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Shanda Games (Shanda Games) Selling and Marketing Expense : $99.4 Mil (TTM As of Dec. 2014)


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What is Shanda Games Selling and Marketing Expense?

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services. Shanda Games's Selling and Marketing Expense for the six months ended in Dec. 2014 was $99.4 Mil. Its Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2014 was $99.4 Mil.

Shanda Games Selling and Marketing Expense Historical Data

The historical data trend for Shanda Games's Selling and Marketing Expense can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Shanda Games Selling and Marketing Expense Chart

Shanda Games Annual Data
Trend Dec07 Dec08 Dec09 Dec10 Dec11 Dec12 Dec13 Dec14
Selling and Marketing Expense
Get a 7-Day Free Trial 75.46 96.13 50.96 73.66 99.38

Shanda Games Semi-Annual Data
Dec07 Dec08 Dec09 Dec10 Dec11 Dec12 Dec13 Dec14
Selling and Marketing Expense Get a 7-Day Free Trial 75.46 96.13 50.96 73.66 99.38

Shanda Games Selling and Marketing Expense Calculation

Selling and Marketing Expense is the aggregate total amount of expenses directly related to the marketing or selling of products or services.

For stock reported annually, GuruFocus uses latest annual data as the TTM data. Selling and Marketing Expense for the trailing twelve months (TTM) ended in Dec. 2014 was $99.4 Mil.

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

Shanda Games Selling and Marketing Expense Related Terms

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Shanda Games (Shanda Games) Business Description

Industry
GURUFOCUS.COM » STOCK LIST » Communication Services » Interactive Media » Shanda Games Ltd (NAS:GAME) » Definitions » Selling and Marketing Expense
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Traded in Other Exchanges
N/A
Address
Website
http://www.shandagames.com
Shanda Games Ltd was incorporated in the Cayman Islands on June 12, 2008. The Company is an online game company in China in terms of the size, diversity of its game portfolio, game revenues and game player base. It completed its initial public offering on September 30, 2009. It develop and source a broad array of game content through multiple channels, including in-house development, licensing, investment, acquisition, joint development and joint operation. As of March 31, 2015, it operated 35 MMO games and 29 mobile games in China and certain overseas markets. The games operated by the Company are: Mir II, BNB, Woool, Legend of Immortals, Age of Wushu, among others. It competes with other online game developers and operators in China, including Tencent Holdings Limited, NetEase, Inc., Changyou.com Limited, Perfect World Co., Ltd., Giant Interactive, Kingsoft, KongZhong Corporation, NetDragon Websoft, Inc. and The9 Limited.