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Bilibili (BSP:B1IL34) Gross Margin %

: 26.15% (As of Dec. 2023)
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Gross Margin % is calculated as gross profit divided by its revenue. Bilibili's Gross Profit for the three months ended in Dec. 2023 was R$1,139 Mil. Bilibili's Revenue for the three months ended in Dec. 2023 was R$4,357 Mil. Therefore, Bilibili's Gross Margin % for the quarter that ended in Dec. 2023 was 26.15%.


The historical rank and industry rank for Bilibili's Gross Margin % or its related term are showing as below:

BSP:B1IL34' s Gross Margin % Range Over the Past 10 Years
Min: -131.74   Med: 20.72   Max: 24.16
Current: 24.13


During the past 9 years, the highest Gross Margin % of Bilibili was 24.16%. The lowest was -131.74%. And the median was 20.72%.

BSP:B1IL34's Gross Margin % is ranked worse than
88.82% of 519 companies
in the Interactive Media industry
Industry Median: 60.93 vs BSP:B1IL34: 24.13

Bilibili had a gross margin of 26.15% for the quarter that ended in Dec. 2023 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Bilibili was 1.90% per year.


Bilibili Gross Margin % Historical Data

The historical data trend for Bilibili's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Bilibili Annual Data
Trend Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Gross Margin %
Premium Member Only Premium Member Only Premium Member Only Premium Member Only 17.56 23.67 20.86 17.58 24.16

Bilibili Quarterly Data
Mar19 Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23
Gross Margin % Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 20.34 21.78 23.14 24.99 26.15

Competitive Comparison

For the Electronic Gaming & Multimedia subindustry, Bilibili's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Bilibili Gross Margin % Distribution

For the Interactive Media industry and Communication Services sector, Bilibili's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Bilibili's Gross Margin % falls into.



Bilibili Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Bilibili's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )=Gross Profit (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=3734.4 / 15459.319
=(Revenue - Cost of Goods Sold) / Revenue
=(15459.319 - 11724.963) / 15459.319
=24.16 %

Bilibili's Gross Margin for the quarter that ended in Dec. 2023 is calculated as


Gross Margin % (Q: Dec. 2023 )=Gross Profit (Q: Dec. 2023 ) / Revenue (Q: Dec. 2023 )
=1139.1 / 4356.923
=(Revenue - Cost of Goods Sold) / Revenue
=(4356.923 - 3217.798) / 4356.923
=26.15 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Bilibili  (BSP:B1IL34) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Bilibili had a gross margin of 26.15% for the quarter that ended in Dec. 2023 => Competition eroding margins


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Bilibili Gross Margin % Related Terms

Thank you for viewing the detailed overview of Bilibili's Gross Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


Bilibili (BSP:B1IL34) Business Description

Address
No. 485 Zhengli Road, Building 3, Guozheng Center, Yangpu District, Shanghai, CHN, 200433
Bilibili is a Chinese online entertainment platform that is best known for its video-sharing site that resembles YouTube. The site was founded in 2009 and started as a long-form video platform for anime, comics, and gaming, or ACG, content that appealed to Gen Z users. Since then, it has expanded its content on the platform to include a broader range of interests that have attracted Chinese users outside of the Gen Z cohort. The firm generates revenue through five main areas: advertising, games, live streaming, value-added services, and e-commerce.

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