BBVA launches new COVID-19 focused brand campaign

PRNewswire

Apr 02, 2020

- Stay home: New brand campaign encourages customers to use bank's digital channels

- Global push: The campaign is part of a global effort by the bank to encourage customers to stay at home and stay safe, and conduct banking business by phone or digital channels

- Moves made: In recent weeks, the bank has undertaken a series of moves aimed at protecting the health and safety of employees and customers, while maintaining operational continuity

PR Newswire

HOUSTON, April 2, 2020

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