- Digimarc Corporation (DMRC, Financial) unveils next-generation audio watermarking technology.
- The new solution offers precise royalty tracking, robust authorship verification, and leak detection.
- Digimarc's technology is designed to support diverse platforms and withstand challenging audio environments.
Digimarc Corporation (DMRC), a leader in digital watermarking, has launched its advanced audio watermarking technology to address critical issues facing today's audio ecosystem. The innovation promises precise royalty tracking, ensuring creators are accurately compensated across television, radio, and streaming platforms.
This groundbreaking technology enables robust authorship verification, safeguarding both human and AI-generated content against unauthorized use and distribution. Furthermore, it offers leak detection capabilities, empowering organizations and governments to trace and deter insider threats effectively.
Digimarc's new technology excels in maintaining audio quality while delivering reliable performance even in noisy or compressed environments. It detects watermarks in clips as short as one second, setting a new standard in the industry.
Brent Phillips from SourceAudio commended the technology's inaudibility and detectability, emphasizing its superior performance compared to other technologies that require longer audio segments for accurate identification.
Through this innovation, Digimarc (DMRC, Financial) aims to close the multi-billion-dollar gap caused by inefficiencies in manual royalty tracking systems, thus securing artists', broadcasters', and streaming platforms' assets and revenues.
