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GuruFocus Financial Strength Rank measures how strong a company’s financial situation is. It is based on these factors

1. The debt burden that the company has as measured by its Interest coverage (current year).
2. Debt to revenue ratio. The lower, the better
3. Altman Z-score.

A company ranks high with financial strength is likely to withstand any business slowdowns and recessions.

Financial Strength : 3/10

vs
industry
vs
history
Cash-to-Debt 0.02
REED's Cash-to-Debt is ranked lower than
98% of the 103 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 0.86 vs. REED: 0.02 )
Ranked among companies with meaningful Cash-to-Debt only.
REED' s Cash-to-Debt Range Over the Past 10 Years
Min: 0.01  Med: 0.11 Max: 3
Current: 0.02
0.01
3
Equity-to-Asset -0.19
REED's Equity-to-Asset is ranked lower than
100% of the 100 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 0.60 vs. REED: -0.19 )
Ranked among companies with meaningful Equity-to-Asset only.
REED' s Equity-to-Asset Range Over the Past 10 Years
Min: -0.2  Med: 0.27 Max: 0.75
Current: -0.19
-0.2
0.75
Debt-to-Equity -4.12
REED's Debt-to-Equity is ranked lower than
99.99% of the 82 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 0.37 vs. REED: -4.12 )
Ranked among companies with meaningful Debt-to-Equity only.
REED' s Debt-to-Equity Range Over the Past 10 Years
Min: -20.07  Med: 1.29 Max: 35.22
Current: -4.12
-20.07
35.22
Debt-to-EBITDA -2.48
REED's Debt-to-EBITDA is ranked lower than
99.99% of the 77 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 2.42 vs. REED: -2.48 )
Ranked among companies with meaningful Debt-to-EBITDA only.
REED' s Debt-to-EBITDA Range Over the Past 10 Years
Min: -23.87  Med: -1.75 Max: 15.76
Current: -2.48
-23.87
15.76
Piotroski F-Score: 1
Altman Z-Score: -1.52
Beneish M-Score: -2.42
WACC vs ROIC
5.78%
-68.52%
WACC
ROIC
GuruFocus Profitability Rank ranks how profitable a company is and how likely the company’s business will stay that way. It is based on these factors:

1. Operating Margin
2. Trend of the Operating Margin (5-year average). The company with an uptrend profit margin has a higher rank.
••3. Consistency of the profitability
4. Piotroski F-Score
5. Predictability Rank•

The maximum rank is 10. A rank of 7 or higher means a higher profitability and may stay that way. A rank of 3 or lower indicates that the company has had trouble to make a profit.

Profitability Rank is not directly related to the Financial Strength Rank. But if a company is consistently profitable, its financial strength will be stronger.

Profitability & Growth : 4/10

vs
industry
vs
history
Operating Margin % -20.03
REED's Operating Margin % is ranked lower than
93% of the 102 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 8.27 vs. REED: -20.03 )
Ranked among companies with meaningful Operating Margin % only.
REED' s Operating Margin % Range Over the Past 10 Years
Min: -42.03  Med: -4.75 Max: 0.64
Current: -20.03
-42.03
0.64
Net Margin % -26.55
REED's Net Margin % is ranked lower than
92% of the 102 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 5.53 vs. REED: -26.55 )
Ranked among companies with meaningful Net Margin % only.
REED' s Net Margin % Range Over the Past 10 Years
Min: -42.51  Med: -7.53 Max: -1.74
Current: -26.55
-42.51
-1.74
ROA % -50.99
REED's ROA % is ranked lower than
93% of the 104 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 4.32 vs. REED: -50.99 )
Ranked among companies with meaningful ROA % only.
REED' s ROA % Range Over the Past 10 Years
Min: -59.05  Med: -16.72 Max: -3.85
Current: -50.99
-59.05
-3.85
ROC (Joel Greenblatt) % -70.22
REED's ROC (Joel Greenblatt) % is ranked lower than
90% of the 104 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 12.84 vs. REED: -70.22 )
Ranked among companies with meaningful ROC (Joel Greenblatt) % only.
REED' s ROC (Joel Greenblatt) % Range Over the Past 10 Years
Min: -100.77  Med: -20.54 Max: 3.08
Current: -70.22
-100.77
3.08
3-Year Revenue Growth Rate 1.60
REED's 3-Year Revenue Growth Rate is ranked lower than
57% of the 87 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 3.40 vs. REED: 1.60 )
Ranked among companies with meaningful 3-Year Revenue Growth Rate only.
REED' s 3-Year Revenue Growth Rate Range Over the Past 10 Years
Min: -5  Med: 9.7 Max: 17.1
Current: 1.6
-5
17.1
3-Year EBITDA Growth Rate 98.00
REED's 3-Year EBITDA Growth Rate is ranked higher than
98% of the 87 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 7.50 vs. REED: 98.00 )
Ranked among companies with meaningful 3-Year EBITDA Growth Rate only.
REED' s 3-Year EBITDA Growth Rate Range Over the Past 10 Years
Min: -74.5  Med: 30.15 Max: 98
Current: 98
-74.5
98
3-Year EPS without NRI Growth Rate 45.50
REED's 3-Year EPS without NRI Growth Rate is ranked higher than
89% of the 84 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 6.70 vs. REED: 45.50 )
Ranked among companies with meaningful 3-Year EPS without NRI Growth Rate only.
REED' s 3-Year EPS without NRI Growth Rate Range Over the Past 10 Years
Min: -43.7  Med: -5 Max: 91.3
Current: 45.5
-43.7
91.3
GuruFocus has detected 6 Warning Signs with Reed's Inc REED.
More than 500,000 people have already joined GuruFocus to track the stocks they follow and exchange investment ideas.
» REED's 30-Y Financials

Financials (Next Earnings Date: 2018-01-13 Est.)


Revenue & Net Income
Cash & Debt
Operating Cash Flow & Free Cash Flow
Operating Cash Flow & Net Income

» Details

Guru Trades

Q4 2016

REED Guru Trades in Q4 2016

Jim Simons 60,100 sh (-10.83%)
» More
Q1 2017

REED Guru Trades in Q1 2017

Jim Simons 87,900 sh (+46.26%)
» More
Q2 2017

REED Guru Trades in Q2 2017

Jim Simons 127,500 sh (+45.05%)
» More
Q3 2017

REED Guru Trades in Q3 2017

Jim Simons 134,800 sh (+5.73%)
» More
» Details

Insider Trades

Latest Guru Trades with REED

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Business Description

Industry: Beverages - Non-Alcoholic » Beverages - Soft Drinks    NAICS: 312111    SIC: 2086
Compare:OTCPK:WTER, NAS:LTEA, NZSE:JWI, IST:PINSU, TPE:1213, CYS:APE, OTCPK:JSDA, IST:KRSTL, AMEX:CRVP, NSE:UNITEDTEA, XKLS:7243, OTCPK:ENVV, SGX:5EG, NAS:FTFT, ISX:ADES, OTCPK:KRED, ASX:RGP, OTCPK:MOJO, OTCPK:TRUU, TSXV:VGM » details
Headquarter Location:USA
Reed's Inc is in the business of manufacturing and marketing non-alcoholic beverages, Kombucha, candies and ice creams. It also involves in private label business. Its main brands include Reed's ginger brew line, Virgil's line of root beer and Kombucha.

Reed's Inc develops, manufactures and markets and sell natural non-alcoholic carbonated soft drinks kombucha, candies and ice creams. It also designs and manufactures drinks for private label customers. The firm's products include reed's ginger brews, virgil's root beer, cream sodas, real cola, culture club kombucha, china colas, sonoma sparkler and ginger candies. The firm sells its products through the network of gourmet and beer distributors and national retailers.

Ratios

vs
industry
vs
history
PS Ratio 0.77
REED's PS Ratio is ranked higher than
77% of the 98 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 1.54 vs. REED: 0.77 )
Ranked among companies with meaningful PS Ratio only.
REED' s PS Ratio Range Over the Past 10 Years
Min: 0.44  Med: 1.37 Max: 6.15
Current: 0.77
0.44
6.15
EV-to-EBIT -6.28
REED's EV-to-EBIT is ranked lower than
99.99% of the 81 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 17.06 vs. REED: -6.28 )
Ranked among companies with meaningful EV-to-EBIT only.
REED' s EV-to-EBIT Range Over the Past 10 Years
Min: -470.9  Med: -17.6 Max: 609.9
Current: -6.28
-470.9
609.9
EV-to-EBITDA -7.48
REED's EV-to-EBITDA is ranked lower than
99.99% of the 88 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 14.17 vs. REED: -7.48 )
Ranked among companies with meaningful EV-to-EBITDA only.
REED' s EV-to-EBITDA Range Over the Past 10 Years
Min: -1483.9  Med: -16.3 Max: 125.2
Current: -7.48
-1483.9
125.2
EV-to-Revenue 1.22
REED's EV-to-Revenue is ranked higher than
65% of the 101 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 1.70 vs. REED: 1.22 )
Ranked among companies with meaningful EV-to-Revenue only.
REED' s EV-to-Revenue Range Over the Past 10 Years
Min: 0.7  Med: 1.6 Max: 6.7
Current: 1.22
0.7
6.7
Current Ratio 0.83
REED's Current Ratio is ranked lower than
85% of the 96 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 1.44 vs. REED: 0.83 )
Ranked among companies with meaningful Current Ratio only.
REED' s Current Ratio Range Over the Past 10 Years
Min: 0.54  Med: 1.19 Max: 4.03
Current: 0.83
0.54
4.03
Quick Ratio 0.27
REED's Quick Ratio is ranked lower than
100% of the 96 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 1.14 vs. REED: 0.27 )
Ranked among companies with meaningful Quick Ratio only.
REED' s Quick Ratio Range Over the Past 10 Years
Min: 0.19  Med: 0.47 Max: 3.39
Current: 0.27
0.19
3.39
Days Inventory 85.21
REED's Days Inventory is ranked lower than
74% of the 100 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 56.18 vs. REED: 85.21 )
Ranked among companies with meaningful Days Inventory only.
REED' s Days Inventory Range Over the Past 10 Years
Min: 75.03  Med: 86.65 Max: 110.42
Current: 85.21
75.03
110.42
Days Sales Outstanding 31.29
REED's Days Sales Outstanding is ranked higher than
84% of the 76 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 47.75 vs. REED: 31.29 )
Ranked among companies with meaningful Days Sales Outstanding only.
REED' s Days Sales Outstanding Range Over the Past 10 Years
Min: 20.83  Med: 22.21 Max: 32.45
Current: 31.29
20.83
32.45
Days Payable 82.89
REED's Days Payable is ranked higher than
62% of the 72 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 58.11 vs. REED: 82.89 )
Ranked among companies with meaningful Days Payable only.
REED' s Days Payable Range Over the Past 10 Years
Min: 30.11  Med: 61.94 Max: 82.89
Current: 82.89
30.11
82.89

Buy Back

vs
industry
vs
history
3-Year Average Share Buyback Ratio -2.70
REED's 3-Year Average Share Buyback Ratio is ranked lower than
51% of the 45 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: -2.50 vs. REED: -2.70 )
Ranked among companies with meaningful 3-Year Average Share Buyback Ratio only.
REED' s 3-Year Average Share Buyback Ratio Range Over the Past 10 Years
Min: -22.3  Med: -7 Max: -2.7
Current: -2.7
-22.3
-2.7

Valuation & Return

vs
industry
vs
history
Price-to-Median-PS-Value 0.56
REED's Price-to-Median-PS-Value is ranked higher than
90% of the 81 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 1.03 vs. REED: 0.56 )
Ranked among companies with meaningful Price-to-Median-PS-Value only.
REED' s Price-to-Median-PS-Value Range Over the Past 10 Years
Min: 0.35  Med: 1 Max: 3.37
Current: 0.56
0.35
3.37
Earnings Yield (Greenblatt) % -15.92
REED's Earnings Yield (Greenblatt) % is ranked lower than
92% of the 103 Companies
in the Global Beverages - Soft Drinks industry.

( Industry Median: 4.73 vs. REED: -15.92 )
Ranked among companies with meaningful Earnings Yield (Greenblatt) % only.
REED' s Earnings Yield (Greenblatt) % Range Over the Past 10 Years
Min: -39.2  Med: -3.7 Max: 1.1
Current: -15.92
-39.2
1.1

More Statistics

Revenue (TTM) (Mil) $37.19
EPS (TTM) $ -0.68
Beta0.02
Short Percentage of Float3.43%
52-Week Range $1.50 - 4.75
Shares Outstanding (Mil)15.29

Analyst Estimate

Dec17
Revenue (Mil $)
EPS ($) 0.12
EPS without NRI ($) 0.12
EPS Growth Rate
(Future 3Y To 5Y Estimate)
N/A
Dividends per Share ($)

Piotroski F-Score Details

Piotroski F-Score: 11
Positive ROAN
Positive CFROAN
Higher ROA yoyN
CFROA > ROAY
Lower Leverage yoyN
Higher Current Ratio yoyN
Less Shares Outstanding yoyN
Higher Gross Margin yoyN
Higher Asset Turnover yoyN

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