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GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength : 3/10

vs
industry
vs
history
Cash to Debt No Debt
MCOX's Cash to Debt is ranked higher than
97% of the 1262 Companies
in the Global Specialty Retail industry.

( Industry Median: 0.75 vs. MCOX: No Debt )
MCOX' s 10-Year Cash to Debt Range
Min: 1.15   Max: No Debt
Current: No Debt

Equity to Asset 0.76
MCOX's Equity to Asset is ranked higher than
94% of the 1249 Companies
in the Global Specialty Retail industry.

( Industry Median: 0.48 vs. MCOX: 0.76 )
MCOX' s 10-Year Equity to Asset Range
Min: 0.05   Max: 0.77
Current: 0.76

0.05
0.77
F-Score: 4
Z-Score: -0.17
M-Score: -3.14
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth : 2/10

vs
industry
vs
history
Operating margin (%) -15.39
MCOX's Operating margin (%) is ranked lower than
55% of the 1263 Companies
in the Global Specialty Retail industry.

( Industry Median: 5.00 vs. MCOX: -15.39 )
MCOX' s 10-Year Operating margin (%) Range
Min: -26.07   Max: 4.94
Current: -15.39

-26.07
4.94
Net-margin (%) -44.05
MCOX's Net-margin (%) is ranked lower than
56% of the 1263 Companies
in the Global Specialty Retail industry.

( Industry Median: 3.39 vs. MCOX: -44.05 )
MCOX' s 10-Year Net-margin (%) Range
Min: -30.44   Max: 4.06
Current: -44.05

-30.44
4.06
ROE (%) -47.42
MCOX's ROE (%) is ranked lower than
54% of the 1240 Companies
in the Global Specialty Retail industry.

( Industry Median: 9.22 vs. MCOX: -47.42 )
MCOX' s 10-Year ROE (%) Range
Min: -33.7   Max: 6.55
Current: -47.42

-33.7
6.55
ROA (%) -32.71
MCOX's ROA (%) is ranked lower than
56% of the 1267 Companies
in the Global Specialty Retail industry.

( Industry Median: 4.22 vs. MCOX: -32.71 )
MCOX' s 10-Year ROA (%) Range
Min: -23.03   Max: 14.21
Current: -32.71

-23.03
14.21
ROC (Joel Greenblatt) (%) -23.61
MCOX's ROC (Joel Greenblatt) (%) is ranked lower than
53% of the 1263 Companies
in the Global Specialty Retail industry.

( Industry Median: 17.11 vs. MCOX: -23.61 )
MCOX' s 10-Year ROC (Joel Greenblatt) (%) Range
Min: -116.74   Max: 263.67
Current: -23.61

-116.74
263.67
Revenue Growth (3Y)(%) -28.60
MCOX's Revenue Growth (3Y)(%) is ranked lower than
56% of the 1063 Companies
in the Global Specialty Retail industry.

( Industry Median: 5.30 vs. MCOX: -28.60 )
MCOX' s 10-Year Revenue Growth (3Y)(%) Range
Min: -28.6   Max: 18.3
Current: -28.6

-28.6
18.3
» MCOX's 10-Y Financials

Financials


Revenue & Net Income
Cash & Debt
Oprt. Cash Flow & Free Cash Flow

» Details

Guru Trades

MCOX Guru Trades in

MCOX Guru Trades in

MCOX Guru Trades in

Q2 2013

MCOX Guru Trades in Q2 2013

Jim Simons Sold Out
» More
» Details

Insider Trades

Latest Guru Trades with MCOX

(List those with share number changes of more than 20%, or impact to portfolio more than 0.1%)



No Guru Trades Found!
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Ratios

vs
industry
vs
history
P/B 1.01
MCOX's P/B is ranked higher than
85% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 2.40 vs. MCOX: 1.01 )
MCOX' s 10-Year P/B Range
Min: 0.24   Max: 2.94
Current: 1.01

0.24
2.94
P/S 0.74
MCOX's P/S is ranked higher than
73% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 0.90 vs. MCOX: 0.74 )
MCOX' s 10-Year P/S Range
Min: 0.15   Max: 1.89
Current: 0.74

0.15
1.89
EV-to-EBIT -4.13
MCOX's EV-to-EBIT is ranked lower than
54% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 17.73 vs. MCOX: -4.13 )
MCOX' s 10-Year EV-to-EBIT Range
Min: -11.7   Max: 946.6
Current: -4.13

-11.7
946.6
Current Ratio 1.31
MCOX's Current Ratio is ranked higher than
65% of the 1261 Companies
in the Global Specialty Retail industry.

( Industry Median: 1.58 vs. MCOX: 1.31 )
MCOX' s 10-Year Current Ratio Range
Min: 1.31   Max: 3.98
Current: 1.31

1.31
3.98
Quick Ratio 1.09
MCOX's Quick Ratio is ranked higher than
79% of the 1261 Companies
in the Global Specialty Retail industry.

( Industry Median: 0.82 vs. MCOX: 1.09 )
MCOX' s 10-Year Quick Ratio Range
Min: 0.79   Max: 2.97
Current: 1.09

0.79
2.97
Days Inventory 174.56
MCOX's Days Inventory is ranked higher than
57% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 102.18 vs. MCOX: 174.56 )
MCOX' s 10-Year Days Inventory Range
Min: 56.83   Max: 179.87
Current: 174.56

56.83
179.87
Days Sales Outstanding 13.80
MCOX's Days Sales Outstanding is ranked higher than
76% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 21.74 vs. MCOX: 13.80 )
MCOX' s 10-Year Days Sales Outstanding Range
Min: 2.13   Max: 7.28
Current: 13.8

2.13
7.28

Valuation & Return

vs
industry
vs
history
Price/Tangible Book 1.15
MCOX's Price/Tangible Book is ranked higher than
86% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 3.41 vs. MCOX: 1.15 )
MCOX' s 10-Year Price/Tangible Book Range
Min: 0.36   Max: 2.59
Current: 1.15

0.36
2.59
Price/Median PS Value 1.27
MCOX's Price/Median PS Value is ranked higher than
68% of the 1360 Companies
in the Global Specialty Retail industry.

( Industry Median: 1.11 vs. MCOX: 1.27 )
MCOX' s 10-Year Price/Median PS Value Range
Min: 0.36   Max: 2.88
Current: 1.27

0.36
2.88
Earnings Yield (Greenblatt) -24.20
MCOX's Earnings Yield (Greenblatt) is ranked lower than
56% of the 1262 Companies
in the Global Specialty Retail industry.

( Industry Median: 6.00 vs. MCOX: -24.20 )
MCOX' s 10-Year Earnings Yield (Greenblatt) Range
Min: 0.1   Max: 19654
Current: -24.2

0.1
19654

Business Description

Industry: Retail - Apparel & Specialty » Specialty Retail
Compare: » details
Traded in other countries:IWGN.Germany,
Mecox Lane Ltd. was incorporated in the Cayman Islands on May 28, 1996. The Company is a multi-brand and multi-channel retailer of apparel and accessories in China. The Company offers a wide selection of fashion products through its E-commerce platforms including the M18.com website, which is operated by the Company's joint venture, Giosis Mecoxlane Limited, and other independent e-commerce websites. It also offers the products through its physical store network and call center. Product offerings include apparel and accessories, beauty and healthcare products and other items under its own proprietary brands, and select domestic and international third-party brands. The Company had 60 directly operated stores in China as of December 31, 2013. Its featured product categories consist primarily of apparel and accessories, beauty and healthcare products and other products. The Company offers both its proprietary and third-party branded products. The Company competes from other specialized apparel and accessories B2C e-commerce retailers and also with other international or domestic store-based fashion retailers and apparel companies that distribute branded apparel and accessories through non- proprietary retail or department stores.

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