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22.95 (1y: +5%)
Market Cap 1.6 B P/E(ttm)
Enterprise Value 1.47 B P/B 5.60
ET- NYSE (USA)
ExactTarget Inc
Not Rated
Top Ranked Predictable Companies
$22.95
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GuruFocus Financial Strength Rank measures how strong a companyย’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength

vs
industry		 vs
history
Cash to Debt 14.765
ET's Cash to Debt is ranked lower than
60% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 10000.00 vs. ET: 14.765 )
ET' s 10-Year Cash to Debt Range
Min: 2.97   Max: No Debt
Current: 14.77
Equity to Asset 0.377
ET's Equity to Asset is ranked higher than
70% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.52 vs. ET: 0.377 )
ET' s 10-Year Equity to Asset Range
Min: 0.04   Max: 0.39
Current: 0.38
0.04
0.39
Z-Score: 9.42
GuruFocus Profitability Rank ranks how profitable a company is and how likely the companyย’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
ย•ย•3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rankย•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth

vs
industry		 vs
history
Operating margin (%) -7.00
ET's Operating margin (%) is ranked lower than
70% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 5.00 vs. ET: -7.00 )
ET' s 10-Year Operating margin (%) Range
Min: -13.5   Max: -3
Current: -7
-13.5
-3
Net-margin (%) -7.2
ET's Net-margin (%) is ranked lower than
66% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 3.20 vs. ET: -7.2 )
ET' s 10-Year Net-margin (%) Range
Min: -17.1   Max: -2.1
Current: -7.2
-17.1
-2.1
ROE (%) -7.4
ET's ROE (%) is ranked lower than
65% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 5.60 vs. ET: -7.4 )
ET' s 10-Year ROE (%) Range
Min: -51.7   Max: -7.4
Current: -7.4
-51.7
-7.4
ROA (%) -5.4
ET's ROA (%) is ranked lower than
65% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 3.20 vs. ET: -5.4 )
ET' s 10-Year ROA (%) Range
Min: -18.3   Max: -2.1
Current: -5.4
-18.3
-2.1
ROC (Joel Greenblatt) (%) -50.40
ET's ROC (Joel Greenblatt) (%) is ranked lower than
52% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 31.00 vs. ET: -50.40 )
ET' s 10-Year ROC (Joel Greenblatt) (%) Range
Min: -123.6   Max: -15.4
Current: -50.4
-123.6
-15.4
ยป ET's 10-Y Financials

Financials


Revenue & Net Income
Cash & Debt
Oprt. Cash Flow & Free Cash Flow

» Details

Guru Trades
Q2 2012

ET Guru Trades in Q2 2012

Pioneer Investments 397,060 sh (New)
RS Investment Management 733,252 sh (+70.49%)
» More
Q3 2012

ET Guru Trades in Q3 2012

PRIMECAP Management 55,000 sh (New)
Pioneer Investments 411,170 sh (+3.55%)
RS Investment Management 726,832 sh (-0.88%)
» More
Q4 2012

ET Guru Trades in Q4 2012

PRIMECAP Management 163,000 sh (+196.36%)
RS Investment Management 972,712 sh (+33.83%)
Pioneer Investments 462,612 sh (+12.51%)
» More
Q1 2013

ET Guru Trades in Q1 2013

Steven Cohen 74,179 sh (New)
PRIMECAP Management 876,700 sh (+437.85%)
RS Investment Management 893,552 sh (-8.14%)
Pioneer Investments 412,612 sh (-10.81%)
» More
» Details

Insider Trades

Latest Guru Trades with ET

GuruDate Trades Impact to Portfolio Price Range * (?) Current Price Change from Average Current Shares
PRIMECAP Management 2013-03-31 Add 437.85%0.02%$20 - $23.78 $ 22.952%876700
PRIMECAP Management 2012-12-31 Add 196.36%$18 - $24.02 $ 22.9510%163000
PRIMECAP Management 2012-09-30 New Buy$20.51 - $24.48 $ 22.953%55000
Premium More recent guru trades are included for Premium Members only!!

Ratios

vs
industry		 vs
history
P/B 5.60
ET's P/B is ranked lower than
80% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 1.91 vs. ET: 5.60 )
ET' s 10-Year P/B Range
Min: 4.43   Max: 6.07
Current: 5.6
4.43
6.07
P/S 4.88
ET's P/S is ranked lower than
75% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 1.46 vs. ET: 4.88 )
ET' s 10-Year P/S Range
Min: 2.35   Max: 4.94
Current: 4.88
2.35
4.94
EV-to-EBIT 11.2
ET's EV-to-EBIT is ranked higher than
87% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 16.10 vs. ET: 11.2 )
ET' s 10-Year EV-to-EBIT Range
Min: 0   Max: 0
Current: 11.2

Valuation & Return

vs
industry		 vs
history
Price/Net Cash 459
ET's Price/Net Cash is ranked higher than
59% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 6.90 vs. ET: 459 )
ET' s 10-Year Price/Net Cash Range
Min: 285.7   Max: 285.7
Current: 459
Price/Net Current Asset Value 37.6
ET's Price/Net Current Asset Value is ranked higher than
53% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 19.00 vs. ET: 37.6 )
ET' s 10-Year Price/Net Current Asset Value Range
Min: 25.6   Max: 25.6
Current: 37.6
Price/Tangible Book 10.8
ET's Price/Tangible Book is ranked higher than
52% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 4.55 vs. ET: 10.8 )
ET' s 10-Year Price/Tangible Book Range
Min: 7.4   Max: 7.4
Current: 10.8
Price/Median PS Value 1.3
ET's Price/Median PS Value is ranked lower than
52% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.85 vs. ET: 1.3 )
ET' s 10-Year Price/Median PS Value Range
Min: 0.7   Max: 0.7
Current: 1.3
Earnings Yield (Greenblatt) 8.90
ET's Earnings Yield (Greenblatt) is ranked higher than
91% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 6.20 vs. ET: 8.90 )
ET' s 10-Year Earnings Yield (Greenblatt) Range
Min: 8   Max: 75.3
Current: 8.9
8
75.3

Business Description

ExactTarget Inc is a Delaware Corporation. The Company is a global provider of cross-channel, interactive marketing SaaS solutions that empower organizations of all sizes to communicate with their customers through the interactive channels they use - email, mobile, social media and websites. The Company's solutions provide marketers with a suite of integrated applications to plan, automate, deliver and optimize data-driven interactive marketing campaigns and real-time communications to drive customer engagement, increase sales and improve their return on marketing investment. The Company's suite of cross-channel, interactive marketing applications, which include email, mobile, social media and sites, is built on its scalable and flexible multi-tenant SaaS platform. These channel applications are integrated with its campaign management, calendaring, real-time dashboard, integrated reporting, marketing automation and data management tools to provide marketers a comprehensive, yet easy-to-use, solution to manage, automate and engage in real-time interactive marketing. In addition, its cloud-based platform's robust integration framework enables clients to integrate data from virtually any relevant source and leverage productized integrations with third-party CRM, web analytics and e-commerce providers to further enhance the relevancy of their interactive communications. It also provides open APIs and developer tools that allow third parties to embed its technology into their solutions and build applications on its platform. Among its direct clients are U.S.-based companies such as Ally Financial, Inc., Angie's List, Inc., CareerBuilder, LLC, Groupon, Inc., Microsoft Corporation, Nationwide Mutual Insurance Company, Oakley, Inc., OneAmerica Financial Partners, Inc., One King's Lane, Inc., Papa John's International, Inc., priceline.com Incorporated, The Scotts Miracle-Gro Company, Tommy Hilfiger Group, WellPoint, Inc. and Zappos.com, Inc., and companies headquartered outside the United States such as Abril Group (Brazil), Fairfax Media Limited (Australia), Icelandair Group (Iceland) and Telegraph Media Group Limited (United Kingdom). Several thousand additional organizations utilize its SaaS solutions through their relationships with its marketing service provider clients. The Company's suite of cross-channel, interactive marketing applications enables organizations of all sizes to plan, automate, deliver and optimize data-driven interactive marketing campaigns and critical real-time communications through email, mobile, social media and websites. The Company's vision, focus on innovation and significant investments have fueled its growth and enabled it to deliver interactive marketing solutions that solve marketers' complex challenges. The Company's SaaS architecture and modular product offerings enable its clients to easily add functionality and increase messaging volume as they expand their interactive marketing programs. The Compan
Company Website
SEC Reports
Industry: Internet Content & Information
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