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Coca-Cola Enterprises Inc (NYSE:CCE)
Selling, General, & Admin. Expense
$1,732 Mil (TTM As of Mar. 2016)

Selling, general, & admin. expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. Coca-Cola Enterprises Inc's selling, general, & admin. expense for the three months ended in Mar. 2016 was $438 Mil. Its selling, general, & admin. expense for the trailing twelve months (TTM) ended in Mar. 2016 was $1,732 Mil.


Definition

Selling, General, & Admin. Expense (SGA) includes the direct and indirect costs and all general and administrative expenses of a company. For instance, personnel cost, advertising, rent, communication costs are all part of SGA.

Coca-Cola Enterprises Inc Selling, General, & Admin. Expense for the trailing twelve months (TTM) ended in Mar. 2016 was 430 (Jun. 2015 ) + 437 (Sep. 2015 ) + 427 (Dec. 2015 ) + 438 (Mar. 2016 ) = $1,732 Mil.

* All numbers are in millions except for per share data and ratio. All numbers are in their own currency.


Explanation

An efficient operation keeps SGA costs low and thus has higher profit margin. The percentage of SGA relative to total revenue is an indication of how efficiently the company operates. Compare this percentage among the companies in the same industry is a good way of finding more efficient operations. A comparison of the SGA cost relative to the revenue with the historical value can also be an indication of how efficient the company has become.

Warren Buffett likes companies with consistent SGA as the percentage of gross profit.

Companies with no durable competitive advantage show wild variation in SG&A as % of Gross Profit.

If SGA is less than 30% of Gross Profit, it is fantastic. If SGA is nearing 100%, it is is in highly competitive industry.


Related Terms

Gross Profit, Cost of Goods Sold


Historical Data

* All numbers are in millions except for per share data and ratio. All numbers are in their own currency.

Coca-Cola Enterprises Inc Annual Data

Dec06Dec07Dec08Dec09Dec10Dec11Dec12Dec13Dec14Dec15
SG&A 6,3916,5116,7186,7851,6701,9971,9721,9481,9541,704

Coca-Cola Enterprises Inc Quarterly Data

Dec13Mar14Jun14Sep14Dec14Mar15Jun15Sep15Dec15Mar16
SG&A 471466551463474410430437427438
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