Salesforce Research Reveals Shoppers Go Online Early, Go Mobile and Go Social This Holiday Season

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Nov 29, 2018
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Thanksgiving Day e-commerce revenue up 18 percent, Black Friday up 13 percent and Cyber Monday e-commerce revenue up 16 percent

Mobile devices drove 66 percent of all digital traffic and 49 percent of all orders across Cyber Week

Facebook and Instagram drove 94 percent of all social traffic to retail sites

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