Avistar Communications (Avistar Communications) COGS-to-Revenue : 0.43 (As of Mar. 2012)

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What is Avistar Communications COGS-to-Revenue?

Avistar Communications's Cost of Goods Sold for the three months ended in Mar. 2012 was $1.08 Mil. Its Revenue for the three months ended in Mar. 2012 was $2.50 Mil.

Avistar Communications's COGS to Revenue for the three months ended in Mar. 2012 was 0.43.

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin. Avistar Communications's Gross Margin % for the three months ended in Mar. 2012 was 56.89%.

Avistar Communications COGS-to-Revenue Historical Data

The historical data trend for Avistar Communications's COGS-to-Revenue can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Avistar Communications COGS-to-Revenue Chart

Avistar Communications Annual Data

Trend

Dec02

Dec03

Dec04

Dec05

Dec06

Dec07

Dec08

Dec09

Dec10

Dec11

COGS-to-Revenue

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0.41

0.52

0.49

0.09

0.20

Avistar Communications Quarterly Data
	Jun07	Sep07	Dec07	Mar08	Jun08	Sep08	Dec08	Mar09	Jun09	Sep09	Dec09	Mar10	Jun10	Sep10	Dec10	Mar11	Jun11	Sep11	Dec11	Mar12
COGS-to-Revenue	Get a 7-Day Free Trial															0.26	0.32	0.10	0.31	0.43

Avistar Communications COGS-to-Revenue Calculation

Avistar Communications's COGS to Revenue for the fiscal year that ended in Dec. 2011 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	1.58	/	7.949
	=	0.20

Avistar Communications's COGS to Revenue for the quarter that ended in Mar. 2012 is calculated as

COGS to Revenue	=	Cost of Goods Sold	/	Revenue
	=	1.076	/	2.496
	=	0.43

Avistar Communications (OTCPK:AVSR) COGS-to-Revenue Explanation

Cost of Goods Sold is directly linked to profitability of the company through Gross Margin.

Avistar Communications's Gross Margin % for the three months ended in Mar. 2012 is calculated as:

Gross Margin %	=	1	-	COGS to Revenue
	=	1	-	Cost of Goods Sold / Revenue
	=	1	-	1.076 / 2.496
	=	56.89 %

A company that has a moat can usually maintain or even expand their Gross Margin. A company can increase its Gross Margin in two ways. It can increase the prices of the goods it sells and keeps its Cost of Goods Sold unchanged. Or it can keep the sales price unchanged and squeeze its suppliers to reduce the Cost of Goods Sold. Warren Buffett believes businesses with the power to raise prices have moats.

Avistar Communications COGS-to-Revenue Related Terms

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Avistar Communications (Avistar Communications) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Avistar Communications Corp (OTCPK:AVSR) » Definitions » COGS-to-Revenue

Comparable Companies

Traded in Other Exchanges

N/A

Address

1855 South Grant Street, 4th Floor, San Mateo, CA, USA, 94402

Website

http://www.avistar.com

Avistar Communications Corp creates technology that provides the missing critical element in unified communications: bringing people in organizations face-to-face, through enhanced communications for the true collaboration anytime, anyplace. The company's solutions include Bandwidth Management, CEBP, Firewall Traversal and Enterprise Endpoints. Its products include Avistar C3 Communicator, Avistar C3 Conference, Avistar C3 Command, Avistar C3 Call Control and Avistar C3 Media Engine.

Executives

R Stephen Heinrichs	director, 10 percent owner	141 CASPIAN COURT, SUNNYVALE CA 94089
Jefferies Financial Group Inc.	10 percent owner	520 MADISON AVENUE, NEW YORK NY 10022
Phlcorp Holding Llc	10 percent owner	529 EAST SOUTH TEMPLE, SALT LAKE CITY UT 84102
Baldwin Enterprises, Inc.	10 percent owner	529 EAST SOUTH TEMPLE, SALT LAKE CITY UT 84102
Robert P Latta	director	650 PAGE MILL ROAD, PALO ALTO CA 94304

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