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Prestige Brands Holdings Inc (NYSE:PBH)
Promotion And Advertising
$18.7 Mil (As of Mar. 2014)

Prestige Brands Holdings Inc's promotion and advertising for the quarter that ended in Mar. 2014 was $18.7 Mil.

Prestige Brands Holdings Inc's quarterly promotion and advertising declined from Sep. 2013 ($26.0 Mil) to Dec. 2013 ($25.6 Mil) and declined from Dec. 2013 ($25.6 Mil) to Mar. 2014 ($18.7 Mil).

Prestige Brands Holdings Inc's annual promotion and advertising increased from Mar. 2012 ($57.1 Mil) to Mar. 2013 ($90.6 Mil) but then declined from Mar. 2013 ($90.6 Mil) to Mar. 2014 ($89.5 Mil).


Definition

This is the expense the company spent on promoting an industry, entity, brand, product name, or specific products or services in order to stimulate a desire to buy the entity's products or services.


Historical Data

* All numbers are in millions except for per share data and ratio. All numbers are in their own currency.

Prestige Brands Holdings Inc Annual Data

Mar05Mar06Mar07Mar08Mar09Mar10Mar11Mar12Mar13Mar14
PromotionAndAdvertising 29.732.132.034.737.830.942.957.190.689.5

Prestige Brands Holdings Inc Quarterly Data

Dec11Mar12Jun12Sep12Dec12Mar13Jun13Sep13Dec13Mar14
PromotionAndAdvertising 15.318.520.323.523.523.319.126.025.618.7
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