Marketing Alliance (Marketing Alliance) Piotroski F-Score

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What is Marketing Alliance Piotroski F-Score?

Marketing Alliance does not have enough data to calculate Piotroski F-Score.

Marketing Alliance Piotroski F-Score Historical Data

The historical data trend for Marketing Alliance's Piotroski F-Score can be seen below:

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Piotroski F-Score

Marketing Alliance (OTCPK:MAAL) Piotroski F-Score Explanation

The developer of the system is Joseph D. Piotroski is relatively unknown accounting professor who shuns publicity and rarely gives interviews.

He graduated from the University of Illinois with a B.S. in accounting in 1989, received an M.B.A. from Indiana University in 1994. Five years later, in 1999, after earning a Ph.D. in accounting from the University of Michigan, he became an associate professor of accounting at the University of Chicago.

In 2000, he wrote a research paper called "Value Investing: The Use of Historical Financial Statement Information to Separate Winners from Losers" (pdf).

He wanted to see if he can develop a system (using a simple nine-point scoring system) that can increase the returns of a strategy of investing in low price to book (referred to in the paper as high book to market) value companies.

What he found was something that exceeded his most optimistic expectations.

Buying only those companies that scored highest (8 or 9) on his nine-point scale, or F-Score as he called it, over the 20 year period from 1976 to 1996 led to an average out-performance over the market of 13.4%.

Even more impressive were the results of a strategy of investing in the highest F-Score companies (8 or 9) and shorting companies with the lowest F-Score (0 or 1).

Over the same period from 1976 to 1996 (20 years) this strategy led to an average yearly return of 23%, substantially outperforming the average S&P 500 index return of 15.83% over the same period.

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Marketing Alliance (Marketing Alliance) Business Description

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GURUFOCUS.COM » STOCK LIST » Financial Services » Insurance » Marketing Alliance Inc (OTCPK:MAAL) » Definitions » Piotroski F-Score

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Address

111 West Port Plaza, Suite 1010, Saint Louis, MO, USA, 63146

Website

https://www.themarketingalliance.com

Marketing Alliance Inc is an extensive network of independent agencies. The company's objectives are to maximize its profit and grow its business. It acts as an independent life insurance general agent in the United States. It operates in various lines of business, which include Life Insurance, Annuity, Long-Term Care Insurance, Disability Insurance, and Medicare Supplement. The company derives a majority of its revenue from Insurance commission and fee revenue.

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