Match Group (WBO:MTC2) Customer Acquisition Cost (USD) : 0.00 (As of . 20)

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What is Match Group Customer Acquisition Cost (USD)?

Customer Acquisition Cost (USD) is the cost of winning a customer to purchase a product/service. A lower Customer Acquisition Cost (CAC) is more competitive for e-commerce companies.

The historical rank and industry rank for Match Group's Customer Acquisition Cost (USD) or its related term are showing as below:

WBO:MTC2's Customer Acquisition Cost (USD) is not ranked ^*
in the Interactive Media industry.
Industry Median:
* Ranked among companies with meaningful Customer Acquisition Cost (USD) only.

Match Group Customer Acquisition Cost (USD) Historical Data

The historical data trend for Match Group's Customer Acquisition Cost (USD) can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Match Group Customer Acquisition Cost (USD) Chart

Match Group (WBO:MTC2) Customer Acquisition Cost (USD) Explanation

Customer Acquisition Cost (USD), CAC, is the cost of convincing a potential customer to buy a product or service. Investors can determine a company’s profitability by looking at the difference between how much money can be extracted from customers and the costs of extracting it. Lower CAC is better since it directly reflects the profitability of a company. CAC can be improved by a successful marketing strategy, targeted advertising and media exposure.

The CAC can be calculated by dividing all the costs spent on acquiring more customers (marketing expenses) by the number of customers acquired in the period the money was spent.

Match Group Customer Acquisition Cost (USD) Related Terms

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Match Group (WBO:MTC2) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » Match Group Inc (WBO:MTC2) » Definitions » Customer Acquisition Cost (USD)

Comparable Companies

Traded in Other Exchanges

MTCH:USA MTCH1:Mexico 0JZ7:UK 4MGN:Germany M1TC34:Brazil

Address

8750 North Central Expressway, Suite 1400, Dallas, TX, USA, 75231

Website

https://www.mtch.com

Match Group is a provider of online dating products. The firm became public in 2015 and was more than 80% owned by IAC/InterActiveCorp until IAC spun it off in 2020. The company has a vast portfolio of different online dating service providers, including Tinder, Hinge, BLK, Chispa, Match.com, OkCupid, PlentyOfFish, and Meetic. Match Group has more than 45 brands of online dating sites and/or apps, from which it generates user fee revenue (95%) and advertising revenue (5%).

Match Group (WBO:MTC2) Headlines

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