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Deer Consumer Products (Deer Consumer Products) Asset Turnover

: 0.22 (As of Jun. 2012)
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Asset Turnover measures how quickly a company turns over its asset through sales. It is calculated as Revenue divided by Total Assets. Deer Consumer Products's Revenue for the three months ended in Jun. 2012 was $45.0 Mil. Deer Consumer Products's Total Assets for the quarter that ended in Jun. 2012 was $208.5 Mil. Therefore, Deer Consumer Products's Asset Turnover for the quarter that ended in Jun. 2012 was 0.22.

Asset Turnover is linked to ROE % through Du Pont Formula. Deer Consumer Products's annualized ROE % for the quarter that ended in Jun. 2012 was 11.70%. It is also linked to ROA % through Du Pont Formula. Deer Consumer Products's annualized ROA % for the quarter that ended in Jun. 2012 was 10.99%.


Deer Consumer Products Asset Turnover Historical Data

The historical data trend for Deer Consumer Products's Asset Turnover can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Deer Consumer Products Annual Data
Trend Sep07 Dec08 Dec09 Dec10 Dec11
Asset Turnover
- 2.32 0.94 1.08 1.15

Deer Consumer Products Quarterly Data
Sep07 Dec07 Mar08 Jun08 Sep08 Dec08 Mar09 Jun09 Sep09 Dec09 Mar10 Jun10 Sep10 Dec10 Mar11 Jun11 Sep11 Dec11 Mar12 Jun12
Asset Turnover Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 0.24 0.37 0.36 0.24 0.22

Competitive Comparison

For the Furnishings, Fixtures & Appliances subindustry, Deer Consumer Products's Asset Turnover, along with its competitors' market caps and Asset Turnover data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Deer Consumer Products Asset Turnover Distribution

For the Furnishings, Fixtures & Appliances industry and Consumer Cyclical sector, Deer Consumer Products's Asset Turnover distribution charts can be found below:

* The bar in red indicates where Deer Consumer Products's Asset Turnover falls into.



Deer Consumer Products Asset Turnover Calculation

Asset Turnover measures how quickly a company turns over its asset through sales.

Deer Consumer Products's Asset Turnover for the fiscal year that ended in Dec. 2011 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (A: Dec. 2011 )/( (Total Assets (A: Dec. 2010 )+Total Assets (A: Dec. 2011 ))/ count )
=226.749/( (188.642+204.403)/ 2 )
=226.749/196.5225
=1.15

Deer Consumer Products's Asset Turnover for the quarter that ended in Jun. 2012 is calculated as

Asset Turnover
=Revenue/Average Total Assets
=Revenue (Q: Jun. 2012 )/( (Total Assets (Q: Mar. 2012 )+Total Assets (Q: Jun. 2012 ))/ count )
=45.006/( (206.095+210.848)/ 2 )
=45.006/208.4715
=0.22

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Companies with low profit margins tend to have high Asset Turnover, while those with high profit margins have low Asset Turnover. Companies in the retail industry tend to have a very high turnover ratio.


Deer Consumer Products  (OTCPK:DEER) Asset Turnover Explanation

Asset Turnover is linked to ROE % through Du Pont Formula.

Deer Consumer Products's annulized ROE % for the quarter that ended in Jun. 2012 is

ROE %**(Q: Jun. 2012 )
=Net Income/Total Stockholders Equity
=22.904/195.8035
=(Net Income / Revenue)*(Revenue / Total Assets)*(Total Assets / Total Stockholders Equity)
=(22.904 / 180.024)*(180.024 / 208.4715)*(208.4715/ 195.8035)
=Net Margin %*Asset Turnover*Equity Multiplier
=12.72 %*0.8635*1.0647
=ROA %*Equity Multiplier
=10.99 %*1.0647
=11.70 %

Note: The Net Income data used here is four times the quarterly (Jun. 2012) net income data. The Revenue data used here is four times the quarterly (Jun. 2012) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

** The ROE % used above is for Du Pont Analysis only. It is different from the defined ROE % page on our website, as here it uses Net Income instead of Net Income attributable to Common Stockholders in the calculation.

It is also linked to ROA % through Du Pont Formula:

Deer Consumer Products's annulized ROA % for the quarter that ended in Jun. 2012 is

ROA %(Q: Jun. 2012 )
=Net Income/Total Assets
=22.904/208.4715
=(Net Income / Revenue)*(Revenue / Total Assets)
=(22.904 / 180.024)*(180.024 / 208.4715)
=Net Margin %*Asset Turnover
=12.72 %*0.8635
=10.99 %

Note: The Net Income data used here is four times the quarterly (Jun. 2012) net income data. The Revenue data used here is four times the quarterly (Jun. 2012) revenue data.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.


Be Aware

In the article Joining The Dark Side: Pirates, Spies and Short Sellers, James Montier reported that In their US sample covering the period 1968-2003, Cooper et al find that firms with low asset growth outperformed firms with high asset growth by an astounding 20% p.a. equally weighted. Even when controlling for market, size and style, low asset growth firms outperformed high asset growth firms by 13% p.a. Therefore a company with fast asset growth may underperform.

Therefore, it is a good sign if a company's Asset Turnover is consistent or even increases. If a company's asset grows faster than sales, its Asset Turnover will decline, which can be a warning sign.


Deer Consumer Products Asset Turnover Related Terms

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Deer Consumer Products (Deer Consumer Products) Business Description

Traded in Other Exchanges
N/A
Address
Area 21/F, Building M-6, Central High-Tech Industrial Park, Nanshan, Shenzhen, CHN, 518057
Deer Consumer Products Inc is a designer, manufacturer and seller of quality small home and kitchen electric appliances.
Executives
Arnold Staloff director 1605 MAYFLOWER LANE, CHERRY HILL NJ 08003

Deer Consumer Products (Deer Consumer Products) Headlines