Ulta Beauty (Ulta Beauty) Intangible Assets

: $11 Mil (As of Jan. 2024)

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Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Ulta Beauty's intangible assets for the quarter that ended in Jan. 2024 was $11 Mil.

Ulta Beauty Intangible Assets Historical Data

The historical data trend for Ulta Beauty's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Ulta Beauty Annual Data

Trend

Jan15

Jan16

Jan17

Jan18

Jan19

Jan20

Jan21

Jan22

Jan23

Jan24

Intangible Assets

14.26

13.34

12.41

12.18

11.38

Ulta Beauty Quarterly Data
	Apr19	Jul19	Oct19	Jan20	Apr20	Jul20	Oct20	Jan21	Apr21	Jul21	Oct21	Jan22	Apr22	Jul22	Oct22	Jan23	Apr23	Jul23	Oct23	Jan24
Intangible Assets																12.18	11.89	11.59	11.46	11.38

Ulta Beauty Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.

Ulta Beauty (NAS:ULTA) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.

Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.

Ulta Beauty Intangible Assets Related Terms

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Ulta Beauty (Ulta Beauty) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Retail - Cyclical » Ulta Beauty Inc (NAS:ULTA) » Definitions » Intangible Assets

Comparable Companies

Traded in Other Exchanges

ULTA:Mexico 34U:Germany 34U:Germany 34U:Germany U1LT34:Brazil

Address

1000 Remington Boulevard, Suite 120, Bolingbrook, IL, USA, 60440

Website

https://www.ulta.com

With 1,355 stores at the end of fiscal 2022 and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (42% of 2022 sales), fragrances, skin care, and hair care products (21% of 2022 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.

Executives

Lorna Nagler	director	2400 XENIUM LANE NORTH, PLYMOUTH MN 55441
Jodi J Caro	officer: GC and Corporate Secretary	130 EAST RANDOLPH STREET, CHICAGO IL 60601
Catherine Ann Halligan	director	243 CASELLI AVENUE, SAN FRANCISCO CA 94114
Mrkonic George R Jr	director	C/O BORDERS GROUP INC, 100 PHOENIX DRIVE, ANN ARBOR MI 48108
Kelly E Garcia	director	30 FRANK LLOYD WRIGH DR, ANN ARBOR MI 48105
Heidi G Petz	director	101 W. PROSPECT AVENUE, CLEVELAND OH 44115
Gisel Ruiz	director	C/O VITAL FARMS, INC., 3601 SOUTH CONGRESS AVENUE, SUITE C100, AUSTIN TX 78704
Mike C. Smith	director	STITCH FIX, INC., ONE MONTGOMERY STREET, SUITE 1500, SAN FRANCISCO CA 94104
Michael R Macdonald	director	810 DSW DRIVE, COLUMBUS OH 43219
Patricia A Little	director	999 W BIG BEAVER ROAD, TROY MI 48084
Michelle L Collins	director	C/O MOLEX INCORPORATED, 2222 WELLINGTON COURT, LISLE IL 60503
Anita Jane Ryan	officer: Chief Human Resources Officer	1000 REMINGTON BLVD., SUITE 120, BOLINGBROOK IL 60440
David C Kimbell	director, officer: Chief Executive Officer	8410 W. BRYN MAWR, CHICAGO IL 60631
Scott M Settersten	officer: Chief Financial Officer	1000 REMINGTON BLVD., SUITE 120, BOLINGBROOK IL 60440
Kecia Steelman	officer: Chief Operating Officer	1000 REMINGTON BLVD SUITE 120, BOLINGBROOK IL 60440