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WK Kellogg Co (WK Kellogg Co) Goodwill : $53 Mil (As of Mar. 2024)


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What is WK Kellogg Co Goodwill?

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. WK Kellogg Co's goodwill for the quarter that ended in Mar. 2024 was $53 Mil.


WK Kellogg Co Goodwill Historical Data

The historical data trend for WK Kellogg Co's Goodwill can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

WK Kellogg Co Goodwill Chart

WK Kellogg Co Annual Data
Trend Dec20 Dec21 Dec22 Dec23
Goodwill
53.00 53.00 53.00 53.00

WK Kellogg Co Quarterly Data
Dec20 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Goodwill Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only 53.00 53.00 53.00 53.00 53.00

WK Kellogg Co Goodwill Calculation

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.


WK Kellogg Co  (NYSE:KLG) Goodwill Explanation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

WK Kellogg Co's Goodwill-to-Asset Ratio for the fiscal year that ended in Dec. 2023 is calculated as

Goodwill-to-Asset (A: Dec. 2023 )=Goodwill/Total Assets
=53/1889
=0.03

WK Kellogg Co's Goodwill-to-Asset Ratio for the quarter that ended in Mar. 2024 is calculated as

Goodwill-to-Asset (Q: Mar. 2024 )=Goodwill/Total Assets
=53/1888
=0.03

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


WK Kellogg Co Goodwill Related Terms

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WK Kellogg Co (WK Kellogg Co) Business Description

Traded in Other Exchanges
Address
One Kellogg Square, Battle Creek, MI, USA, 49016
Website
WK Kellogg is the second-largest cereal manufacturer in North America. Its cereal brands include Special K, Frosted Flakes, Raisin Bran, Froot Loops, Frosted Mini Wheats, Kashi, Corn Flakes, Rice Krispies, Apple Jacks, and Bear Naked. The company was spun off from the former Kellogg business, now known as Kellanova, where the former firm's global snacks portfolio and international cereal are now housed. WK Kellogg, which began trading in October 2023, generates the bulk of its sales (about 88% of its proforma fiscal 2022 base) from its home turf.
Executives
Sherry Brice officer: Chief Supply Chain Officer C/O WK KELLOGG CO, ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
Norma Barnes-euresti director ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
David Mckinstray officer: Chief Financial Officer ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
Doug Vandevelde officer: Chief Growth Officer ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
Gary H Pilnick director, officer: President
Bruce Alan Brown officer: Chief Customer Officer ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
Michael Corbo director C/O COLGATE-PALMOLIVE COMPANY, 300 PARK AVENUE, NEW YORK NY 10022
Mindy Sherwood director C/O WK KELLOGG CO, ONE KELLOGG SQUARE, BATTLE CREEK MI 49016
Julio N Nemeth director ONE PROCTER & GAMBLE PLAZA, CINCINNATI OH 45202
R David Banyard director MYERS INDUSTRIES INC., 1293 SOUTH MAIN STREET, AKRON OH 44301
Ramon Murguia director ONE MICHIGAN AVENUE EAST, BATTLE CREEK MI 49017-4058
Kellogg W K Foundation Trust 10 percent owner 50 S. LA SALLE ST., B-10, CHICAGO IL 60603
Kellogg W K Foundation 10 percent owner
G Zachary Gund director 14 NASSAU STREET, PRINETON NJ 08542
Ellanova 10 percent owner 412 N WELLS ST, CHICAGO IL 60654