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Educational Development (Educational Development) Intangible Assets

: $0.00 Mil (As of Nov. 2023)
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Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Educational Development's intangible assets for the quarter that ended in Nov. 2023 was $0.00 Mil.


Educational Development Intangible Assets Historical Data

The historical data trend for Educational Development's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Educational Development Annual Data
Trend Feb14 Feb15 Feb16 Feb17 Feb18 Feb19 Feb20 Feb21 Feb22 Feb23
Intangible Assets
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Educational Development Quarterly Data
Feb19 May19 Aug19 Nov19 Feb20 May20 Aug20 Nov20 Feb21 May21 Aug21 Nov21 Feb22 May22 Aug22 Nov22 Feb23 May23 Aug23 Nov23
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Educational Development Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.


Educational Development  (NAS:EDUC) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.


Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.


Educational Development Intangible Assets Related Terms

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Educational Development (Educational Development) Business Description

Traded in Other Exchanges
N/A
Address
5402 South 122nd East Avenue, Tulsa, OK, USA, 74146
Educational Development Corp is the United States trade publisher of the line of educational children's books produced in the United Kingdom. Its business activity functions with two reportable segments: Direct Sales Division segment and Publishing Division segment. The Publishing Division segment markets its products to retail accounts, which include the book, school supplies, toy and gift stores and museums, through commissioned sales representatives, trade and specialty wholesalers and an internal telesales group. The Direct Sales Division segment sells their books and products through independent brand partners direct to the customer. It derives a majority of revenue from the Direct sales division segment.
Executives
O Keefe Daniel E officer: Chief Financial Officer 1221 E HOUSTON, BROKEN ARROW OK 74012
Heather N. Cobb officer: Chief Sales & Marketing Offcr 5402 S. 122ND ST. EAST AVE., TULSA OK 74137
Craig M White officer: VP, Operations 10302 E 55TH PL, TULSA OK 74146
Bradely Von Stoots director 5402 S. 122ND EAST AVE, TULSA OK 74146
Randall W White director, 10 percent owner, officer: President & CEO
Joshua J Peters director 5402 S. 122ND EAST AVE, TULSA OK 74146
Ronald T Mcdaniel officer: Vice President
Besty Richert director 5402 S. 122ND EAST AVE, TULSA OK 74146
Kara Gae Neal director 5402 S. 122ND EAST AVE, TULSA OK 74146
James F Lewis director
G Dean Cosgrove director
William C Fossett officer: Controller & Corporate Secreta
John A Clerico director 3132 S COLUMBIA CIRCLE, TULSA OK 74105
Robert D Berryhill director PO BOX 1120, BIXBY OK 74008
Kathy Slemp officer: Vice President

Educational Development (Educational Development) Headlines