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GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength : 8/10

vs
industry
vs
history
Cash to Debt 8.685
GOOG's Cash to Debt is ranked lower than
74% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 10000.00 vs. GOOG: 8.685 )
GOOG' s 10-Year Cash to Debt Range
Min: 8.69   Max: No Debt
Current: 8.69

Equity to Asset 0.573
GOOG's Equity to Asset is ranked higher than
57% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.52 vs. GOOG: 0.573 )
GOOG' s 10-Year Equity to Asset Range
Min: 0.55   Max: 0.89
Current: 0.57

0.55
0.89
Interest Coverage No Debt
GOOG's Interest Coverage is ranked higher than
55% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 10000.00 vs. GOOG: No Debt )
GOOG' s 10-Year Interest Coverage Range
Min: 12   Max: No Debt
Current: No Debt

F-Score: 6
Z-Score: 10.91
M-Score: -2.17
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth : 9/10

vs
industry
vs
history
Operating margin (%) 25.40
GOOG's Operating margin (%) is ranked higher than
90% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 5.00 vs. GOOG: 25.40 )
GOOG' s 10-Year Operating margin (%) Range
Min: -77.1   Max: 42.4
Current: 25.4

-77.1
42.4
Net-margin (%) 21.4
GOOG's Net-margin (%) is ranked higher than
90% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 3.20 vs. GOOG: 21.4 )
GOOG' s 10-Year Net-margin (%) Range
Min: -76.9   Max: 29
Current: 21.4

-76.9
29
ROE (%) 15
GOOG's ROE (%) is ranked higher than
81% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 5.60 vs. GOOG: 15 )
GOOG' s 10-Year ROE (%) Range
Min: -53.9   Max: 57.3
Current: 15

-53.9
57.3
ROA (%) 11.4
GOOG's ROA (%) is ranked higher than
84% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 3.20 vs. GOOG: 11.4 )
GOOG' s 10-Year ROA (%) Range
Min: -31.3   Max: 34.7
Current: 11.4

-31.3
34.7
ROC (Joel Greenblatt) (%) 102.60
GOOG's ROC (Joel Greenblatt) (%) is ranked higher than
80% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 31.00 vs. GOOG: 102.60 )
GOOG' s 10-Year ROC (Joel Greenblatt) (%) Range
Min: 91.3   Max: 344.2
Current: 102.6

91.3
344.2
Revenue Growth (%) 20.4
GOOG's Revenue Growth (%) is ranked higher than
96% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 8.40 vs. GOOG: 20.4 )
GOOG' s 10-Year Revenue Growth (%) Range
Min: 14   Max: 124.5
Current: 20.4

14
124.5
EBITDA Growth (%) 12.1
GOOG's EBITDA Growth (%) is ranked higher than
92% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 11.10 vs. GOOG: 12.1 )
GOOG' s 10-Year EBITDA Growth (%) Range
Min: 12.1   Max: 163.4
Current: 12.1

12.1
163.4
EPS Growth (%) 12.2
GOOG's EPS Growth (%) is ranked higher than
92% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 6.15 vs. GOOG: 12.2 )
GOOG' s 10-Year EPS Growth (%) Range
Min: 12.2   Max: 145.8
Current: 12.2

12.2
145.8
» GOOG's 10-Y Financials

Financials


Revenue & Net Income
Cash & Debt
Oprt. Cash Flow & Free Cash Flow

» Details

Guru Trades

Q2 2012

GOOG Guru Trades in Q2 2012

Tweedy Browne 158,023 sh (New)
Larry Robbins 58,983 sh (New)
Ray Dalio 19,240 sh (New)
Joel Greenblatt 2,221 sh (New)
Richard Pzena 314,389 sh (New)
Tweedy Browne Global Value 76,000 sh (New)
Bruce Kovner 8,453 sh (+882.91%)
Paul Tudor Jones 6,300 sh (+425%)
First Pacific Advisors 270,982 sh (+148.36%)
Steven Romick 260,000 sh (+147.15%)
Bill Nygren 170,000 sh (+70%)
Jean-Marie Eveillard 382,304 sh (+58.99%)
Pioneer Investments 296,244 sh (+55.8%)
Robert Karr 250,676 sh (+47.17%)
David Tepper 221,437 sh (+36.57%)
RS Investment Management 38,295 sh (+21.49%)
Glenn Greenberg 385,765 sh (+19.26%)
Tom Russo 771 sh (+14.22%)
David Rolfe 166,667 sh (+9.99%)
Frank Sands 2,428,364 sh (+9.94%)
Chris Davis 2,816,233 sh (+8.8%)
Ron Baron 5,929 sh (+3.89%)
Steve Mandel 1,335,321 sh (+2.14%)
Ken Fisher 722,999 sh (+1.56%)
Ruane Cunniff 740,749 sh (+1.1%)
Jeremy Grantham 1,970,297 sh (+0.57%)
Alan Fournier 119,689 sh (unchged)
Julian Robertson 31,542 sh (unchged)
Steve Mandel 32,000 sh (unchged)
David Winters 38,000 sh (unchged)
John Griffin 520,000 sh (unchged)
Tweedy Browne Global Value 76,000 sh (unchged)
Wintergreen Fund 30,094 sh (unchged)
David Tepper 500 sh (unchged)
Andreas Halvorsen Sold Out
Daniel Loeb Sold Out
Chuck Royce Sold Out
Manning & Napier Advisors, Inc 1,100,019 sh (-0.37%)
Mario Gabelli 10,450 sh (-2.97%)
Wallace Weitz 128,296 sh (-3.05%)
Chase Coleman 904,000 sh (-3.21%)
PRIMECAP Management 3,256,315 sh (-3.36%)
Murray Stahl 48,840 sh (-3.75%)
Lee Ainslie 382,030 sh (-12.44%)
Jim Simons 349,848 sh (-23.44%)
Louis Moore Bacon 1,500 sh (-28.57%)
Leon Cooperman 61,275 sh (-44.22%)
Steven Cohen 48,700 sh (-51.61%)
Mark Hillman 360 sh (-58.04%)
John Burbank 19,200 sh (-80.14%)
» More
Q3 2012

GOOG Guru Trades in Q3 2012

Chuck Royce 650 sh (New)
Dodge & Cox 727,450 sh (New)
George Soros 189,374 sh (New)
Charles de Vaulx 187,557 sh (New)
Ken Heebner 164,000 sh (New)
Paul Tudor Jones 27,227 sh (+332.17%)
John Burbank 59,100 sh (+207.81%)
Ron Baron 18,193 sh (+206.85%)
Bruce Kovner 22,473 sh (+165.86%)
Richard Pzena 461,252 sh (+46.71%)
Julian Robertson 36,300 sh (+15.08%)
Pioneer Investments 333,874 sh (+12.7%)
Leon Cooperman 66,575 sh (+8.65%)
First Pacific Advisors 293,169 sh (+8.19%)
Steven Romick 281,240 sh (+8.17%)
Robert Karr 262,371 sh (+4.67%)
Tom Russo 796 sh (+3.24%)
Frank Sands 2,484,149 sh (+2.3%)
Jean-Marie Eveillard 386,948 sh (+1.21%)
Chris Davis 2,846,672 sh (+1.08%)
Wintergreen Fund 30,094 sh (unchged)
Tweedy Browne Global Value 76,000 sh (unchged)
John Griffin 520,000 sh (unchged)
Alan Fournier 119,689 sh (unchged)
Bill Nygren 170,000 sh (unchged)
Larry Robbins Sold Out
Joel Greenblatt Sold Out
Louis Moore Bacon Sold Out
Ray Dalio Sold Out
Jeremy Grantham 1,969,912 sh (-0.02%)
PRIMECAP Management 3,247,067 sh (-0.28%)
Ken Fisher 719,639 sh (-0.46%)
Tweedy Browne 157,235 sh (-0.5%)
David Winters 37,337 sh (-1.74%)
Mario Gabelli 10,165 sh (-2.73%)
David Rolfe 161,717 sh (-2.97%)
Murray Stahl 46,687 sh (-4.41%)
Mark Hillman 344 sh (-4.44%)
Manning & Napier Advisors, Inc 1,038,564 sh (-5.59%)
Ruane Cunniff 672,701 sh (-9.19%)
David Tepper 195,000 sh (-11.94%)
Steven Cohen 42,816 sh (-12.08%)
Lee Ainslie 328,818 sh (-13.93%)
Steve Mandel 1,068,269 sh (-20%)
Glenn Greenberg 300,021 sh (-22.23%)
Chase Coleman 698,000 sh (-22.79%)
Wallace Weitz 91,189 sh (-28.92%)
RS Investment Management 27,011 sh (-29.47%)
Jim Simons 95,400 sh (-72.73%)
» More
Q4 2012

GOOG Guru Trades in Q4 2012

David Einhorn 63,000 sh (New)
Steve Mandel 1,553,073 sh (+45.38%)
Ron Baron 25,060 sh (+37.75%)
Dodge & Cox 936,890 sh (+28.79%)
David Rolfe 183,375 sh (+13.39%)
Tom Russo 850 sh (+6.78%)
Robert Karr 278,596 sh (+6.18%)
Tweedy Browne 165,650 sh (+5.35%)
John Griffin 545,300 sh (+4.87%)
Bill Nygren 177,000 sh (+4.12%)
Mark Hillman 353 sh (+2.62%)
Jean-Marie Eveillard 389,648 sh (+0.7%)
Richard Pzena 463,488 sh (+0.48%)
Frank Sands 2,490,314 sh (+0.25%)
David Winters 37,337 sh (unchged)
Tweedy Browne Global Value 76,000 sh (unchged)
Jeremy Grantham 2,046,828 sh (unchged)
Wintergreen Fund 30,094 sh (unchged)
Wallace Weitz 91,189 sh (unchged)
Chuck Royce Sold Out
Chase Coleman Sold Out
Alan Fournier Sold Out
Ken Heebner Sold Out
Ruane Cunniff 671,389 sh (-0.2%)
George Soros 188,740 sh (-0.33%)
Leon Cooperman 66,295 sh (-0.42%)
Ken Fisher 712,975 sh (-0.93%)
PRIMECAP Management 3,207,437 sh (-1.22%)
Pioneer Investments 326,385 sh (-2.24%)
Charles de Vaulx 180,354 sh (-3.84%)
Chris Davis 2,715,974 sh (-4.59%)
David Tepper 185,100 sh (-5.08%)
Murray Stahl 43,968 sh (-5.82%)
Glenn Greenberg 279,130 sh (-6.96%)
First Pacific Advisors 267,576 sh (-8.73%)
Steven Romick 256,000 sh (-8.97%)
Paul Tudor Jones 24,500 sh (-10.02%)
Lee Ainslie 291,405 sh (-11.38%)
Mario Gabelli 8,790 sh (-13.53%)
Julian Robertson 28,800 sh (-20.66%)
RS Investment Management 21,105 sh (-21.87%)
Steven Cohen 24,421 sh (-42.96%)
Manning & Napier Advisors, Inc 570,577 sh (-45.06%)
John Burbank 24,300 sh (-58.88%)
Jim Simons 3,600 sh (-96.23%)
Bruce Kovner 720 sh (-96.8%)
» More
Q1 2013

GOOG Guru Trades in Q1 2013

Ken Heebner 31,100 sh (New)
Chuck Royce 250 sh (New)
Tom Gayner 5,000 sh (New)
Louis Moore Bacon 12,500 sh (New)
Jim Simons 523,448 sh (+14440.2%)
Steven Cohen 71,971 sh (+194.71%)
George Soros 337,271 sh (+78.7%)
John Burbank 34,329 sh (+41.27%)
Dodge & Cox 1,303,140 sh (+39.09%)
David Rolfe 226,535 sh (+23.54%)
Julian Robertson 34,340 sh (+19.24%)
Frank Sands 2,884,116 sh (+15.81%)
Manning & Napier Advisors, Inc 618,412 sh (+8.38%)
Tom Russo 897 sh (+5.53%)
Jeremy Grantham 2,152,413 sh (+5.16%)
Robert Karr 287,596 sh (+3.23%)
Pioneer Investments 329,369 sh (+0.91%)
Ruane Cunniff 676,611 sh (+0.78%)
Tweedy Browne 165,995 sh (+0.21%)
Tweedy Browne Global Value 76,000 sh (unchged)
Chase Coleman 300,000 sh (unchged)
First Pacific Advisors 267,576 sh (unchged)
David Winters 37,337 sh (unchged)
Bill Nygren 177,000 sh (unchged)
Steven Romick 256,000 sh (unchged)
David Tepper 185,100 sh (unchged)
Bruce Kovner Sold Out
Mark Hillman Sold Out
David Einhorn Sold Out
Jean-Marie Eveillard 389,248 sh (-0.1%)
Chris Davis 2,701,990 sh (-0.51%)
Ken Fisher 692,032 sh (-2.94%)
Murray Stahl 42,651 sh (-3%)
PRIMECAP Management 3,096,122 sh (-3.47%)
Wallace Weitz 85,715 sh (-6%)
Mario Gabelli 8,175 sh (-7%)
RS Investment Management 19,050 sh (-9.74%)
Steve Mandel 1,398,517 sh (-9.95%)
Lee Ainslie 249,315 sh (-14.44%)
Richard Pzena 386,066 sh (-16.7%)
Ron Baron 20,785 sh (-17.06%)
Leon Cooperman 36,295 sh (-45.25%)
John Griffin 297,000 sh (-45.53%)
Glenn Greenberg 127,178 sh (-54.44%)
Paul Tudor Jones 600 sh (-97.55%)
» More
» Details

Insider Trades

Latest Guru Trades with GOOG

GuruDate Trades Impact to Portfolio Price Range * (?) Current Price Change from Average Current Shares
Glenn Greenberg 2013-03-31 Reduce -54.44%6.42%$702.87 - $838.604 $ 882.7914%127178
John Griffin 2013-03-31 Reduce -45.53%2.46%$702.87 - $838.604 $ 882.7914%297000
George Soros 2013-03-31 Add 78.7%1.37%$702.87 - $838.604 $ 882.7914%337271
Frank Sands 2013-03-31 Add 15.81%1.11%$702.87 - $838.604 $ 882.7914%2884116
Julian Robertson 2013-03-31 Add 19.24%0.6%$702.87 - $838.604 $ 882.7914%34340
Leon Cooperman 2013-03-31 Reduce -45.25%0.39%$702.87 - $838.604 $ 882.7914%36295
Dodge & Cox 2013-03-31 Add 39.09%0.37%$702.87 - $838.604 $ 882.7914%1303140
John Burbank 2013-03-31 Add 41.27%0.32%$702.87 - $838.604 $ 882.7914%34329
Tom Gayner 2013-03-31 New Buy0.15%$702.87 - $838.604 $ 882.7914%5000
Steve Mandel 2012-12-31 Add 45.38%2.15%$647.18 - $768.05 $ 882.7926%1553073
Julian Robertson 2012-12-31 Reduce -20.66%1.22%$647.18 - $768.05 $ 882.7926%28800
John Burbank 2012-12-31 Reduce -58.88%1.18%$647.18 - $768.05 $ 882.7926%24300
John Griffin 2012-12-31 Add 4.87%0.25%$647.18 - $768.05 $ 882.7926%545300
Dodge & Cox 2012-12-31 Add 28.79%0.2%$647.18 - $768.05 $ 882.7926%936890
Tweedy Browne 2012-12-31 Add 5.35%0.17%$647.18 - $768.05 $ 882.7926%165650
Ron Baron 2012-12-31 Add 37.75%0.03%$647.18 - $768.05 $ 882.7926%25060
Glenn Greenberg 2012-09-30 Reduce -22.23%3.51%$570.55 - $755.94 $ 882.7936%300021
George Soros 2012-09-30 New Buy2.3%$570.55 - $755.94 $ 882.7936%189374
John Burbank 2012-09-30 Add 207.81%1.35%$570.55 - $755.94 $ 882.7936%59100
Wallace Weitz 2012-09-30 Reduce -28.92%0.98%$570.55 - $755.94 $ 882.7936%91189
Julian Robertson 2012-09-30 Add 15.08%0.77%$570.55 - $755.94 $ 882.7936%36300
Dodge & Cox 2012-09-30 New Buy0.72%$570.55 - $755.94 $ 882.7936%727450
Frank Sands 2012-09-30 Add 2.3%0.17%$570.55 - $755.94 $ 882.7936%2484149
Ray Dalio 2012-09-30 Sold Out 0.17%$570.55 - $755.94 $ 882.7936%0
Joel Greenblatt 2012-09-30 Sold Out 0.1%$570.55 - $755.94 $ 882.7936%0
Ron Baron 2012-09-30 Add 206.85%0.06%$570.55 - $755.94 $ 882.7936%18193
Daniel Loeb 2012-06-30 Sold Out 4.4%$558.07 - $645.74 $ 882.7947%0
Tweedy Browne 2012-06-30 New Buy3.2%$558.07 - $645.74 $ 882.7947%158023
Glenn Greenberg 2012-06-30 Add 19.26%2.55%$558.07 - $645.74 $ 882.7947%385765
John Burbank 2012-06-30 Reduce -80.14%1.68%$558.07 - $645.74 $ 882.7947%19200
Leon Cooperman 2012-06-30 Reduce -44.22%0.62%$558.07 - $645.74 $ 882.7947%61275
Frank Sands 2012-06-30 Add 9.94%0.58%$558.07 - $645.74 $ 882.7947%2428364
Jean-Marie Eveillard 2012-06-30 Add 58.99%0.32%$558.07 - $645.74 $ 882.7947%382304
Ray Dalio 2012-06-30 New Buy0.17%$558.07 - $645.74 $ 882.7947%19240
Joel Greenblatt 2012-06-30 New Buy0.1%$558.07 - $645.74 $ 882.7947%2221
Premium More recent guru trades are included for Premium Members only!!

Ratios

vs
industry
vs
history
P/E(ttm) 25.80
GOOG's P/E(ttm) is ranked higher than
80% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 22.09 vs. GOOG: 25.80 )
GOOG' s 10-Year P/E(ttm) Range
Min: 16.52   Max: 261.15
Current: 25.8

16.52
261.15
P/B 4.00
GOOG's P/B is ranked lower than
66% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 1.91 vs. GOOG: 4.00 )
GOOG' s 10-Year P/B Range
Min: 2.97   Max: 22.24
Current: 4

2.97
22.24
P/S 5.90
GOOG's P/S is ranked lower than
84% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 1.46 vs. GOOG: 5.90 )
GOOG' s 10-Year P/S Range
Min: 3.99   Max: 23.83
Current: 5.9

3.99
23.83
PFCF 24.90
GOOG's PFCF is ranked higher than
58% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 17.70 vs. GOOG: 24.90 )
GOOG' s 10-Year PFCF Range
Min: 14.97   Max: 147.78
Current: 24.9

14.97
147.78
EV-to-EBIT 20
GOOG's EV-to-EBIT is ranked higher than
76% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 16.10 vs. GOOG: 20 )
GOOG' s 10-Year EV-to-EBIT Range
Min: 11.1   Max: 68.1
Current: 20

11.1
68.1
PEG 1.5
GOOG's PEG is ranked higher than
96% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.50 vs. GOOG: 1.5 )
GOOG' s 10-Year PEG Range
Min: 0.49   Max: 1.65
Current: 1.5

0.49
1.65
Shiller P/E 35.4
GOOG's Shiller P/E is ranked higher than
87% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 7.00 vs. GOOG: 35.4 )
GOOG' s 10-Year Shiller P/E Range
Min: 25.67   Max: 56.77
Current: 35.4

25.67
56.77

Valuation & Return

vs
industry
vs
history
Price/Net Cash 11.3
GOOG's Price/Net Cash is ranked higher than
93% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 6.90 vs. GOOG: 11.3 )
GOOG' s 10-Year Price/Net Cash Range
Min: 7   Max: 30.1
Current: 11.3

7
30.1
Price/Net Current Asset Value 43.3
GOOG's Price/Net Current Asset Value is ranked higher than
93% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 19.00 vs. GOOG: 43.3 )
GOOG' s 10-Year Price/Net Current Asset Value Range
Min: 33.7   Max: 224.2
Current: 43.3

33.7
224.2
Price/Tangible Book 5.5
GOOG's Price/Tangible Book is ranked higher than
86% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 4.55 vs. GOOG: 5.5 )
GOOG' s 10-Year Price/Tangible Book Range
Min: 4.3   Max: 19.2
Current: 5.5

4.3
19.2
Price/DCF (Projected) 1.5
GOOG's Price/DCF (Projected) is ranked higher than
92% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 1.20 vs. GOOG: 1.5 )
GOOG' s 10-Year Price/DCF (Projected) Range
Min: 1.2   Max: 2.4
Current: 1.5

1.2
2.4
Price/Median PS Value 0.9
GOOG's Price/Median PS Value is ranked higher than
80% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.85 vs. GOOG: 0.9 )
GOOG' s 10-Year Price/Median PS Value Range
Min: 0.6   Max: 2.7
Current: 0.9

0.6
2.7
Price/Peter Lynch Fair Value 1.5
GOOG's Price/Peter Lynch Fair Value is ranked higher than
96% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 0.90 vs. GOOG: 1.5 )
GOOG' s 10-Year Price/Peter Lynch Fair Value Range
Min: 0.9   Max: 1.2
Current: 1.5

0.9
1.2
Price/Graham Number 2.6
GOOG's Price/Graham Number is ranked higher than
88% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 2.60 vs. GOOG: 2.6 )
GOOG' s 10-Year Price/Graham Number Range
Min: 2   Max: 10.6
Current: 2.6

2
10.6
Earnings Yield (Greenblatt) 5.00
GOOG's Earnings Yield (Greenblatt) is ranked higher than
85% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 6.20 vs. GOOG: 5.00 )
GOOG' s 10-Year Earnings Yield (Greenblatt) Range
Min: 1.5   Max: 9
Current: 5

1.5
9
Forward Rate of Return (Yacktman) 18.43
GOOG's Forward Rate of Return (Yacktman) is ranked higher than
96% of the 182 Companies
in the Global Internet Content & Information industry.

( Industry Median: 2.64 vs. GOOG: 18.43 )
GOOG' s 10-Year Forward Rate of Return (Yacktman) Range
Min: 18.8   Max: 58.1
Current: 18.43

18.8
58.1

Business Description

Google, Inc. was incorporated in California in September 1998 and reincorporated in Delaware in August 2003. Google focuses on improving the ways people connect with information. The Company maintains an index of web sites and other content, and makes this information freely available to anyone with an internet connection. Its search technologies sort through an ever-growing amount of information to deliver relevant and useful search results in response to user queries. The Company integrates innovative features into its search service and offer specialized search services to help users tailor their search. In addition, the Company is constantly improving and adding to its products and services, to provide users with more relevant results so that users find what they are looking for faster. Google Search, the primary auction-based advertising program, is to deliver ads that are so useful and relevant to search queries or web content that they are a form of information in their own right. With AdWords, advertisers create simple text-based ads that then appear beside related search results or web content on its websites and on thousands of partner websites in its Google Network, which is the network of third parties that use its advertising programs to deliver relevant ads with their search results and content. Google Display advertising comprises the videos, text, images, and other interactive ads that run across the web on computers and mobile devices, including smart phones and handheld computers such as netbooks and tablets. Google Local is committed to providing users with relevant local information. The Company has organized information around more than 50 million places globally from various sources across the web. Users can find addresses, phone numbers, hours of operation, directions and more for millions of local queries like shops, restaurants, parks and landmarks right on Google.com, on Google Maps and on Google Maps for mobile. Google TV is a platform that gives consumers the power to experience television and the internet on a single screen, with the ability to search and find the content they want to watch. Google Books platform (including reading applications, an electronic bookstore (eBookstore), book search, and personal library management) is designed to help people discover, search, and consume content from printed books online. Through the Google eBookstore, the Company makes available for sale popular books in electronic book format to complement its large collection of free public domain books. Google's enterprise products provide familiar, easy-to-use Google technology for business settings. Through Google Apps, which includes Gmail, Google Docs, Google Calendar, and Google Sites, among other features, the Company provides hosted, web-based applications that people can use on any device with a browser and an internet connection. In addition, the Company provides its search technology for use within enterpris
Company Website
SEC Reports
Industry: Internet Content & Information
Compare:FB, TCEHY, BIDU, YHOO, YAHOY
Traded in other countries:GGQ1.Germany

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