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GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength : 8/10

vs
industry
vs
history
Cash to Debt 0.31
CLX's Cash to Debt is ranked higher than
64% of the 1714 Companies
in the Global Household & Personal Products industry.

( Industry Median: 0.40 vs. CLX: 0.31 )
CLX' s 10-Year Cash to Debt Range
Min: 0.03   Max: 0.39
Current: 0.31

0.03
0.39
Equity to Asset 0.06
CLX's Equity to Asset is ranked lower than
57% of the 1703 Companies
in the Global Household & Personal Products industry.

( Industry Median: 0.52 vs. CLX: 0.06 )
CLX' s 10-Year Equity to Asset Range
Min: -0.17   Max: 0.53
Current: 0.06

-0.17
0.53
Interest Coverage 9.38
CLX's Interest Coverage is ranked higher than
60% of the 1060 Companies
in the Global Household & Personal Products industry.

( Industry Median: 16.77 vs. CLX: 9.38 )
CLX' s 10-Year Interest Coverage Range
Min: 5.05   Max: 25.96
Current: 9.38

5.05
25.96
F-Score: 5
Z-Score: 4.38
M-Score: -2.86
WACC vs ROIC
5.33%
29.97%
WACC
ROIC
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth : 6/10

vs
industry
vs
history
Operating margin (%) 17.79
CLX's Operating margin (%) is ranked higher than
93% of the 1720 Companies
in the Global Household & Personal Products industry.

( Industry Median: 5.94 vs. CLX: 17.79 )
CLX' s 10-Year Operating margin (%) Range
Min: 12.61   Max: 18.71
Current: 17.79

12.61
18.71
Net-margin (%) 9.33
CLX's Net-margin (%) is ranked higher than
87% of the 1721 Companies
in the Global Household & Personal Products industry.

( Industry Median: 4.33 vs. CLX: 9.33 )
CLX' s 10-Year Net-margin (%) Range
Min: 6.33   Max: 24.98
Current: 9.33

6.33
24.98
ROE (%) 321.03
CLX's ROE (%) is ranked higher than
100% of the 1702 Companies
in the Global Household & Personal Products industry.

( Industry Median: 8.23 vs. CLX: 321.03 )
CLX' s 10-Year ROE (%) Range
Min: 16.17   Max: 10400
Current: 321.03

16.17
10400
ROA (%) 11.95
CLX's ROA (%) is ranked higher than
93% of the 1731 Companies
in the Global Household & Personal Products industry.

( Industry Median: 3.94 vs. CLX: 11.95 )
CLX' s 10-Year ROA (%) Range
Min: 6   Max: 29.42
Current: 11.95

6
29.42
ROC (Joel Greenblatt) (%) 84.58
CLX's ROC (Joel Greenblatt) (%) is ranked higher than
98% of the 1724 Companies
in the Global Household & Personal Products industry.

( Industry Median: 13.72 vs. CLX: 84.58 )
CLX' s 10-Year ROC (Joel Greenblatt) (%) Range
Min: 34.95   Max: 137.53
Current: 84.58

34.95
137.53
Revenue Growth (3Y)(%) 3.90
CLX's Revenue Growth (3Y)(%) is ranked higher than
70% of the 1479 Companies
in the Global Household & Personal Products industry.

( Industry Median: 5.30 vs. CLX: 3.90 )
CLX' s 10-Year Revenue Growth (3Y)(%) Range
Min: -4   Max: 25.5
Current: 3.9

-4
25.5
EBITDA Growth (3Y)(%) 11.70
CLX's EBITDA Growth (3Y)(%) is ranked higher than
86% of the 1306 Companies
in the Global Household & Personal Products industry.

( Industry Median: 3.40 vs. CLX: 11.70 )
CLX' s 10-Year EBITDA Growth (3Y)(%) Range
Min: -6.1   Max: 21.5
Current: 11.7

-6.1
21.5
EPS Growth (3Y)(%) 27.20
CLX's EPS Growth (3Y)(%) is ranked higher than
91% of the 1145 Companies
in the Global Household & Personal Products industry.

( Industry Median: 5.10 vs. CLX: 27.20 )
CLX' s 10-Year EPS Growth (3Y)(%) Range
Min: -13.9   Max: 28.1
Current: 27.2

-13.9
28.1
» CLX's 10-Y Financials

Financials


Revenue & Net Income
Cash & Debt
Oprt. Cash Flow & Free Cash Flow

» Details

Guru Trades

Q1 2014

CLX Guru Trades in Q1 2014

Ray Dalio 4,116 sh (New)
Joel Greenblatt 205,631 sh (+391.43%)
Ken Fisher 2,371 sh (+5.33%)
Brian Rogers 3,239,200 sh (unchged)
Yacktman Fund 2,365,000 sh (unchged)
Pioneer Investments 558,530 sh (-0.21%)
Donald Yacktman 5,903,089 sh (-3.79%)
Yacktman Focused Fund 2,465,600 sh (-7.31%)
Jim Simons 771,200 sh (-30.73%)
John Hussman 106,000 sh (-32.05%)
Steven Cohen 7,001 sh (-37.62%)
Jeremy Grantham 49,600 sh (-39.37%)
» More
Q2 2014

CLX Guru Trades in Q2 2014

Manning & Napier Advisors, Inc 11,146 sh (New)
John Burbank 6,500 sh (New)
Joel Greenblatt 283,868 sh (+38.05%)
Yacktman Fund 2,365,000 sh (unchged)
Ray Dalio Sold Out
Ken Fisher 2,353 sh (-0.76%)
Pioneer Investments 546,830 sh (-2.09%)
Donald Yacktman 5,626,481 sh (-4.69%)
Yacktman Focused Fund 2,250,000 sh (-8.74%)
Brian Rogers 2,889,200 sh (-10.81%)
Jeremy Grantham 41,200 sh (-16.94%)
John Hussman 53,000 sh (-50%)
Jim Simons 338,500 sh (-56.11%)
» More
Q3 2014

CLX Guru Trades in Q3 2014

Ken Fisher 2,471 sh (+5.01%)
John Hussman 53,000 sh (unchged)
Pioneer Investments 523,129 sh (unchged)
John Burbank Sold Out
Manning & Napier Advisors, Inc 11,042 sh (-0.93%)
Brian Rogers 2,689,200 sh (-6.92%)
Joel Greenblatt 258,309 sh (-9%)
Jim Simons 307,200 sh (-9.25%)
Yacktman Fund 2,015,000 sh (-14.8%)
Donald Yacktman 4,675,497 sh (-16.9%)
Yacktman Focused Fund 1,720,000 sh (-23.56%)
Jeremy Grantham 9,700 sh (-76.46%)
» More
Q4 2014

CLX Guru Trades in Q4 2014

Ray Dalio 3,342 sh (New)
John Burbank 4,799 sh (New)
Jim Simons 1,222,000 sh (+297.79%)
Joel Greenblatt 475,967 sh (+84.26%)
Ken Fisher 3,452 sh (+39.7%)
Jeremy Grantham Sold Out
Pioneer Investments 522,986 sh (-0.03%)
Manning & Napier Advisors, Inc 10,956 sh (-0.78%)
John Hussman 52,000 sh (-1.89%)
Brian Rogers 2,339,200 sh (-13.02%)
Yacktman Fund 1,455,000 sh (-27.79%)
Donald Yacktman 3,153,581 sh (-32.55%)
Yacktman Focused Fund 1,050,000 sh (-38.95%)
» More
» Details

Insider Trades

Latest Guru Trades with CLX

(List those with share number changes of more than 20%, or impact to portfolio more than 0.1%)

GuruDate Trades Impact to Portfolio Price Range * (?) Current Price Change from Average Current Shares
Yacktman Focused Fund 2014-12-31 Reduce -38.95%0.7%$95.92 - $106.08 $ 108.999%1050000
Donald Yacktman 2014-12-31 Reduce -32.55%0.62%$95.92 - $106.08 $ 108.999%3153581
Yacktman Fund 2014-12-31 Reduce -27.79%0.47%$95.92 - $106.08 $ 108.999%1455000
Joel Greenblatt 2014-12-31 Add 84.26%0.18%$95.92 - $106.08 $ 108.999%475967
Brian Rogers 2014-12-31 Reduce -13.02%0.12%$95.92 - $106.08 $ 108.999%2339200
John Burbank 2014-12-31 New Buy0.01%$95.92 - $106.08 $ 108.999%4799
Ken Fisher 2014-12-31 Add 39.7%$95.92 - $106.08 $ 108.999%3452
Ray Dalio 2014-12-31 New Buy$95.92 - $106.08 $ 108.999%3342
Yacktman Focused Fund 2014-09-30 Reduce -23.56%0.49%$86.39 - $97.23 $ 108.9921%1720000
Donald Yacktman 2014-09-30 Reduce -16.9%0.35%$86.39 - $97.23 $ 108.9921%4675497
Yacktman Fund 2014-09-30 Reduce -14.8%0.28%$86.39 - $97.23 $ 108.9921%2015000
John Burbank 2014-09-30 Sold Out 0.01%$86.39 - $97.23 $ 108.9921%0
John Hussman 2014-06-30 Reduce -50%0.35%$87.31 - $92.66 $ 108.9922%53000
Yacktman Focused Fund 2014-06-30 Reduce -8.74%0.2%$87.31 - $92.66 $ 108.9922%2250000
Brian Rogers 2014-06-30 Reduce -10.81%0.11%$87.31 - $92.66 $ 108.9922%2889200
Joel Greenblatt 2014-06-30 Add 38.05%0.09%$87.31 - $92.66 $ 108.9922%283868
John Burbank 2014-06-30 New Buy0.01%$87.31 - $92.66 $ 108.9922%6500
Ray Dalio 2014-06-30 Sold Out $87.31 - $92.66 $ 108.9922%0
John Hussman 2014-03-31 Reduce -32.05%0.32%$84.56 - $93.7 $ 108.9924%106000
Joel Greenblatt 2014-03-31 Add 391.43%0.22%$84.56 - $93.7 $ 108.9924%205631
Yacktman Focused Fund 2014-03-31 Reduce -7.31%0.19%$84.56 - $93.7 $ 108.9924%2465600
Ray Dalio 2014-03-31 New Buy$84.56 - $93.7 $ 108.9924%4116
Premium More recent guru trades are included for Premium Members only!!
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Guru Investment Theses on Clorox Co

Donald Yacktman Comments on Clorox - Sep 09, 2013

Clorox (CLX)’s shares declined after a sharp rise during the first quarter but continue to be up solidly for the year. Consumer staple stocks in general modestly lagged the market during the quarter after an exceptionally strong start to the year.

From the Yacktman Funds' second quarter 2013 commentary.
Check out Donald Yacktman latest stock trades

Ratios

vs
industry
vs
history
P/E(ttm) 27.50
CLX's P/E(ttm) is ranked higher than
72% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 25.70 vs. CLX: 27.50 )
CLX' s 10-Year P/E(ttm) Range
Min: 8.72   Max: 27.56
Current: 27.5

8.72
27.56
Forward P/E 22.52
CLX's Forward P/E is ranked higher than
80% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 36.63 vs. CLX: 22.52 )
N/A
PE(NRI) 24.70
CLX's PE(NRI) is ranked higher than
74% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 25.50 vs. CLX: 24.70 )
CLX' s 10-Year PE(NRI) Range
Min: 12.54   Max: 35.67
Current: 24.7

12.54
35.67
P/B 50.30
CLX's P/B is ranked lower than
53% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 2.04 vs. CLX: 50.30 )
CLX' s 10-Year P/B Range
Min: 6.88   Max: 329.37
Current: 50.3

6.88
329.37
P/S 2.55
CLX's P/S is ranked higher than
56% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 1.13 vs. CLX: 2.55 )
CLX' s 10-Year P/S Range
Min: 1.21   Max: 2.93
Current: 2.55

1.21
2.93
PFCF 20.50
CLX's PFCF is ranked higher than
85% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 59.79 vs. CLX: 20.50 )
CLX' s 10-Year PFCF Range
Min: 13.09   Max: 36.16
Current: 20.5

13.09
36.16
POCF 17.22
CLX's POCF is ranked higher than
72% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 16.59 vs. CLX: 17.22 )
CLX' s 10-Year POCF Range
Min: 9.75   Max: 21.75
Current: 17.22

9.75
21.75
EV-to-EBIT 16.30
CLX's EV-to-EBIT is ranked higher than
78% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 19.36 vs. CLX: 16.30 )
CLX' s 10-Year EV-to-EBIT Range
Min: 10.2   Max: 18.6
Current: 16.3

10.2
18.6
PEG 4.75
CLX's PEG is ranked higher than
86% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 0.00 vs. CLX: 4.75 )
CLX' s 10-Year PEG Range
Min: 1.09   Max: 277.43
Current: 4.75

1.09
277.43
Shiller P/E 25.50
CLX's Shiller P/E is ranked higher than
83% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 52.43 vs. CLX: 25.50 )
CLX' s 10-Year Shiller P/E Range
Min: 12.38   Max: 31.02
Current: 25.5

12.38
31.02
Current Ratio 1.09
CLX's Current Ratio is ranked higher than
55% of the 1717 Companies
in the Global Household & Personal Products industry.

( Industry Median: 1.58 vs. CLX: 1.09 )
CLX' s 10-Year Current Ratio Range
Min: 0.49   Max: 1.37
Current: 1.09

0.49
1.37
Quick Ratio 0.84
CLX's Quick Ratio is ranked higher than
62% of the 1717 Companies
in the Global Household & Personal Products industry.

( Industry Median: 1.04 vs. CLX: 0.84 )
CLX' s 10-Year Quick Ratio Range
Min: 0.34   Max: 1
Current: 0.84

0.34
1
Days Inventory 48.47
CLX's Days Inventory is ranked higher than
80% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 74.11 vs. CLX: 48.47 )
CLX' s 10-Year Days Inventory Range
Min: 34.19   Max: 57.4
Current: 48.47

34.19
57.4
Days Sales Outstanding 30.86
CLX's Days Sales Outstanding is ranked higher than
84% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 50.40 vs. CLX: 30.86 )
CLX' s 10-Year Days Sales Outstanding Range
Min: 32.55   Max: 57.38
Current: 30.86

32.55
57.38

Dividend & Buy Back

vs
industry
vs
history
Dividend Yield 2.69
CLX's Dividend Yield is ranked higher than
71% of the 1277 Companies
in the Global Household & Personal Products industry.

( Industry Median: 1.94 vs. CLX: 2.69 )
CLX' s 10-Year Dividend Yield Range
Min: 1.71   Max: 3.81
Current: 2.69

1.71
3.81
Dividend Payout 0.66
CLX's Dividend Payout is ranked higher than
66% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 0.76 vs. CLX: 0.66 )
CLX' s 10-Year Dividend Payout Range
Min: 0.07   Max: 3.67
Current: 0.66

0.07
3.67
Dividend growth (3y) 8.90
CLX's Dividend growth (3y) is ranked higher than
83% of the 919 Companies
in the Global Household & Personal Products industry.

( Industry Median: 5.70 vs. CLX: 8.90 )
CLX' s 10-Year Dividend growth (3y) Range
Min: 3.2   Max: 18.6
Current: 8.9

3.2
18.6
Yield on cost (5-Year) 4.14
CLX's Yield on cost (5-Year) is ranked higher than
77% of the 1305 Companies
in the Global Household & Personal Products industry.

( Industry Median: 2.21 vs. CLX: 4.14 )
CLX' s 10-Year Yield on cost (5-Year) Range
Min: 2.62   Max: 5.84
Current: 4.14

2.62
5.84
Share Buyback Rate 1.60
CLX's Share Buyback Rate is ranked higher than
92% of the 1062 Companies
in the Global Household & Personal Products industry.

( Industry Median: -0.30 vs. CLX: 1.60 )
CLX' s 10-Year Share Buyback Rate Range
Min: 11.5   Max: -5.1
Current: 1.6

Valuation & Return

vs
industry
vs
history
Price/DCF (Projected) 2.60
CLX's Price/DCF (Projected) is ranked higher than
80% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 8.06 vs. CLX: 2.60 )
CLX' s 10-Year Price/DCF (Projected) Range
Min: 0.92   Max: 3.11
Current: 2.6

0.92
3.11
Price/Median PS Value 1.30
CLX's Price/Median PS Value is ranked higher than
66% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 1.19 vs. CLX: 1.30 )
CLX' s 10-Year Price/Median PS Value Range
Min: 0.68   Max: 1.63
Current: 1.3

0.68
1.63
Price/Peter Lynch Fair Value 4.10
CLX's Price/Peter Lynch Fair Value is ranked higher than
91% of the 1836 Companies
in the Global Household & Personal Products industry.

( Industry Median: 0.00 vs. CLX: 4.10 )
CLX' s 10-Year Price/Peter Lynch Fair Value Range
Min: 1.18   Max: 7.68
Current: 4.1

1.18
7.68
Earnings Yield (Greenblatt) 6.10
CLX's Earnings Yield (Greenblatt) is ranked higher than
76% of the 1706 Companies
in the Global Household & Personal Products industry.

( Industry Median: 5.40 vs. CLX: 6.10 )
CLX' s 10-Year Earnings Yield (Greenblatt) Range
Min: 5.4   Max: 9.8
Current: 6.1

5.4
9.8
Forward Rate of Return (Yacktman) 9.84
CLX's Forward Rate of Return (Yacktman) is ranked higher than
83% of the 1130 Companies
in the Global Household & Personal Products industry.

( Industry Median: 4.97 vs. CLX: 9.84 )
CLX' s 10-Year Forward Rate of Return (Yacktman) Range
Min: 4.6   Max: 22
Current: 9.84

4.6
22

Analyst Estimate

Jun15 Jun16 Jun17
Revenue(Mil) 5,613 5,741 5,944
EPS($) 4.49 4.84 5.35
EPS without NRI($) 4.49 4.84 5.35

Business Description

Industry: Consumer Packaged Goods » Household & Personal Products
Compare:LRLCY, KMB, RBGPF, EL, UNLRY » details
Traded in other countries:CXX.Germany,
Clorox Co was incorporated in Delaware on May 3, 1913. The Company is a manufacturer and marketer of consumer and professional products. The Company operates through four segments including; Cleaning, Household, Lifestyle and International. The Cleaning segment consists of laundry, home care and professional products marketed and sold in the United States. Products within this segment include laundry additives, including bleach products under the Clorox brand and Clorox 2 stain fighter and color booster; home care products, under the Clorox, Formula 409, Liquid-Plumr, Pine-Sol, S.O.S and Tilex brands; naturally derived products under the Green Works brand; and professional cleaning and disinfecting products under the Clorox, Dispatch, Aplicare, HealthLink and Clorox Healthcare brands. The Household segment consists of charcoal, cat litter and plastic bags, wraps and container products marketed and sold in the United States. Products within this segment include plastic bags, wraps and containers under the Glad brand; cat litter products under the Fresh Step, Scoop Away and Ever Clean brands; and charcoal products under the Kingsford and Match Light brands. The Lifestyle segment consists of food products, water-filtration systems and filters and natural personal care products marketed and sold in the United States. Products within this segment include dressings and sauces, under the Hidden Valley, KC Masterpiece and Soy Vay brands; water-filtration systems and filters under the Brita brand; and natural personal care products under the Burt's Bees brand. The International segment consists of products sold outside the United States. Products within this segment include laundry, home care, water-filtration, charcoal and cat litter products, dressings and sauces, plastic bags, wraps and containers and natural personal care products, primarily under the Clorox, Javex, Glad, PinoLuz, Ayudin, Limpido, Clorinda, Poett, Mistolin, Lestoil, Bon Bril, Nevex, Brita, Green Works, Pine-Sol, Agua Jane, Chux, Kingsford, Fresh Step, Scoop Away, Ever Clean, KC Masterpiece, Hidden Valley and Burt's Bees brands. The Company manufactures products in more than a dozen countries and markets them in approximately more than 100 countries. It sells its products through mass retail outlets, e-commerce channels, distributors, and medical supply providers. The Company faces competition from consumer product companies both in the United States and in its international markets; and also faces competition from retailers, including club stores, dollar stores and mass merchandisers.
» More Articles for CLX

Headlines

Articles On GuruFocus.com
Weekly Insider Sells Highlight: CLX, ETN, BRCM, RHI Feb 14 2015 
The Clorox Company (CLX) Dividend Stock Analysis Jan 28 2015 
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Colgate-Palmolive Dividend Stock Analysis Jan 21 2015 
Weekly Insider Sells Highlight: CLX, NKE, FDX, FDS Dec 28 2014 
The Clorox Company Earns 100 Percent Rating on Human Rights Campaign's 2015 Corporate Equality Index Nov 20 2014 
Clorox Declares Regular Quarterly Dividend of 74 Cents per Share Nov 18 2014 
The Clorox Company -- Almost Fully Valued Nov 18 2014 
Maduro Government Affirms Expropriation of Clorox de Venezuela; Venezuela Asset Sale Process Ends Nov 06 2014 
Yacktman Funds Report Acuisitions of Oracle, Procter & Gamble, Fox Oct 15 2014 


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