GURUFOCUS.COM » STOCK LIST » Technology » Hardware » Guangdong Senssun Weighing Apparatus Group Ltd (SZSE:002870) » Definitions » Gross Margin %

Guangdong Senssun Weighing Apparatus Group (SZSE:002870) Gross Margin % : 23.81% (As of Mar. 2024)


View and export this data going back to 2017. Start your Free Trial

What is Guangdong Senssun Weighing Apparatus Group Gross Margin %?

Gross Margin % is calculated as gross profit divided by its revenue. Guangdong Senssun Weighing Apparatus Group's Gross Profit for the three months ended in Mar. 2024 was ¥354 Mil. Guangdong Senssun Weighing Apparatus Group's Revenue for the three months ended in Mar. 2024 was ¥1,485 Mil. Therefore, Guangdong Senssun Weighing Apparatus Group's Gross Margin % for the quarter that ended in Mar. 2024 was 23.81%.

Warning Sign:

Guangdong Senssun Weighing Apparatus Group Ltd gross margin has been in long-term decline. The average rate of decline per year is -5.8%.


The historical rank and industry rank for Guangdong Senssun Weighing Apparatus Group's Gross Margin % or its related term are showing as below:

SZSE:002870' s Gross Margin % Range Over the Past 10 Years
Min: 23.19   Med: 30.58   Max: 34.85
Current: 24.2


During the past 12 years, the highest Gross Margin % of Guangdong Senssun Weighing Apparatus Group was 34.85%. The lowest was 23.19%. And the median was 30.58%.

SZSE:002870's Gross Margin % is ranked worse than
50.31% of 2439 companies
in the Hardware industry
Industry Median: 24.34 vs SZSE:002870: 24.20

Guangdong Senssun Weighing Apparatus Group had a gross margin of 23.81% for the quarter that ended in Mar. 2024 => Competition eroding margins

The 5-Year average Growth Rate of Gross Margin for Guangdong Senssun Weighing Apparatus Group was -5.80% per year.


Guangdong Senssun Weighing Apparatus Group Gross Margin % Historical Data

The historical data trend for Guangdong Senssun Weighing Apparatus Group's Gross Margin % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Guangdong Senssun Weighing Apparatus Group Gross Margin % Chart

Guangdong Senssun Weighing Apparatus Group Annual Data
Trend Dec14 Dec15 Dec16 Dec17 Dec18 Dec19 Dec20 Dec21 Dec22 Dec23
Gross Margin %
Get a 7-Day Free Trial Premium Member Only Premium Member Only 32.78 31.18 23.19 23.93 24.40

Guangdong Senssun Weighing Apparatus Group Quarterly Data
Jun19 Sep19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23 Dec23 Mar24
Gross Margin % Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 24.66 24.13 25.43 23.43 23.81

Competitive Comparison of Guangdong Senssun Weighing Apparatus Group's Gross Margin %

For the Scientific & Technical Instruments subindustry, Guangdong Senssun Weighing Apparatus Group's Gross Margin %, along with its competitors' market caps and Gross Margin % data, can be viewed below:

* Competitive companies are chosen from companies within the same industry, with headquarter located in same country, with closest market capitalization; x-axis shows the market cap, and y-axis shows the term value; the bigger the dot, the larger the market cap. Note that "N/A" values will not show up in the chart.


Guangdong Senssun Weighing Apparatus Group's Gross Margin % Distribution in the Hardware Industry

For the Hardware industry and Technology sector, Guangdong Senssun Weighing Apparatus Group's Gross Margin % distribution charts can be found below:

* The bar in red indicates where Guangdong Senssun Weighing Apparatus Group's Gross Margin % falls into.



Guangdong Senssun Weighing Apparatus Group Gross Margin % Calculation

Gross Margin is the percentage of Gross Profit out of sales or Revenue.

Guangdong Senssun Weighing Apparatus Group's Gross Margin for the fiscal year that ended in Dec. 2023 is calculated as

Gross Margin % (A: Dec. 2023 )=Gross Profit (A: Dec. 2023 ) / Revenue (A: Dec. 2023 )
=1412.3 / 5788.141
=(Revenue - Cost of Goods Sold) / Revenue
=(5788.141 - 4375.883) / 5788.141
=24.40 %

Guangdong Senssun Weighing Apparatus Group's Gross Margin for the quarter that ended in Mar. 2024 is calculated as


Gross Margin % (Q: Mar. 2024 )=Gross Profit (Q: Mar. 2024 ) / Revenue (Q: Mar. 2024 )
=353.6 / 1485.416
=(Revenue - Cost of Goods Sold) / Revenue
=(1485.416 - 1131.81) / 1485.416
=23.81 %

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

A positive Gross Profit is only the first step for a company to make a net profit. The gross profit needs to be big enough to also cover related labor, equipment, rental, marketing/advertising, research and development and a lot of other costs in selling the products.


Guangdong Senssun Weighing Apparatus Group  (SZSE:002870) Gross Margin % Explanation

Warren Buffett believes that firms with excellent long term economics tend to have consistently higher margins.

Durable competitive advantage creates a high Gross Margin % because of the freedom to price in excess of cost. Companies can be categorized by their Gross Margin %

1. Greater than 40% = Durable competitive advantage
2. Less than 40% = Competition eroding margins
3. Less than 20% = no sustainable competitive advantage
Consistency of Gross Margin is key

Guangdong Senssun Weighing Apparatus Group had a gross margin of 23.81% for the quarter that ended in Mar. 2024 => Competition eroding margins


Be Aware

If a company loses its competitive advantages, usually its gross margin declines well before its sales declines. Watching Gross Margin % and Operating Margin % closely helps avoid value trap situations.


Guangdong Senssun Weighing Apparatus Group Gross Margin % Related Terms

Thank you for viewing the detailed overview of Guangdong Senssun Weighing Apparatus Group's Gross Margin % provided by GuruFocus.com. Please click on the following links to see related term pages.


Guangdong Senssun Weighing Apparatus Group (SZSE:002870) Business Description

Traded in Other Exchanges
N/A
Address
East of Qiwan Road,, Baishawan Industrial Park, East District, Guangdong Province, Zhongshan, CHN, 528403
Guangdong Senssun Weighing Apparatus Group Ltd is mainly engaged in the research and development, production and sales of household health (home scale) products, commercial weighing (commercial weighing) products and intelligent measuring products. It focuses on product that includes human scales, fat scales, kitchen scales, pocket scales, luggage scales and other smart household scales; Safety traceability scales, bar code scales, electronic price scales, electronic platform scales and other intelligent commercial scales.

Guangdong Senssun Weighing Apparatus Group (SZSE:002870) Headlines

No Headlines