Reeltime Rentals (Reeltime Rentals) ROCE % : 0.00% (As of Dec. 2018)

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What is Reeltime Rentals ROCE %?

ROCE % measures how well a company generates profits from its capital. It is calculated as EBIT divided by Capital Employed, where Capital Employed is calculated as Total Assets minus Total Current Liabilities. Reeltime Rentals's annualized ROCE % for the quarter that ended in Dec. 2018 was 0.00%.

Reeltime Rentals ROCE % Historical Data

The historical data trend for Reeltime Rentals's ROCE % can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

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Reeltime Rentals ROCE % Chart

Reeltime Rentals Annual Data

Trend

Dec14

Dec15

Dec16

Dec17

Dec18

ROCE %

Reeltime Rentals Quarterly Data
	Mar14	Jun14	Sep14	Dec14	Mar15	Jun15	Sep15	Dec15	Mar16	Jun16	Sep16	Dec16	Mar17	Jun17	Sep17	Dec17	Mar18	Jun18	Sep18	Dec18
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Reeltime Rentals ROCE % Calculation

Reeltime Rentals's annualized ROCE % for the fiscal year that ended in Dec. 2018 is calculated as:

ROCE %	=	EBIT	/	( (Capital Employed	+	Capital Employed)	/ count )
		(A: Dec. 2018 )		(A: Dec. 2017 )		(A: Dec. 2018 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(A: Dec. 2018 )		(A: Dec. 2017 )		(A: Dec. 2018 )
	=	-0.125	/	( ( (0.599 - 2.27)	+	(0.985 - 2.411) )	/ 2 )
	=	-0.125	/	( (-1.671	+	-1.426)	/ 2 )
	=	-0.125	/	-1.5485
	=	8.07 %

Reeltime Rentals's ROCE % of for the quarter that ended in Dec. 2018 is calculated as:

ROCE %	=	EBIT ⁽¹⁾	/	( (Capital Employed	+	Capital Employed)	/ count )
		(Q: Dec. 2018 )		(Q: Sep. 2018 )		(Q: Dec. 2018 )
	=	EBIT	/	( ( (Total Assets - Total Current Liabilities)	+	(Total Assets - Total Current Liabilities) )	/ count )
		(Q: Dec. 2018 )		(Q: Sep. 2018 )		(Q: Dec. 2018 )
	=	-0.176	/	( ( (0.877 - 2.35)	+	(0.985 - 2.411) )	/ 2 )
	=	-0.176	/	( ( -1.473	+	-1.426 )	/ 2 )
	=	-0.176	/	-1.4495
	=	0 %

(1) Note: The EBIT data used here is four times the quarterly (Dec. 2018) EBIT data.

Reeltime Rentals (OTCPK:RLTR) ROCE % Explanation

ROCE % can be especially useful when comparing the performance of capital-intensive companies. Unlike ROE %, which indicates the profitability of Shareholders Equity, ROCE % also considers long-term debt in Capital Employed. This can be helpful when analyzing companies with significant debt, as the result is neutralized by taking debt into consideration.

Generally speaking, a higher ROCE % indicates a stonger profitability for a company. Moreover, it is important to look at the ratio from a long term perspective. Investors tend to favor companies with stable and rising ROCE % trend over those with volatile ones.

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Reeltime Rentals (Reeltime Rentals) Business Description

Industry

GURUFOCUS.COM » STOCK LIST » Communication Services » Media - Diversified » Reeltime Rentals Inc (OTCPK:RLTR) » Definitions » ROCE %

Comparable Companies

Traded in Other Exchanges

N/A

Address

4203 223rd Place SE, Bothell, WA, USA, 98021

Website

https://www.reeltime.com

Reeltime Rentals Inc develops, produces, and distributes Virtual Reality content and technologies. The company has an end to end production, editing, and distribution capabilities for internal and external projects. It anticipates distributing content made by third parties over its distribution network through licensing, acquisition, and joint ventures. It develops three ongoing series for the Samsung Gear VR platform and distributes them over numerous VR delivery portals including Gear VR, Oculus, Veer VR, Vimeo, LittlStar, IGTV, HTC Vive, YouTube, Facebook, and others.