Johnson Outdoors (Johnson Outdoors) Gross Margin % : 38.12% (As of Dec. 2023)

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What is Johnson Outdoors Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Johnson Outdoors's Gross Profit for the three months ended in Dec. 2023 was $52.9 Mil. Johnson Outdoors's Revenue for the three months ended in Dec. 2023 was $138.6 Mil. Therefore, Johnson Outdoors's Gross Margin % for the quarter that ended in Dec. 2023 was 38.12%.

Warning Sign:

Johnson Outdoors Inc gross margin has been in long-term decline. The average rate of decline per year is -4.3%.

The historical rank and industry rank for Johnson Outdoors's Gross Margin % or its related term are showing as below:

JOUT' s Gross Margin % Range Over the Past 10 Years
Min: 36.5 Med: 41.85 Max: 44.6
Current: 37.52

During the past 13 years, the highest Gross Margin % of Johnson Outdoors was 44.60%. The lowest was 36.50%. And the median was 41.85%.

JOUT's Gross Margin % is ranked worse than
58.95% of 765 companies
in the Travel & Leisure industry
Industry Median: 43.19 vs JOUT: 37.52

Johnson Outdoors had a gross margin of 38.12% for the quarter that ended in Dec. 2023 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Johnson Outdoors was -4.30% per year.

Johnson Outdoors Gross Margin % Historical Data

The historical data trend for Johnson Outdoors's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Johnson Outdoors Gross Margin % Chart

Johnson Outdoors Annual Data

Trend

Sep14

Sep15

Sep16

Sep17

Sep18

Sep19

Sep20

Sep21

Sep22

Sep23

Gross Margin %

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44.41

44.60

44.45

36.50

36.77

Johnson Outdoors Quarterly Data
	Mar19	Jun19	Sep19	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23
Gross Margin %	Get a 7-Day Free Trial															35.20	37.27	41.48	29.46	38.12

Competitive Comparison of Johnson Outdoors's Gross Margin %

For the Leisure subindustry, Johnson Outdoors's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Johnson Outdoors's Gross Margin % Distribution in the Travel & Leisure Industry

For the Travel & Leisure industry and Consumer Cyclical sector, Johnson Outdoors's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Johnson Outdoors's Gross Margin % falls into.

Johnson Outdoors Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Johnson Outdoors's Gross Margin for the fiscal year that ended in Sep. 2023 is calculated as

Gross Margin % (A: Sep. 2023 )	=	Gross Profit (A: Sep. 2023 )	/	Revenue (A: Sep. 2023 )
	=	244.1	/	663.844
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(663.844 - 419.757)	/	663.844
	=	36.77 %

Johnson Outdoors's Gross Margin for the quarter that ended in Dec. 2023 is calculated as

Gross Margin % (Q: Dec. 2023 )	=	Gross Profit (Q: Dec. 2023 )	/	Revenue (Q: Dec. 2023 )
	=	52.9	/	138.644
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(138.644 - 85.79)	/	138.644
	=	38.12 %

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Johnson Outdoors (NAS:JOUT) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Johnson Outdoors had a gross margin of 38.12% for the quarter that ended in Dec. 2023 => Competition eroding margins

Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.

Johnson Outdoors Gross Margin % Related Terms

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Johnson Outdoors (Johnson Outdoors) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Consumer Cyclical » Travel & Leisure » Johnson Outdoors Inc (NAS:JOUT) » Definitions » Gross Margin %

Comparable Companies

Traded in Other Exchanges

N/A

Address

555 Main Street, Racine, WI, USA, 53403

Website

https://www.johnsonoutdoors.com

Johnson Outdoors Inc is a manufacturer and marketer of branded seasonal, outdoor recreation products used for fishing from a boat, diving, paddling, hiking and camping. The company has four operating segment: Fishing, Camping, Watercraft Recreation, and Diving. It generates maximum revenue from the Fishing segment which produces and markets products under different brands such as Minn Kota electric motors for quiet trolling or primary propulsion, marine battery chargers and shallow water anchors; Humminbird sonar and GPS equipment for fish finding, navigation and marine cartography; and Cannon downriggers for controlled-depth fishing. Geographically, it derives a majority of revenue from the United States and also has a presence in Europe, Canada, and other regions.

Executives

David W Johnson	officer: VP and Chief Financial Officer	C/O JOHNSON OUTDOORS INC., 555 MAIN STREET, RACINE WI 53403
Jeffrey M Stutz	director	855 EAST MAIN, ZEELAND MI 49464
Fahey John M Jr	director	C/O NATINAL GEOGRAPHIC, 1146 17TH STREET NW, WASHINTON DC 20036
Liliann Annie Zipfel	director	555 MAIN STREET, RACINE WI 53403
Paul Garvin Alexander	director	2400 MASSACHUSETTS AVENUE, LEXINGTON MA 02421
Pyle Thomas F Jr	director	3500 CORBEN COURT, MADISON WI 53704
Edward F Lang	director	C/O JOHNSON OUTDOORS INC., 555 MAIN STREET, RACINE WI 53403
Terry E London	director	100 PIER 1 PLACE, FORT WORTH TX 76102
Richard Case Sheahan	director	C/O JOHNSON OUTDOORS INC., 555 MAIN STREET, RACINE WI 53403
William D Perez	director
Edward A Stevens	director	555 MAIN STREET, RACINE WI 53403
Katherine Button Bell	director	10 PICARDY LANE, ST LOUIS MO 63124
Towerview Llc	10 percent owner	460 PARK AVENUE, NEW YORK NY 10022
Johnson Leipold Helen P	director, 10 percent owner, officer: Chairman and CEO	C/OJ/K MANAGEMENT SERVICES INC, 555 MAIN STREET, RACINE WI 53403-1015
Daniel R Tisch	10 percent owner	460 PARK AVENUE, NEW YORK NY 10022