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Troika Media Group (Troika Media Group) Goodwill : $21.6 Mil (As of Sep. 2023)


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What is Troika Media Group Goodwill?

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Troika Media Group's goodwill for the quarter that ended in Sep. 2023 was $21.6 Mil.


Troika Media Group Goodwill Historical Data

The historical data trend for Troika Media Group's Goodwill can be seen below:

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

* Premium members only.

Troika Media Group Goodwill Chart

Troika Media Group Annual Data
Trend Jun19 Jun20 Jun21
Goodwill
19.35 17.36 19.37

Troika Media Group Quarterly Data
Jun19 Dec19 Mar20 Jun20 Sep20 Dec20 Mar21 Jun21 Sep21 Dec21 Mar22 Jun22 Sep22 Dec22 Mar23 Jun23 Sep23
Goodwill Get a 7-Day Free Trial Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only Premium Member Only 55.35 45.52 45.52 45.52 21.61

Troika Media Group Goodwill Calculation

A Goodwill is an intangible asset that arises as a result of the acquisition of one company by another for a premium value. The value of a company's brand name, solid customer base, good customer relations, good employee relations and any patents or proprietary technology represent goodwill. Goodwill is considered an intangible asset because it is not a physical asset like buildings or equipment. The goodwill account can be found in the assets portion of a company's balance sheet.


Troika Media Group  (OTCPK:TRKAQ) Goodwill Explanation

Goodwill to Asset ratio measures how much goodwill a company is recording compared to the total level of its assets.

It is calculated by dividing goodwill by total assets.

Troika Media Group's Goodwill-to-Asset Ratio for the fiscal year that ended in Jun. 2021 is calculated as

Goodwill-to-Asset (A: Jun. 2021 )=Goodwill/Total Assets
=19.37/43.891
=0.44

Troika Media Group's Goodwill-to-Asset Ratio for the quarter that ended in Sep. 2023 is calculated as

Goodwill-to-Asset (Q: Sep. 2023 )=Goodwill/Total Assets
=21.61/86.145
=0.25

* For Operating Data section: All numbers are indicated by the unit behind each term and all currency related amount are in USD.
* For other sections: All numbers are in millions except for per share data, ratio, and percentage. All currency related amount are indicated in the company's associated stock exchange currency.

If the goodwill-to-asset ratio increases, it can mean that the company is recording a proportionately higher amount of goodwill, assuming total assets are remaining constant. It is generally good to see a company increasing its assets regularly; however, if these increases are coming from intangible assets, such as goodwill, the increases may not be as good.

Increases in the goodwill-to-asset ratio might suggest that a company has been aggressively acquiring other firms or has seen its tangible assets decrease in value. When a large portion of total assets are attributable to intangible assets (such as goodwill), the company may be at risk of having that portion of its asset base wiped out quickly if it must record any goodwill impairments. Decreases in the goodwill-to-assets ratio suggest that the company has either written down some goodwill or increased its tangible assets.

Asset needs vary from industry to industry. This is why comparing goodwill-to-assets ratios is generally most meaningful among companies within the same industry. By comparing a company's goodwill to assets ratio to those of other companies within the same industry, investors can get a feel for how a company is managing its goodwill.


Troika Media Group Goodwill Related Terms

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Troika Media Group (Troika Media Group) Business Description

Traded in Other Exchanges
N/A
Address
25 West 39th Street, 6th Floor, New York, NY, USA, 10018
Troika Media Group Inc is a global marketing service company. It is leveraging data and technology to deliver integrated branding, marketing, media, and analytics solutions to clients. It offers solutions to clients seeking a holistic approach to meeting brand strategy, experiential marketing and communications needs.
Executives
Lawrence Vincent Wolfe officer: VP, Chief Operating Officer 25 WEST 39TH STREET, 6TH FLOOR, C/O TROIKA MEDIA GROUP, INC., NEW YORK NY 10018
Carl Derek Mckinney officer: VP, General Counsel 25 WEST 39TH STREET, 6TH FLOOR, C/O TROIKA MEDIA GROUP, INC., NEW YORK NY 10018
Kevin J Vanbeek 10 percent owner 149 ASH STREET, HOPKINTON MA 01748
Jeffrey Scott Stein director 601 TRAVIS, SUITE 1400, HOUSTON TX 77002
G Grant Lyon director 410 N. 44TH STREET, SUITE 700, PHOENIX AZ 85008
Peter Coates 10 percent owner 1715 NORTH GOWER STREET, LOS ANGELES CA 90028
Randall D Miles director 1321 KING STREET, SUITE 1, BELLINGHAM WA 98226
Erica Naidrich officer: Chief Financial Officer 1715 NORTH GOWER STREET, LOS ANGELES CA 90028
Sabrina Yang director 1715 NORTH GOWER STREET, LOS ANGELES CA 90028
John Belniak director 1715 NORTH GOWER STREET, LOS ANGELES CA 90028
Sadig Toama director, officer: President 605 THIRD AVEUE, NEW YORK NY 10158
Thomas Marianacci 10 percent owner, officer: CEO of Converge Direct LLC 605 THIRD AVENUE, NEW YORK NY 10158
Kyle Hill 10 percent owner, officer: Pres. of Redeeem Acquisition 1227 11TH STREET - UNIT A, SANTA MONICA CA 90401
Martin Pompadur director
Kevin Dundas officer: CEO of Mission Subsidiary 1715 NORTH GOWER STREET, LOS ANGELES CA 90028