Audience Analytics (SGX:1AZ) Gross Margin % : 57.49% (As of Dec. 2023)

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What is Audience Analytics Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Audience Analytics's Gross Profit for the six months ended in Dec. 2023 was S$6.35 Mil. Audience Analytics's Revenue for the six months ended in Dec. 2023 was S$11.04 Mil. Therefore, Audience Analytics's Gross Margin % for the quarter that ended in Dec. 2023 was 57.49%.

The historical rank and industry rank for Audience Analytics's Gross Margin % or its related term are showing as below:

SGX:1AZ' s Gross Margin % Range Over the Past 10 Years
Min: 43.77 Med: 59.68 Max: 65.96
Current: 54.95

During the past 6 years, the highest Gross Margin % of Audience Analytics was 65.96%. The lowest was 43.77%. And the median was 59.68%.

SGX:1AZ's Gross Margin % is ranked better than
75.4% of 988 companies
in the Business Services industry
Industry Median: 34.405 vs SGX:1AZ: 54.95

Audience Analytics had a gross margin of 57.49% for the quarter that ended in Dec. 2023 => Durable competitive advantage

The 5-Year average Growth Rate of Gross Margin for Audience Analytics was 5.90% per year.

Audience Analytics Gross Margin % Historical Data

The historical data trend for Audience Analytics's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Audience Analytics Gross Margin % Chart

Audience Analytics Annual Data

Trend

Dec18

Dec19

Dec20

Dec21

Dec22

Dec23

Gross Margin %

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43.77

65.64

65.96

64.40

54.95

Audience Analytics Semi-Annual Data
	Dec18	Dec19	Dec20	Jun21	Dec21	Jun22	Dec22	Jun23	Dec23
Gross Margin %	Get a 7-Day Free Trial				71.58	38.43	68.51	47.13	57.49

Competitive Comparison of Audience Analytics's Gross Margin %

For the Consulting Services subindustry, Audience Analytics's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.

Audience Analytics's Gross Margin % Distribution in the Business Services Industry

For the Business Services industry and Industrials sector, Audience Analytics's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Audience Analytics's Gross Margin % falls into.

Audience Analytics Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Audience Analytics's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )	=	Gross Profit (A: Dec. 2023 )	/	Revenue (A: Dec. 2023 )
	=	8	/	14.63
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(14.63 - 6.591)	/	14.63
	=	54.95 %

Audience Analytics's Gross Margin for the quarter that ended in Dec. 2023 is calculated as

Gross Margin % (Q: Dec. 2023 )	=	Gross Profit (Q: Dec. 2023 )	/	Revenue (Q: Dec. 2023 )
	=	6.3	/	11.036
	=	(Revenue - Cost of Goods Sold)	/	Revenue
	=	(11.036 - 4.691)	/	11.036
	=	57.49 %

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.

Audience Analytics (SGX:1AZ) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Audience Analytics had a gross margin of 57.49% for the quarter that ended in Dec. 2023 => Durable competitive advantage

Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.

Audience Analytics Gross Margin % Related Terms

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Audience Analytics (SGX:1AZ) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Industrials » Business Services » Audience Analytics Ltd (SGX:1AZ) » Definitions » Gross Margin %

Comparable Companies

Traded in Other Exchanges

N/A

Address

80 Raffles Place, No. 32-01 UOB Plaza 1, Singapore, SGP, 048624

Website

https://www.audience.asia

Audience Analytics Ltd offers a range of solutions that give companies a better understanding of their businesses to make decisions and promote and grow their businesses. The company offers a wide portfolio of awards, exhibitions, conferences, digital and print media, and business analytics that enable the group to support companies at different stages of their growth. The company's segment includes Business Impact Assessment and Recognition, Exhibitions, Business Media & Analytics, and Investment holding.

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