Deluxe (Deluxe) Risk Assessment

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What is Deluxe Risk Assessment?

Risk Assessment represents the investment risk of a stock derived from our exclusive method. It suggests how risky the investment opportunity is based on the valuation and the fundamental performance of the stock. It is derived from following key aspects:

1. GuruFocus internally developed valuations of the stock, such as GF valuation.
2. Quality Rank, a business quality indicator developed by GuruFocus.
3. Fundamental performance: Piotroski F-Score, Altman Z-Score, Beneish M-Score, etc.
4. Growth opportunities: 5-year revenue growth rate, 5-Year EPS without NRI Growth Rate, etc.

Value investors are always willing to find undervalued stocks. However, not all the undervalued stocks are good deals, we should also be careful of how risky the investment opportunity is. We believe that if the company's financial strength and profitability are strong, and the stock price is within a reasonable range of the GF valuation, or stock has a high return with its price being undervalued, then it might be a good investment opportunity with low risk.

Based on those aspects listed above, GuruFocus believes the risk assessment of Deluxe is: Moderate Risk: Sensitive, better choose undervalued stock.

Competitive Comparison of Deluxe's Risk Assessment

For the Advertising Agencies subindustry, Deluxe's Risk Assessment, along with its competitors' market caps and Risk Assessment data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Deluxe's Risk Assessment Distribution in the Media - Diversified Industry

For the Media - Diversified industry and Communication Services sector, Deluxe's Risk Assessment distribution charts can be found below:

* The bar in red indicates where Deluxe's Risk Assessment falls into.

Deluxe (NYSE:DLX) Risk Assessment Explanation

Based on the four aspects listed above, GuruFocus provides the following 7 evaluations:

All-in-One Screener Examples (1)
Low Risk: Strong fundamentals, worth long-term holding
Moderate Risk: Sensitive, better choose undervalued stock
High Risk: High uncertainty with risk-return tradeoff
High Risk: Good fundamentals, beware of shrinking business
High Risk: Sensitive to economic or industry trends
High Risk: High uncertainty
No Data: Cannot be evaluated

(1) These are some simple examples. You can access our Risk Assessment filter under All-in-One Screener’s Fundamental tab and set your own criteria.

Deluxe Risk Assessment Related Terms

Thank you for viewing the detailed overview of Deluxe's Risk Assessment provided by GuruFocus.com. Please click on the following links to see related term pages.

Deluxe (Deluxe) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Deluxe Corp (NYSE:DLX) » Definitions » Risk Assessment

Comparable Companies

Traded in Other Exchanges

DL8:Germany

Address

801 S. Marquette Avenue, Minneapolis, MN, USA, 55402-2807

Website

https://www.deluxe.com

Deluxe Corporation engaged in providing payment solutions. The company operates in 4 segments. Payments includes merchant in-store, online and mobile payment solutions; treasury management solutions, including remittance and lockbox processing, remote deposit capture, receivables management, payment processing and paperless treasury management; payroll and disbursement services, including Deluxe Payment Exchange; and fraud and security services. Data Solutions includes data-driven marketing solutions; hosted solutions, including digital engagement, logo design; web hosting and design services. Promotional Solutions includes business forms, accessories, advertising specialties and promotional apparel. Checks includes printed business and personal checks.

Executives

Yogaraj Jeyaprakasam	officer: Chief Tech. & Digital Officer	801 S MARQUETTE AVE, MINNEAPOLIS MN 55402
Kristopher D Lazzaretti	officer: President, Data Solutions	801 S MARQUETTE AVE, MINNEAPOLIS MN 55402
Debra A Bradford	officer: President, Merchant Services
William C Zint	officer: SVP, Chief Financial Offier	801 S MARQUETTE AVE, MINNEAPOLIS MN 55402
Jean L Herrick	officer: SVP, CHRO	801 S MARQUETTE AVE, MINNEAPOLIS MN 55402
Chad P Kurth	officer: Chief Accounting Officer, PAO	801 S MARQUETTE AVE, MINNEAPOLIS MN 55402
Scott C Bomar	officer: SVP, Chief Financial Officer	3680 VICTORIA STREET N, SHOREVIEW MN 55126
Telisa L Yancy	director	3680 VICTORIA STREET N, SHOREVIEW MN 55126
Thomas Riccio	officer: SVP, Division President	3680 VICTORIA STREET N, SHOREVIEW MN 55126
Paul R Garcia	director	214 N TRYON STREET, CHARLOTTE NC 28202
Houwelingen Ronald Van	officer: VP, Controller, PAO	3680 VICTORIA STREET N, SHOREVIEW MN 55126
Christopher Lee Thomas	officer: SVP, CRO	3680 VICTORIA STREET N, SHOREVIEW MN 55126
William C Cobb	director	H&R BLOCK, INC., ONE H&R BLOCK WAY, KANSAS CITY MO 64105
Thomas Reddin	director	11115 RUSHMORE DR, CHARLOTTE NC 28277
Michael Aaron Reed	officer: SVP & General Manager	3680 VICTORIA STREET N, SHOREVIEW MN 55126