Lilly and Metastatic Breast Cancer Advocates Launch Thriver Movement to Elevate Understanding of the Daily Impact of the Disease, Encourage Public to do More for MBC

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Oct 12, 2018
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- National survey uncovers majority of people living with MBC say the daily stress and anxiety they experience associated with the disease can impact everything from relationships to careers, with many experiencing mental health conditions

- In response, Lilly's Thriver Movement -- part of the More For MBC initiative -- aims to increase understanding of the significant impact of MBC and help women and men living with MBC, and the people around them, thrive

- Oscar-winning actress and MBC activist Mira Sorvino and celebrity fitness expert Anna Kaiser join public call-to-action, encouraging participation in the #MoreForMBC conversation to generate more support and more funding for the MBC community

- For every post shared publicly on social media using #MoreForMBC, Lilly will donate $100 (up to $225,000) to the MBC advocacy community to help people living with MBC thrive

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