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Market cap is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding. Nielsen NV's share price for the quarter that ended in Mar. 2015 was $44.57. Nielsen NV's shares outstanding for the quarter that ended in Mar. 2015 was 375 Mil. Therefore, Nielsen NV's market cap for the quarter that ended in Mar. 2015 was $16,837 Mil.
Nielsen NV's quarterly market cap increased from Sep. 2014 ($16,893 Mil) to Dec. 2014 ($17,045 Mil) but then declined from Dec. 2014 ($17,045 Mil) to Mar. 2015 ($16,730 Mil).
Nielsen NV's annual market cap increased from Dec. 2012 ($11,089 Mil) to Dec. 2013 ($17,376 Mil) but then declined from Dec. 2013 ($17,376 Mil) to Dec. 2014 ($16,674 Mil).
Enterprise value is the theoretical takeover price. It is more comprehensive than market capitalization (market cap), which only includes common equity. Enterprise Value is calculated as the market cap plus debt and minority interest and preferred shares, minus total cash and cash equivalents. Nielsen NV's enterprise value for Today is $23,688 Mil.
Market cap is the short version of market capitalization. It is the total market value to buy the whole company. It is equal to the share price times the number of shares outstanding.
Nielsen NV's Market Cap for the fiscal year that ended in Dec. 2014 is calculated as
|Market Cap (A: Dec. 2014 )||=||Share Price (A: Dec. 2014 )||*||Shares Outstanding (A: Dec. 2014 )|
Nielsen NV's Market Cap for the quarter that ended in Mar. 2015 is calculated as
|Market Cap (Q: Mar. 2015 )||=||Share Price (Q: Mar. 2015 )||*||Shares Outstanding (Q: Mar. 2015 )|
Market cap is not the real price you pay for a company. If you buy the company and become its owner, you become the owner of the cash the company has, and you also assume the companys debt. The real price you pay is the Enterprise Value.
Warren Buffett uses the ratio of total market cap of all public traded companies over GDP to measure if the market is expensive. As of April 2012, the US total market cap is about $14.7 trillion, while the US GDP is about $15 trillion. The market was modestly overvalued.
Nielsen NV Annual Data
Nielsen NV Quarterly Data