GREENLEAF TRUST Profile
Greenleaf Trust is a privately held and managed trust only bank based out of Kalamazoo, Michigan. The company was established in 1998 and has “specialized disciplines in wealth management, trust administration and retirement plan administration.” Greenleaf Trust has expanded its operations to now have locations in several other cities within Michigan. The company conducts its business by serving each client with a “dedicated, client centric team comprised of a trust relationship officer, wealth management advisor and a team service coordinator” which works with other Greenleaf Trust professionals. Greenleaf Trust focuses on being a private wealth management firm that has no proprietary funds that benefit its own holdings, instead utilizing a client focused structure that allows the company the “freedom to impartially analyze the best combination of investments for each client’s portfolio.” The company conducts its research internally with its dedicated research team conducting continual rigorous research that sifts through thousands of mutual funds, equities, fixed income securities, and other assets. The company solution offering “reinforces a traditional core investment portfolio with diversified sleeves of alpha-seeking and hedged strategies that can enhance returns or reduce volatility.” Greenleaf Trust invests in the public equity and fixed income markets within the U.S., providing its services to a diverse array of clientele including high net worth individuals, endowments, foundations, and companies, among others. The company invests most heavily in the health care sector, which alone makes up over three quarters of its total asset allocations, and also invests in the finance, information technology, consumer discretionary, consumer staples, industrials, and energy sectors, among other sectors to a lesser degree, in order of decreasing allocation. Other than the company’s top holding in Stryker Corp. which alone makes up 79.5% of its holdings, none of the company’s holdings make up over 1% of its total. Greenleaf Trust is currently headed by Chairman William D. Johnson and CEO Ronald N. Kilgore.