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GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength : 7/10

vs
industry
vs
history
Cash to Debt 0.20
HOG's Cash to Debt is ranked lower than
54% of the 1233 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 0.75 vs. HOG: 0.20 )
HOG' s 10-Year Cash to Debt Range
Min: 0.15   Max: 4.08
Current: 0.2

0.15
4.08
Equity to Asset 0.33
HOG's Equity to Asset is ranked lower than
51% of the 1227 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 0.47 vs. HOG: 0.33 )
HOG' s 10-Year Equity to Asset Range
Min: 0.2   Max: 0.63
Current: 0.33

0.2
0.63
Interest Coverage 25.49
HOG's Interest Coverage is ranked higher than
71% of the 813 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 17.98 vs. HOG: 25.49 )
HOG' s 10-Year Interest Coverage Range
Min: 0.33   Max: 226.56
Current: 25.49

0.33
226.56
F-Score: 8
Z-Score: 3.62
M-Score: -2.60
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth : 8/10

vs
industry
vs
history
Operating margin (%) 21.28
HOG's Operating margin (%) is ranked higher than
97% of the 1244 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 5.83 vs. HOG: 21.28 )
HOG' s 10-Year Operating margin (%) Range
Min: 3.63   Max: 27.53
Current: 21.28

3.63
27.53
Net-margin (%) 13.71
HOG's Net-margin (%) is ranked higher than
94% of the 1244 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 4.52 vs. HOG: 13.71 )
HOG' s 10-Year Net-margin (%) Range
Min: -1.29   Max: 17.98
Current: 13.71

-1.29
17.98
ROE (%) 25.49
HOG's ROE (%) is ranked higher than
97% of the 1238 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 9.72 vs. HOG: 25.49 )
HOG' s 10-Year ROE (%) Range
Min: -2.61   Max: 39.31
Current: 25.49

-2.61
39.31
ROA (%) 8.52
HOG's ROA (%) is ranked higher than
89% of the 1248 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 4.41 vs. HOG: 8.52 )
HOG' s 10-Year ROA (%) Range
Min: -0.6   Max: 18.86
Current: 8.52

-0.6
18.86
ROC (Joel Greenblatt) (%) 40.94
HOG's ROC (Joel Greenblatt) (%) is ranked higher than
95% of the 1246 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 14.62 vs. HOG: 40.94 )
HOG' s 10-Year ROC (Joel Greenblatt) (%) Range
Min: 6.92   Max: 60.18
Current: 40.94

6.92
60.18
Revenue Growth (%) 14.00
HOG's Revenue Growth (%) is ranked higher than
88% of the 1079 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 6.60 vs. HOG: 14.00 )
HOG' s 10-Year Revenue Growth (%) Range
Min: -8.1   Max: 19.3
Current: 14

-8.1
19.3
EBITDA Growth (%) 3.40
HOG's EBITDA Growth (%) is ranked higher than
69% of the 980 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 5.30 vs. HOG: 3.40 )
HOG' s 10-Year EBITDA Growth (%) Range
Min: -14.2   Max: 29.6
Current: 3.4

-14.2
29.6
EPS Growth (%) 43.50
HOG's EPS Growth (%) is ranked higher than
93% of the 867 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 6.70 vs. HOG: 43.50 )
HOG' s 10-Year EPS Growth (%) Range
Min: -57.6   Max: 108.5
Current: 43.5

-57.6
108.5
» HOG's 10-Y Financials

Financials


Revenue & Net Income
Cash & Debt
Oprt. Cash Flow & Free Cash Flow

» Details

Guru Trades

Q3 2013

HOG Guru Trades in Q3 2013

Ray Dalio 11,661 sh (New)
Ken Fisher 139,438 sh (+0.09%)
Bill Nygren 1,102,000 sh (unchged)
Mario Gabelli 10,400 sh (unchged)
Steven Cohen Sold Out
Jim Simons Sold Out
Louis Moore Bacon Sold Out
Chris Davis 3,261,460 sh (-1.15%)
Pioneer Investments 162,727 sh (-1.91%)
» More
Q4 2013

HOG Guru Trades in Q4 2013

Steven Cohen 5,727 sh (New)
Mario Gabelli 10,400 sh (unchged)
Bill Nygren 1,102,000 sh (unchged)
Ray Dalio Sold Out
Ken Fisher 139,313 sh (-0.09%)
Chris Davis 3,209,063 sh (-1.61%)
Pioneer Investments 155,654 sh (-4.35%)
» More
Q1 2014

HOG Guru Trades in Q1 2014

Mario Gabelli 10,400 sh (unchged)
Bill Nygren 1,102,000 sh (unchged)
Steven Cohen Sold Out
Pioneer Investments 151,487 sh (-2.68%)
Ken Fisher 132,766 sh (-4.7%)
Chris Davis 2,948,740 sh (-8.11%)
» More
Q2 2014

HOG Guru Trades in Q2 2014

Jim Simons 309,400 sh (New)
Paul Tudor Jones 3,600 sh (New)
Joel Greenblatt 187,183 sh (New)
Ken Fisher 145,586 sh (+9.66%)
Mario Gabelli 10,400 sh (unchged)
Bill Nygren 1,102,000 sh (unchged)
Pioneer Investments 144,555 sh (-4.58%)
Chris Davis 2,610,372 sh (-11.48%)
» More
» Details

Insider Trades

Latest Guru Trades with HOG

(List those with share number changes of more than 20%, or impact to portfolio more than 0.1%)

GuruDate Trades Impact to Portfolio Price Range * (?) Current Price Change from Average Current Shares
Joel Greenblatt 2014-06-30 New Buy0.16%$65.22 - $73.94 $ 62.54-11%187183
Ray Dalio 2013-12-31 Sold Out 0.01%$62.94 - $69.36 $ 62.54-6%0
Ray Dalio 2013-09-30 New Buy0.01%$53.99 - $64.79 $ 62.546%11661
Premium More recent guru trades are included for Premium Members only!!
» Interactive Charts

Peter Lynch Chart ( What is Peter Lynch Charts )

Ratios

vs
industry
vs
history
P/E(ttm) 17.90
HOG's P/E(ttm) is ranked higher than
69% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 16.80 vs. HOG: 17.90 )
HOG' s 10-Year P/E(ttm) Range
Min: 3.34   Max: 69.53
Current: 17.9

3.34
69.53
P/B 4.36
HOG's P/B is ranked lower than
56% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.59 vs. HOG: 4.36 )
HOG' s 10-Year P/B Range
Min: 0.87   Max: 6.88
Current: 4.36

0.87
6.88
P/S 2.30
HOG's P/S is ranked lower than
53% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 0.69 vs. HOG: 2.30 )
HOG' s 10-Year P/S Range
Min: 0.32   Max: 3.94
Current: 2.3

0.32
3.94
PFCF 12.95
HOG's PFCF is ranked higher than
88% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 9999.00 vs. HOG: 12.95 )
HOG' s 10-Year PFCF Range
Min: 4.45   Max: 2852
Current: 12.95

4.45
2852
EV-to-EBIT 14.57
HOG's EV-to-EBIT is ranked higher than
71% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 14.95 vs. HOG: 14.57 )
HOG' s 10-Year EV-to-EBIT Range
Min: 4.6   Max: 187.8
Current: 14.57

4.6
187.8
PEG 2.27
HOG's PEG is ranked higher than
79% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 15.00 vs. HOG: 2.27 )
HOG' s 10-Year PEG Range
Min: 0.35   Max: 38.27
Current: 2.27

0.35
38.27
Shiller P/E 29.93
HOG's Shiller P/E is ranked higher than
78% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 63.62 vs. HOG: 29.93 )
HOG' s 10-Year Shiller P/E Range
Min: 2.45   Max: 36.88
Current: 29.93

2.45
36.88
Current Ratio 1.53
HOG's Current Ratio is ranked higher than
66% of the 1045 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.50 vs. HOG: 1.53 )
HOG' s 10-Year Current Ratio Range
Min: 1.44   Max: 3.74
Current: 1.53

1.44
3.74
Quick Ratio 1.38
HOG's Quick Ratio is ranked higher than
76% of the 1045 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.09 vs. HOG: 1.38 )
HOG' s 10-Year Quick Ratio Range
Min: 0.88   Max: 3.43
Current: 1.38

0.88
3.43

Dividend & Buy Back

vs
industry
vs
history
Dividend Yield 1.60
HOG's Dividend Yield is ranked higher than
53% of the 989 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.53 vs. HOG: 1.60 )
HOG' s 10-Year Dividend Yield Range
Min: 0.3   Max: 13.09
Current: 1.6

0.3
13.09
Dividend Payout 0.25
HOG's Dividend Payout is ranked higher than
71% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 0.38 vs. HOG: 0.25 )
HOG' s 10-Year Dividend Payout Range
Min: 0.06   Max: 1.25
Current: 0.25

0.06
1.25
Dividend growth (3y) 28.10
HOG's Dividend growth (3y) is ranked higher than
89% of the 595 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 10.30 vs. HOG: 28.10 )
HOG' s 10-Year Dividend growth (3y) Range
Min: -28.3   Max: 66.7
Current: 28.1

-28.3
66.7
Yield on cost (5-Year) 4.18
HOG's Yield on cost (5-Year) is ranked higher than
75% of the 1002 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 2.17 vs. HOG: 4.18 )
HOG' s 10-Year Yield on cost (5-Year) Range
Min: 0.78   Max: 34.23
Current: 4.18

0.78
34.23
Share Buyback Rate 1.50
HOG's Share Buyback Rate is ranked higher than
90% of the 684 Companies
in the Global Recreational Vehicles industry.

( Industry Median: -0.70 vs. HOG: 1.50 )
HOG' s 10-Year Share Buyback Rate Range
Min: 5.9   Max: -1
Current: 1.5

Valuation & Return

vs
industry
vs
history
Price/Tangible Book 4.39
HOG's Price/Tangible Book is ranked higher than
50% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.87 vs. HOG: 4.39 )
HOG' s 10-Year Price/Tangible Book Range
Min: 1.49   Max: 11.03
Current: 4.39

1.49
11.03
Price/DCF (Projected) 1.95
HOG's Price/DCF (Projected) is ranked higher than
77% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 4.16 vs. HOG: 1.95 )
HOG' s 10-Year Price/DCF (Projected) Range
Min: 0.68   Max: 4.4
Current: 1.95

0.68
4.4
Price/Median PS Value 0.99
HOG's Price/Median PS Value is ranked higher than
80% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.23 vs. HOG: 0.99 )
HOG' s 10-Year Price/Median PS Value Range
Min: 0.22   Max: 2.25
Current: 0.99

0.22
2.25
Price/Peter Lynch Fair Value 0.71
HOG's Price/Peter Lynch Fair Value is ranked higher than
92% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 9999.00 vs. HOG: 0.71 )
HOG' s 10-Year Price/Peter Lynch Fair Value Range
Min: 0.63   Max: 3.03
Current: 0.71

0.63
3.03
Price/Graham Number 1.86
HOG's Price/Graham Number is ranked higher than
60% of the 1288 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 1.40 vs. HOG: 1.86 )
HOG' s 10-Year Price/Graham Number Range
Min: 0.58   Max: 6.04
Current: 1.86

0.58
6.04
Earnings Yield (Greenblatt) 6.90
HOG's Earnings Yield (Greenblatt) is ranked higher than
66% of the 1151 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 7.70 vs. HOG: 6.90 )
HOG' s 10-Year Earnings Yield (Greenblatt) Range
Min: 0.5   Max: 21.7
Current: 6.9

0.5
21.7
Forward Rate of Return (Yacktman) 28.27
HOG's Forward Rate of Return (Yacktman) is ranked higher than
91% of the 927 Companies
in the Global Recreational Vehicles industry.

( Industry Median: 8.81 vs. HOG: 28.27 )
HOG' s 10-Year Forward Rate of Return (Yacktman) Range
Min: -22   Max: 32.5
Current: 28.27

-22
32.5

Business Description

Industry: Autos » Recreational Vehicles
Compare:PII, THO, WGO, DW, ACAT » details
Traded in other countries:HAR.Germany
Harley-Davidson Inc produces and sells heavyweight motorcycles, as well as offers motorcycle parts, accessories, and related services. It operates in two segments, Motorcycles and Related Products, and Financial Services.
» More Articles for HOG

Headlines

Articles On GuruFocus.com
Harley-Davidson: A Dominant Position in the Motorcycle Market Sep 02 2014 
Polaris Industries Is A Strong Buy Jul 24 2014 
Harley-Davidson: Growth Will Come From Livewire and EMs Jul 07 2014 
Trucking to Disaster by Carl Icahn Apr 07 2014 
Investors Can Take a Ride on a Harley Mar 27 2014 
Weekly 52-Week Highs Highlight: MMM, HOG, ADSK, CVS, BIDU Dec 02 2013 
Harley-Davidson’s Downfall: Baby Boomer Demographics Nov 06 2013 
Entertaining Profits: Recreational Vehicles Sep 20 2013 
52-Week High Companies: Cigna, Seadrill, Harley-Davidson, Life Technologies and Vodafone Group Sep 01 2013 
Revenge on Retail, Steven Cohen Slashes Six Popular Brands Aug 29 2013 


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Harley-Davidson: A Dominant Position in the Motorcycle Market Sep 02 2014
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A Chance To Earn 14% Annualized On This Great American Icon Sep 01 2014
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[video] Behind the Rebirth of Indian Motorcycles Aug 26 2014
2015 Harley-Davidson Model Lineup Delivers More Rush For The Open Road Aug 25 2014
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[video] The Most Iconic Harley-Davidsons of All Time Aug 18 2014
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