Protection One Inc. (PONE, Financial) filed Quarterly Report for the period ended 2010-03-31.
Protection One Inc. has a market cap of $391.7 million; its shares were traded at around $15.46 with and P/S ratio of 1.1. PONE is in the portfolios of Jim Simons of Renaissance Technologies LLC.
Recurring Monthly Revenue. We measure all of the RMR we are entitled to receive under contracts with customers in effect at the end of each reporting period. Our computation of RMR may not be comparable to other similarly titled measures of other companies. RMR should not be viewed by investors as an alternative to actual monthly revenue, as determined in accordance with generally accepted accounting principles, or GAAP, and is a non-GAAP measure. RMR was $24.9 million and $26.5 million as of March 31, 2010 and 2009, respectively. A significant portion of the decrease in RMR as of March 31, 2010 is a result of our agreement with APX, which resulted in a reduction of Wholesale RMR, as well as lower Retail investment in customer acquisition activities.
Customer Creation and Marketing. Our current customer acquisition strategy for our Retail segment relies primarily on internally generated sales, utilizing personnel in our existing branch infrastructure. The internal sales program for our Retail segment generated $0.4 million and $0.5 million of new RMR in the three months ended March 31, 2010 and 2009, respectively. We operate a dedicated telesales center from which we respond to questions that customers or potential customers have about our services and provide quality control follow-up calls to customers for whom we recently provided installation or maintenance services. In late 2009 we created an internal sales group to sell systems and services over the phone.
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Protection One Inc. has a market cap of $391.7 million; its shares were traded at around $15.46 with and P/S ratio of 1.1. PONE is in the portfolios of Jim Simons of Renaissance Technologies LLC.
Highlight of Business Operations:
Net Loss. We incurred a net loss of $4.8 million and $2.8 million for the three months ended March 31, 2010 and 2009, respectively. The net loss in the three months ended March 31, 2010 and 2009 reflects (1) substantial charges incurred by us for amortization of customer accounts and previously deferred customer acquisition costs and interest incurred on indebtedness and (2) in the first quarter of 2010, a loss of $2.1 million in connection with an early termination of a lease agreement and related settlement payment and leasehold asset impairment.Recurring Monthly Revenue. We measure all of the RMR we are entitled to receive under contracts with customers in effect at the end of each reporting period. Our computation of RMR may not be comparable to other similarly titled measures of other companies. RMR should not be viewed by investors as an alternative to actual monthly revenue, as determined in accordance with generally accepted accounting principles, or GAAP, and is a non-GAAP measure. RMR was $24.9 million and $26.5 million as of March 31, 2010 and 2009, respectively. A significant portion of the decrease in RMR as of March 31, 2010 is a result of our agreement with APX, which resulted in a reduction of Wholesale RMR, as well as lower Retail investment in customer acquisition activities.
Customer Creation and Marketing. Our current customer acquisition strategy for our Retail segment relies primarily on internally generated sales, utilizing personnel in our existing branch infrastructure. The internal sales program for our Retail segment generated $0.4 million and $0.5 million of new RMR in the three months ended March 31, 2010 and 2009, respectively. We operate a dedicated telesales center from which we respond to questions that customers or potential customers have about our services and provide quality control follow-up calls to customers for whom we recently provided installation or maintenance services. In late 2009 we created an internal sales group to sell systems and services over the phone.
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