37
September 10, 19991.57
August 10, 19991.37
July 12, 19991.43
June 10, 19991.58
May 11, 19991.6
April 12, 19991.62
March 10, 19991.79
February 9, 19991.89
January 8, 19991.62
December 8, 19981.36
November 6, 19981.2
October 8, 19981.23
September 8, 19981.2
August 7, 19980.99
July 8, 19980.88
June 8, 19981
May 8, 19981.1
April 7, 19980.97
March 6, 19980.95
February 6, 19980.94
January 8, 19981.03
December 8, 19971.28
November 7, 19971.52
October 8, 19971.78
September 8, 19971.94
August 8, 19972.05
July 8, 19972.48
June 6, 19973.4
May 8, 19973.17
April 8, 19972.78
March 7, 19972.91
February 7, 19973.64
January 8, 19973.04
December 6, 19963.11
November 8, 19962.98
October 8, 19962.6
September 6, 19962.4
August 8, 19962.05
July 8, 19961.97
June 7, 19961.21
May 8, 19960.75
April 8, 19960.53
March 8, 19960.44
February 8, 19960.45
January 8, 19960.41
December 8, 19950.49
November 8, 19950.56
October 6, 19950.58
September 8, 19950.61
August 8, 19950.64
July 7, 19950.73
June 8, 19950.8
May 8, 19950.96
April 6, 19951.08
March 8, 19950.67
February 8, 19950.63
January 6, 19950.88

Institutional Ownership History (%)

This the Institutional Ownership History of Kellogg CoPeter Lynch prefers to buy companies with low institutional ownership.

Date Institutional Ownership
June 30, 201587
March 31, 201582
December 31, 201482
September 30, 201481
June 30, 201480
March 31, 201474
December 31, 201381
September 30, 201361
June 30, 201362
March 31, 201381
March 31, 201081
September 30, 200959
June 30, 200984
December 31, 200883
September 30, 200884
June 30, 200883
March 31, 200884
December 31, 200782
September 30, 200773
June 30, 200785
March 31, 200787
December 31, 200684
September 30, 200682
June 30, 200676
March 31, 200680
December 31, 200573
September 30, 200574
June 30, 200551
March 31, 200580
December 31, 200480
September 30, 200481
June 30, 200481
March 31, 200481
December 31, 200385
September 30, 200382
December 31, 200283
September 30, 200274
June 30, 200282
March 31, 200280
December 31, 200181
September 30, 200178
June 30, 200180
March 31, 200178
December 31, 200078
September 30, 200076
June 30, 200076
March 31, 200076

Insider ownership (%)

This is the historical insider ownership of Kellogg Co. It is usually better to buy companies with large insider ownership. The company insiders' interest are more aligned with external shareholders in this case.

Date Insider Ownership
December 31, 20069
November 30, 20069
October 31, 20069
September 30, 20069
June 30, 20069
May 31, 20069
April 30, 20069
March 31, 20069
February 28, 20069
January 31, 20069
December 31, 20059
November 30, 20059
October 31, 20059
September 30, 20059
August 31, 20059
July 31, 20059
June 30, 20059
May 31, 20059
April 30, 20059
March 31, 20059
February 28, 20059
January 31, 20059
December 31, 20049
November 30, 20049
October 31, 20049
September 30, 20049
August 31, 20049
July 31, 20049
June 30, 20049
May 31, 20049
April 30, 20049
March 31, 20049
February 29, 20049

Top Direct Holders

HolderPositionShares% of Shares
Outstanding
Report Date
Mr. A.D. David MackayPresident and CEO, Director285,629less than 0.1%2010-08-13
Mr. John A. BryantChairman, President and CEO248,648less than 0.1%2015-07-10
Mr. Alan F. HarrisExecutive Vice President158,795less than 0.1%2006-12-30
Mr. Timothy P. MobsbySenior Vice President105,876less than 0.1%2010-02-16
Mr. James M. JennessDirector, 10% Owner100,106less than 0.1%2015-05-07
Jeffrey W. MontieExecutive Vice President99,125less than 0.1%2008-02-18
Jeffrey M. BoromisaSr VP-CFO84,350less than 0.1%2006-12-30
King T. PouwN/A72,835less than 0.1%2004-05-06
Mr. Bradford J. DavidsonSenior Vice President66,760less than 0.1%2013-05-08
L. Daniel JorndtN/A66,425less than 0.1%2007-08-21

Top Fund Holders

HolderSharesReport Date% of Shares
Outstanding
% of Total
Assets Managed
Market Value($1000)
Bank Of New York Trust Company, N.a.   Premium Plus70,674,1902015-03-3119.82100.004,660,963
Victory Capital Management Inc.   Premium Plus26,966,4832015-03-317.5611.601,778,440
Vanguard Group, Inc.   Premium Plus16,022,8482015-03-314.490.071,056,707
MFS Investment Management K.K.   Premium Plus11,912,1232015-03-313.340.40785,605
State Street Corp   Premium Plus11,106,9372015-03-313.110.08732,509
Fidelity Management and Research Company   Premium Plus8,738,0632015-03-312.450.08576,275
BlackRock Fund Advisors   Premium Plus8,044,2722015-03-312.260.07530,520
T. Rowe Price Associates, Inc.   Premium Plus6,997,8412015-03-311.960.10461,508
State Farm Mutual Automobile Ins CO   Premium Plus6,382,6002015-03-311.790.63420,934
VA CollegeAmerica Income Fund of America5,250,0002015-06-301.490.36329,175

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