SEMrush Holdings (SEMrush Holdings) Intangible Assets

: $41.0 Mil (As of Dec. 2023)

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Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. SEMrush Holdings's intangible assets for the quarter that ended in Dec. 2023 was $41.0 Mil.

SEMrush Holdings Intangible Assets Historical Data

The historical data trend for SEMrush Holdings's Intangible Assets can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Array ( [0] => 0.41 [1] => 4.22 [2] => 4.92 [3] => 16.82 [4] => 40.96 )

SEMrush Holdings Annual Data

Trend

Dec19

Dec20

Dec21

Dec22

Dec23

Intangible Assets

0.41

4.22

4.92

16.82

40.96

SEMrush Holdings Quarterly Data
	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
Intangible Assets													16.82	19.07	20.06	20.64	40.96

SEMrush Holdings Intangible Assets Calculation

Intangible assets are defined as identifiable non-monetary assets that cannot be seen, touched or physically measured. Examples of intangible assets include trade secrets, copyrights, patents, trademarks. If a company acquires assets at the prices above the book value, it may carry goodwill on its balance sheet. Goodwill reflects the difference between the price the company paid and the book value of the assets.

SEMrush Holdings (NYSE:SEMR) Intangible Assets Explanation

If a company (company A) received a patent through their own work, though it has value, it does not show up on its balance sheet as an intangible asset. However, if company A sells this patent to company B, it will show up on company B's balance sheet as an intangible asset.

The same applies to brand names, trade secrets etc. For instance, Coca-Cola's brand is extremely valuable, but the brand does not appear on its balance sheet, because the brand was never acquired.

Some intangibles are amortized. Amortization is the depreciation of intangible assets.

Many intangibles are not amortized. They may still be written down when the company decides the asset is impaired.

Whenever you see an increase in goodwill over a number of years, you can assume it's because the company is out buying other businesses above book value. GOOD if buying businesses with durable competitive advantage.

If goodwill stays the same, the company when acquiring other companies is either paying less than book value or not acquiring. Businesses with moats never sell for less than book value.

Intangibles acquired are on balance sheet at fair value.

Internally developed brand names (Coke, Wrigleys, Band-Aid) however are not reflected on the balance sheet.

One of the reasons competitive advantage power can remain hidden for so long.

Be Aware

Companies may change the way intangible assets are amortized, and this will affect their reported earnings.

SEMrush Holdings Intangible Assets Related Terms

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SEMrush Holdings (SEMrush Holdings) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Software » SEMrush Holdings Inc (NYSE:SEMR) » Definitions » Intangible Assets

Comparable Companies

Traded in Other Exchanges

N/A

Address

800 Boylston Street, Suite 2475, Boston, MA, USA, 02199

Website

https://www.semrush.com

SEMrush Holdings Inc is engaged in the provision of an online visibility management software-as-a-service platform. Its platform enables subscribers to improve their online visibility and drive traffic, including on their websites and social media pages, and distribute highly relevant content to their customers on a targeted basis across various channels to drive high-quality traffic and measure the effectiveness of their digital marketing campaigns. Geographically, it generates revenues from the US, the UK, and other regions.

Executives

Eugenie Levin	officer: Chief Strategy and CDO	C/O SEMRUSH HOLDINGS, INC, 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Andrew Warden	officer: Chief Marketing Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Dmitry Melnikov	director, 10 percent owner, officer: Chief Operating Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Oleg Shchegolev	director, 10 percent owner, officer: Chief Executive Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Vitalii Obishchenko	officer: Chief Product Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Mark Vranesh	director	C/O ZYNGA INC., 699 EIGHTH STREET, SAN FRANCISCO CA 94103
David W Mason	officer: General Counsel	210 BROADWAY, CAMBRIDGE MA 02139
William Raymond Wagner	director	C/O VOCUS, INC., 4296 FORBES BOULEVARD, LANHAM MD 20706
Steven Aldrich	director	C/O GODADDY INC., 14455 N. HAYDEN RD. #219, SCOTTSDALE AZ 85260
Anna Baird	director	C/O SEATGEEK, INC., 902 BROADWAY,10TH FLOOR, NEW YORK NY 10010
Brian Mulroy	officer: Chief Financial Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Evgeny Fetisov	officer: Chief Financial Officer	C/O SEMRUSH HOLDINGS, INC., 800 BOYLSTON STREET, SUITE 2475, BOSTON MA 02199
Semr Holdings Ltd.	10 percent owner	2-4 ARCH. MAKARIOS III AVENUE, 9TH FLOOR CAPITAL CENTER, NICOSIA PC G4 1065
Delbert M Humenik	officer: Chief Revenue Officer	911 PANORAMA TRAIL SOUTH, ROCHESTER NY 14625
Greycroft Growth Ii, L.p.	10 percent owner	292 MADISON AVENUE, 20TH FLOOR, NEW YORK NY 10017