- Jeffs' Brands Ltd (JFBR, Financial) is set to officially launch its AI-powered pest control app, Fort, on both iOS and Android platforms.
- The app has already been launched on the Apple App Store, with the Android version pending approval from Google Play.
- This launch is a significant step in Jeffs' Brands' strategy to expand its direct-to-consumer digital offerings and enhance market presence.
Jeffs' Brands Ltd (NASDAQ: JFBR), a data-driven e-commerce company, is gearing up for the official launch of its innovative AI-powered pest control mobile application, Fort, on the Apple iOS and Android platforms. The app, developed by Fort Products Limited, a wholly-owned subsidiary of Jeffs' Brands, is already available for download on the Apple App Store.
The Fort app uses artificial intelligence to assist users in identifying household pests and provides tailored recommendations for treatment. Recommendations are based on several factors, including pest type, severity of infestation, and user preferences. Additionally, the app includes curated product suggestions, featuring Fort's proprietary pest control solutions, aiming to enhance user experience and increase product engagement.
This launch marks a pivotal step in Jeffs' Brands' digital transformation strategy, with the CEO, Victor Hakmon, emphasizing the company's commitment to integrating advanced AI technology into its offerings. The strategic move aims to strengthen the company's market position by delivering effective pest control solutions directly to consumers.
The Android version of the Fort app has been submitted to Google Play and is currently awaiting approval. Jeffs' Brands anticipates its availability soon and will provide updates upon its release.