Switch to:
Harte-Hanks Inc (NYSE:HHS)
Shiller P/E Ratio
25.34 (As of Today)

As of today, Harte-Hanks Inc's current share price is $7.35. Harte-Hanks Inc's E10 for the quarter that ended in Sep. 2014 was $0.29. Harte-Hanks Inc's Shiller P/E Ratio for today is 25.34.

HHS' s 10-Year Shiller P/E Ratio Range
Min: 3.75   Max: 30.26
Current: 24.99

3.75
30.26

During the past 13 years, Harte-Hanks Inc's highest Shiller P/E Ratio was 30.26. The lowest was 3.75. And the median was 13.75.

HHS's Shiller P/E Ratiois ranked higher than
87% of the 282 Companies
in the Global Marketing Services industry.

( Industry Median: 9999.00 vs. HHS: 24.99 )

E10 is a concept invented by Prof. Robert Shiller, who uses E10 for his Shiller P/E calculation. E10 is the average of the inflation adjusted earnings of a company over the past 10 years.

Harte-Hanks Inc's adjusted earnings per share data for the three months ended in Sep. 2014 was $0.099. Since most companies do not have as long as 10 years history, here we use 6 years to calculate. Add all the adjusted EPS for the past 6 years together and divide 6 will get our E10, which is $0.29 for the trailing six years ended in Sep. 2014.


Definition

For the Shiller P/E, the earnings of the past 10 years are inflation-adjusted and averaged. The result is used for P/E calculation. Since it looks at the average over the last 10 years, the Shiller P/E is also called PE10.

The Shiller P/E was first used by professor Robert Shiller to measure the valuation of the overall market. The same calculation is applied here to individual companies.

Harte-Hanks Inc's Shiller P/E Ratio for today is calculated as

Shiller P/E Ratio=Share Price/E10
=7.35/0.29
=25.34

* All numbers are in millions except for per share data and ratio. All numbers are in their own currency.

Harte-Hanks Inc's E10 for the fiscal year that ended in Dec13 is calculated as:

For example, Harte-Hanks Inc's adjusted earnings per share data for the three months ended in Sep. 2014 was:

Adj_EPS=Earnigns per Share/CPI of Sep. 2014*CPI of Current
=0.1/238.031*235.51
=0.099

Since most companies do not have as long as 10 years history, GuruFocus uses 6 years to do the calculation.

Current CPI = 235.51.

Harte-Hanks Inc Quarterly Data

201206201209201212201303201306201309201312201403201406201409
per share eps -1.7400.1400.1690.1100.130-0.1300.1050.0300.0900.100
CPI 229.478231.407229.601232.773233.504234.149233.049236.293238.343238.031
Adj_EPS -1.7860.1420.1730.1110.131-0.1310.1060.0300.0890.099
200912201003201006201009201012201103201106201109201112201203
per share eps 0.2100.1700.2100.2200.2430.1200.1500.1900.2330.110
CPI 215.949217.631217.965218.439219.179223.467225.722226.889225.672229.392
Adj_EPS 0.2290.1840.2270.2370.2610.1260.1570.1970.2430.113
200812200903200906200909
per share eps 0.2250.1100.2000.220
CPI 210.228212.709215.693215.969
Adj_EPS 0.2520.1220.2180.240

Add all the adjusted EPS together and divide 6 will get our E10.


Explanation

Compared with the regular P/E ratio, which works poorly for cyclical businesses, the Shiller P/E smoothed out the fluctuations of profit margins during business cycles. Therefore it is more accurate in reflecting the valuation of the company.

If a company has consistent business performance, the Shiller P/E should give similar results to regular P/E.

Compared with the P/S ratio, the Shiller P/E makes the comparison between different industries more meaningful.


Be Aware

The Shiller P/E assumes that over the long term, businesses and profitability revert to their means. If a company’s business model does not work in the future compared with the past, the Shiller P/E and P/S ratio will give false valuations.


Related Terms

P/E Ratio, P/B Ratio, P/S Ratio, Price-to-Free-Cash-Flow ratio, E10


Historical Data

* All numbers are in millions except for per share data and ratio. All numbers are in their own currency.

Harte-Hanks Inc Annual Data

Dec04Dec05Dec06Dec07Dec08Dec09Dec10Dec11Dec12Dec13
ShillerPE 27.6524.8123.6413.564.998.8710.968.6110.1519.99

Harte-Hanks Inc Quarterly Data

Jun12Sep12Dec12Mar13Jun13Sep13Dec13Mar14Jun14Sep14
ShillerPE 13.6610.9510.1513.9116.4219.7919.9924.4422.0421.96
Get WordPress Plugins for easy affiliate links on Stock Tickers and Guru Names | Earn affiliate commissions by embedding GuruFocus Charts
GuruFocus Affiliate Program: Earn up to $400 per referral. ( Learn More)
Free 7-day Trial
FEEDBACK