Alphabet (WAR:GOGL) Selling and Marketing Expense : zł114,597 Mil (TTM As of Sep. 2024)

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What is Alphabet Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Alphabet's Selling and Marketing Expense for the three months ended in Sep. 2024 was zł29,406 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Sep. 2024 was zł114,597 Mil.

Alphabet Selling and Marketing Expense Historical Data

The historical data trend for Alphabet's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Alphabet Selling and Marketing Expense Chart

Alphabet Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Selling and Marketing Expense

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75,128.71

73,021.00

93,227.30

108,099.24

113,592.29

Alphabet Quarterly Data
	Dec19	Mar20	Jun20	Sep20	Dec20	Mar21	Jun21	Sep21	Dec21	Mar22	Jun22	Sep22	Dec22	Mar23	Jun23	Sep23	Dec23	Mar24	Jun24	Sep24
Selling and Marketing Expense	Get a 7-Day Free Trial															28,010.51	31,408.06	26,146.94	27,636.17	29,406.15

Alphabet Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

Selling and Marketing Expense for the trailing twelve months (TTM) ended in Sep. 2024 adds up the quarterly data reported by the company within the most recent 12 months, which was zł114,597 Mil.

Alphabet Selling and Marketing Expense Related Terms

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Alphabet Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » Alphabet Inc (WAR:GOGL) » Definitions » Selling and Marketing Expense

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Traded in Other Exchanges

Address

1600 Amphitheatre Parkway, Mountain View, CA, USA, 94043

Website

https://www.abc.xyz

Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is advertising sales. Alongside online ads, Google services houses sales stemming from Google's subscription services (YouTube TV, YouTube Music among others), platforms (sales and in-app purchases on Play Store), and devices (Chromebooks, Pixel smartphones, and smart home products such as Chromecast). Google's cloud computing platform, or GCP, accounts for roughly 10% of Alphabet's revenue with the firm's investments in up-and-coming technologies such as self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) making up the rest.