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This valuation method assumes that the stock valuation will revert to its historical mean in terms of Price/Sales Ratio. The reason we use P/S Ratio instead of P/E Ratio or P/B Ratio is because Price/Sales Ratio is independent of profit margin, and can be applied to a broader range of situations.
Median P/S Value is calculated as trailing twelve months (TTM) revenue per share times 10-Year median P/S ratio. Harley-Davidson Inc's revenue per share for the trailing twelve months (TTM) ended in Jun. 2016 was $31.999. Harley-Davidson Inc's 10-Year median P/S ratio is 1.97. Therefore, the Median P/S Value for today is $63.04.
As of today, Harley-Davidson Inc's share price is $53.38. Harley-Davidson Inc's median P/S value is $63.04. Therefore, Harley-Davidson Inc's Price to Median P/S Value Ratio for today is 0.85.
During the past 13 years, the highest Price to Median P/S Value Ratio of Harley-Davidson Inc was 2.67. The lowest was 0.26. And the median was 1.28.
Harley-Davidson Inc's Median P/S Value for today is calculated as
|Median P/S Value||=||Total Annual Sales / Shares Outstanding||*||10-Year Median P/S Ratio|
|=||Revenue per Share (TTM)||*||10-Year Median P/S Ratio|
10-Year Median P/S Ratio is 1.97.
Harley-Davidson Inc's revenue per share for the trailing twelve months (TTM) ended in Jun. 2016 was 6.44 (Sep. 2015 ) + 5.796 (Dec. 2015 ) + 9.5 (Mar. 2016 ) + 10.263 (Jun. 2016 ) = $31.999.
It also assumes that over time the profit margin is constant. If a company increases its profit margin to a sustainable level, this value might under-estimate its value. If it has permanent declined profit margins, this may over-estimate the companys value.
Harley-Davidson Inc's Price to Median P/S Value Ratio for today is calculated as
|Price to Median P/S Value||=||Share Price||/||Median P/S Value|
Harley-Davidson Inc Annual Data
Harley-Davidson Inc Quarterly Data