What is Rocket Fuel Earnings Yield (Joel Greenblatt) %?
Rocket Fuel's Enterprise Value for the quarter that ended in Jun. 2017 was $149.8 Mil.
Rocket Fuel's EBIT for the trailing twelve months (TTM) ended in Jun. 2017 was $-63.3 Mil. Rocket Fuel's Earnings Yield (Joel Greenblatt) for the quarter that ended in Jun. 2017 was -42.37%.
The historical rank and industry rank for Rocket Fuel's Earnings Yield (Joel Greenblatt) % or its related term are showing as below:
FUEL's Earnings Yield (Joel Greenblatt) % is not ranked *
in the Media - Diversified industry.
Industry Median: 2.79 * Ranked among companies with meaningful Earnings Yield (Joel Greenblatt) % only.
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
A better indicator of the attractiveness of an investment which takes growth into account is the Forward Rate of Return (Yacktman) %. Rocket Fuel's Forward Rate of Return (Yacktman) % for the quarter that ended in Jun. 2017 was 0.00%. The Forward Rate of Return uses the normalized Free Cash Flow of the past seven years, and considers growth. The forward rate of return can be thought of as the return that investors buying the stock today can expect from it in the future.
Rocket Fuel Earnings Yield (Joel Greenblatt) % Historical Data
The historical data trend for Rocket Fuel's Earnings Yield (Joel Greenblatt) % can be seen below:
* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD. * For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.
Competitive Comparison of Rocket Fuel's Earnings Yield (Joel Greenblatt) %
For the Advertising Agencies subindustry, Rocket Fuel's Earnings Yield (Joel Greenblatt) %, along with its competitors' market caps and Earnings Yield (Joel Greenblatt) % data, can be viewed below:
* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.
Rocket Fuel's Earnings Yield (Joel Greenblatt) % Distribution in the Media - Diversified Industry
For the Media - Diversified industry and Communication Services sector, Rocket Fuel's Earnings Yield (Joel Greenblatt) % distribution charts can be found below:
* The bar in red indicates where Rocket Fuel's Earnings Yield (Joel Greenblatt) % falls into.
In his book, The Little That Beat the Market, hedge fund manager Joel Greenblatt defines Earnings Yield as operating income divided by enterprise value.
Rocket Fuels Earnings Yield (Joel Greenblatt) for the fiscal year that ended in Dec. 2016 is calculated as
Rocket Fuel's EBIT for the trailing twelve months (TTM) ended in Jun. 2017 adds up the quarterly data reported by the company within the most recent 12 months, which was $-63.3 Mil.
Joel Greenblatt defines the earnings yield using the above equation because it more accurately reflects the company's profitability relative to its stock price. Items like interest payment and tax etc. are not directly related to the company's operational profitability.
Enterprise Value instead of market cap (share price) is used in the calculation because it is the real price stock and bond investors together pay for the company.
Be Aware
Joel Greenblatt's definition of earnings yield has the same problems the regular earnings yield does. It does not consider the growth of the company. It only looks at one-year's business operation. For cyclical companies, the earnings yield is usually highest at the peak of the business cycle. But these earnings are rarely sustainable.
Rocket Fuel Earnings Yield (Joel Greenblatt) % Related Terms
Thank you for viewing the detailed overview of Rocket Fuel's Earnings Yield (Joel Greenblatt) % provided by GuruFocus.com. Please click on the following links to see related term pages.
Rocket Fuel Inc is a US-based technology company focusing on digital marketing. The company offers a predictive marketing platform designed to help marketers and their agencies connect with consumers through digital media. Services provided by the company are organized into two platforms Demand Side Platform (DSP) and Data Management Platform (DMP). The integrated platform of DSP plus DMP solutions are designed to deliver and optimize media spend to engage consumers across addressable channels-including display, mobile, video, social, and television, and across addressable devices, including tablets, personal computers, set-top boxes, television, and mobile phones. The company operates its business in the US and other countries. Most of the company's revenue is generated from the US.
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