Rocky Brands (Rocky Brands) Net Margin %

: 5.33% (As of Dec. 2023)

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Net margin is calculated as Net Income divided by its Revenue. Rocky Brands's Net Income for the three months ended in Dec. 2023 was $6.7 Mil. Rocky Brands's Revenue for the three months ended in Dec. 2023 was $126.0 Mil. Therefore, Rocky Brands's net margin for the quarter that ended in Dec. 2023 was 5.33%.

The historical rank and industry rank for Rocky Brands's Net Margin % or its related term are showing as below:

RCKY' s Net Margin % Range Over the Past 10 Years
Min: -0.82 Med: 3.62 Max: 7.56
Current: 2.26

RCKY's Net Margin % is ranked worse than
51% of 1047 companies
in the Manufacturing - Apparel & Accessories industry
Industry Median: 2.5 vs RCKY: 2.26

Rocky Brands Net Margin % Historical Data

The historical data trend for Rocky Brands's Net Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Rocky Brands Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Net Margin %

6.46

7.56

4.00

3.33

2.26

Rocky Brands Quarterly Data
	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
Net Margin %																4.69	-0.36	-2.72	5.43	5.33

Competitive Comparison

For the Footwear & Accessories subindustry, Rocky Brands's Net Margin %, along with its competitors' market caps and Net Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Rocky Brands Net Margin % Distribution

For the Manufacturing - Apparel & Accessories industry and Consumer Cyclical sector, Rocky Brands's Net Margin % distribution charts can be found below:

* The bar in red indicates where Rocky Brands's Net Margin % falls into.

Rocky Brands Net Margin % Calculation

Net margin - also known as net profit margin is the ratio of Net Income divided by net sales or Revenue, usually presented in percent.

Rocky Brands's Net Margin for the fiscal year that ended in Dec. 2023 is calculated as

Net Margin	=	Net Income (A: Dec. 2023 )	/	Revenue (A: Dec. 2023 )
	=	10.426	/	461.833
	=	2.26 %

Rocky Brands's Net Margin for the quarter that ended in Dec. 2023 is calculated as

Net Margin	=	Net Income (Q: Dec. 2023 )	/	Revenue (Q: Dec. 2023 )
	=	6.713	/	125.952
	=	5.33 %

Rocky Brands (NAS:RCKY) Net Margin % Explanation

Although Net Income and Earnings-per-Share (EPS) are the most widely used parameter in measuring a company's profitability and valuation, it is the least reliable. The reason is that reported earnings can be manipulated easily by adjusting any numbers such as Depreciation, Depletion and Amotorization and non-recurring items.

But the long term trend of the net margin is a good indicator of the competitiveness and health of the business.

Rocky Brands Net Margin % Related Terms

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Rocky Brands (Rocky Brands) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Manufacturing - Apparel & Accessories » Rocky Brands Inc (NAS:RCKY) » Definitions » Net Margin %

Comparable Companies

Traded in Other Exchanges

RCK:Germany

Address

39 East Canal Street, Nelsonville, OH, USA, 45764

Website

https://www.rockybrands.com

Rocky Brands Inc acts as a designer, manufacturer, and marketer of premium-quality footwear and apparel. The company's family of brands includes Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation, and the licensed brand Michelin footwear. The company operates its business through three business segments: Wholesale, Retail and Contract. It generates majority of the revenue from Wholesale segment.

Executives

Mike Brooks	director, officer: Chairman, President and CEO	39 E CANAL ST, NELSONVILLE OH 45764
Curtis A Loveland	director, officer: Secretary	PORTER WRIGHT MORRIS & ARTHUR, 41 SOUTH HIGH STREET, COLUMBUS OH 43215
Moore Robert Burton Jr.	director	39 E. CANAL ST., NELSONVILLE OH 45764
Haning G Courtney	director	110 N. MAIN ST., NEW LEXINGTON OH 43764
Michael L Finn	director	2555 INTERNATIONAL STREET, COLUMBUS OH 43221
Dwight Eric Smith	director	518 EAST BROAD STREET, COLUMBUS OH 43215
Sarah E O'connor	officer: SVP, CFO and Treasurer	39 EAST CANAL STREET, NELSONVILLE OH 45764
Jason Brooks	officer: President-US Wholesale Sales	39 E. CANAL ST., NELSONVILLE OH 45764
Thomas D. Robertson	officer: Chief Financial Officer	39 E. CANAL ST., NELSONVILLE OH 45764
James L Stewart	director	39 EAST CANAL ST, NELSONVILLE OH 45764
Robyn R. Hahn	director	39 E. CANAL ST., NELSONVILLE OH 45764
William L Jordan	director	810 DSW DRIVE, COLUMBUS OH 43219
Byron Wortham	officer: Pres CoreBrndSalesMktg&ProdDev	39 E. CANAL ST., NELSONVILLE OH 45764
Tracie A. Winbigler	director	39 E. CANAL ST., NELSONVILLE OH 45764
Richard Simms	officer: President-Retail Sales	39 E. CANAL ST., NELSONVILLE OH 45764