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Insider Charts

Insider Transactions

Insider Position Date Buy/Sell Shares Shares Owned Following This (Direct & Indirect) Trade Price ($) Cost ($1000) Price Change
Since Trade (%)
Share Ownership Details
Nine Ten Capital Management LL10% Owner2017-01-03Sell2,909435,319$125.09363.89-5.67100 (Direct)
435,219 (by Nine Ten Partners LP)
MACKENZIE KIRK ADirector2016-12-28Sell5,00080,168$125.7628.5-6.13
80,168 (Kirk A MacKenzie Revocable Trust)
Nine Ten Capital Management LL10% Owner2016-12-12Sell4,171438,228$125.52523.54-5.99100 (Direct)
438,128 (by Nine Ten Partners LP)
OLSON RONALD G10% Owner2016-12-09Sell1,058552,301$125.34132.61-5.86550,801 (Direct)
1,500 (By Wife)
Nine Ten Capital Management LL10% Owner2016-11-22Sell5,000442,399$1155752.61100 (Direct)
442,299 (by Nine Ten Partners LP)
MURPHY STEVENPresident of Franchising2016-11-14Sell9,40087,652$105.87995.1811.4686,952 (Direct)
350 (By Son 1)
350 (By Son 2)
Nine Ten Capital Management LL10% Owner2016-11-10Sell4,900447,399$105.07514.8412.31100 (Direct)
447,299 (by Nine Ten Partners LP)
Nine Ten Capital Management LL10% Owner2016-11-08Sell734452,299$104.1676.4513.29100 (Direct)
452,199 (by Nine Ten Partners LP)
Nine Ten Capital Management LL10% Owner2016-11-04Sell4,976453,033$104.36519.313.07100 (Direct)
452,933 (by Nine Ten Partners LP)
Goff Leah AVP of Human Resources2016-11-03Sell3,1207,530$104.22325.1713.227,530 (Direct)
HEFFES BRETT DCEO
(Click for the stocks that their CEOs have bought)
2016-11-03Sell8,738116,600$105.88925.1811.45115,300 (Direct)
1,300 (By Son)
Nine Ten Capital Management LL10% Owner2016-11-01Sell1,200458,009$106.21127.4511.1100 (Direct)
457,909 (by Nine Ten Partners LP)
HEFFES BRETT DCEO2016-10-20Sell6,912113,500$105.76731.0111.57112,200 (Direct)
1,300 (By Son)
Nine Ten Capital Management LL10% Owner2016-09-16Sell274459,209$108.0229.69.24100 (Direct)
459,109 (by Nine Ten Partners LP)
Nine Ten Partners LP10% Owner2016-09-07Sell2,900459,483$108.16313.669.1100 (Direct)
459,383 (by Nine Ten Partners LP)
Zola Steven CPresident, Winmark Capital2016-08-10Sell1,04752,491$100.3105.0117.652,003 (Direct)
48,988 (by Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
Zola Steven CPresident, Winmark Capital2016-08-05Sell30453,538$98.9930.0919.23,050 (Direct)
48,988 (by Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
Zola Steven CPresident, Winmark Capital2016-08-02Sell6,64999,067$99.97664.718.049,979 (Direct)
45,225 (By Zola Living Trust)
42,363 (by Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
OLSON RONALD G10% Owner2016-08-01Sell7,000553,359$99.88699.1618.14551,859 (Direct)
1,500 (By Wife)
OLSON RONALD G10% Owner2016-06-20Sell11560,359$100.71.1117.18558,859 (Direct)
1,500 (By Wife)
OLSON RONALD G10% Owner2016-04-27Sell810560,370$100.4381.3517.49558,870 (Direct)
1,500 (By Wife)
OLSON RONALD G10% Owner2016-04-22Sell2,672561,180$100.49268.5117.42559,680 (Direct)
1,500 (By Wife)
REYELTS PAUL CDirector2015-06-16Sell3,05330,697$103.35315.5314.187,400 (Direct)
23,297 (The Britton, LLC)
OLSON RONALD G10% Owner2015-06-03Sell10,040563,852$92.97933.4226.92562,352 (Direct)
1,500 (By Wife)
WILSON MARK LDirector2015-06-02Sell3,00033,000$92.37277.1127.7533,000 (Direct)
WILSON MARK LDirector2015-05-27Sell3,00036,000$91.2273.629.3936,000 (Direct)
OLSON RONALD G10% Owner2015-05-20Sell2,500573,892$93.39233.4826.35572,392 (Direct)
1,500 (By Wife)
OLSON RONALD G10% Owner2015-05-18Sell1,465576,392$91.06133.429.58574,892 (Direct)
1,500 (By Wife)
MORGAN JOHN LChairman & CEO, 10% Owner2015-05-14Sell788,224907,186$84.7266778.3439.28878,154 (Direct)
29,032 (By Spouse)
MACKENZIE KIRK ADirector2015-05-14Sell81,83291,168$84.726932.8139.28
91,168 (Kirk A MacKenzie Revocable Trust)
MORGAN JOHN LChairman & CEO, 10% Owner2015-05-14Sell788,224907,186$84.7266778.3439.28878,154 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2014-06-16Buy2,0001,710,910$65.8131.679.331,681,878 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2014-06-10Buy4,5001,708,910$66.33298.4977.91,679,878 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2014-04-21Buy1,5001,704,410$77.46116.1952.341,675,378 (Direct)
29,032 (By Spouse)
Goff Leah AVP of Human Resources2014-03-17Sell2,9005,650$77.52224.8152.225,650 (Direct)
Phillips Dean BDirector2014-01-23Sell5,7330$84.59484.9539.5Link
Phillips Dean BDirector2014-01-17Sell10,2675,733$83.99862.3340.495,733 (Direct)
OLSON RONALD G10% Owner2013-12-20Sell4,000577,857$83.57334.2841.2577,857 (Direct)
GRASSLE JENELE CDirector2013-12-10Sell2,0006,500$82.4164.843.26,500 (Direct)
Phillips Dean BDirector2013-11-21Sell1,09916,000$82.1790.343.616,000 (Direct)
Phillips Dean BDirector2013-10-29Sell1,63617,099$74.06121.1659.3317,099 (Direct)
Phillips Dean BDirector2013-10-25Sell1,26518,735$74.0193.6259.4418,735 (Direct)
Phillips Dean BDirector2013-10-18Sell2,00220,000$74.14148.4359.1620,000 (Direct)
Phillips Dean BDirector2013-10-02Sell99822,002$7473.8559.4622,002 (Direct)
MORGAN JOHN LChairman & CEO, 10% Owner2013-07-29Buy2,0001,717,410$68.55137.172.141,688,378 (Direct)
29,032 (By Spouse)
MURPHY STEVENPresident of Franchising2013-07-25Sell50,00081,320$70.5352567.3880,620 (Direct)
350 (By Son 1)
350 (By Son 2)
HEFFES BRETT DPresident2013-07-19Sell13,650110,500$73.71006.0160.11109,200 (Direct)
1,300 (By Son)
MORGAN JOHN LChairman & CEO, 10% Owner2013-06-04Buy1,1001,715,410$606696.671,686,378 (Direct)
29,032 (By Spouse)
Zola Steven CPresident, Winmark Capital2013-06-03Sell2,84243,430$60.56172.1194.854,503 (Direct)
37,427 (By Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
Zola Steven CPresident, Winmark Capital2013-05-31Sell3,95344,310$60.52239.2494.982,003 (Direct)
40,807 (By Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
MORGAN JOHN LChairman & CEO, 10% Owner2013-05-16Buy2,0001,714,310$60.89121.7893.791,685,278 (Direct)
29,032 (By Spouse)
HEFFES BRETT DPresident2013-05-13Sell24,838101,057$61.491527.2991.999,757 (Direct)
1,300 (By Son)
MORGAN JOHN LChairman & CEO, 10% Owner2013-04-22Buy4,1001,712,310$59.7244.7797.651,683,278 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-12-13Buy1,0001,708,210$55.7255.72111.771,679,178 (Direct)
29,032 (By Spouse)
GRASSLE JENELE CDirector2012-12-12Sell2,5006,500$56.3140.75109.596,500 (Direct)
MORGAN JOHN LChairman & CEO, 10% Owner2012-10-10Buy2,0001,707,210$501001361,678,178 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-08-29Buy2,0001,705,210$50.92101.84131.741,676,178 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-07-20Buy3,5001,703,210$51.99181.97126.971,674,178 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-07-19Buy1,0001,699,710$54.5254.52116.431,670,678 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-04-18Buy10,0001,698,710$52.43524.3125.061,669,678 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-04-11Buy4,0001,688,710$53212122.641,659,678 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-04-09Buy6,0001,684,710$54.85329.1115.131,655,678 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2012-03-01Buy5,0001,693,833$57285107.021,664,801 (Direct)
29,032 (By Spouse)
Hovey Merry BethVP of Marketing2012-01-31Sell9003,199$68.9462.0571.163,199 (Direct)
Goff Leah AVP of Human Resources2012-01-25Sell4,4003,050$64.23282.6183.713,050 (Direct)
HEFFES BRETT DPresident2012-01-23Sell19,60081,738$63.161237.9486.8380,438 (Direct)
1,300 (By Son)
OLSON RONALD G10% Owner2012-01-13Sell500683,657$57.6928.85104.54682,157 (Direct)
1,500 (By wife)
MORGAN JOHN LChairman & CEO, 10% Owner2012-01-11Buy2,8021,688,833$57.08159.94106.731,659,801 (Direct)
29,032 (By Spouse)
OLSON RONALD G10% Owner2012-01-10Sell878684,157$57.2250.24106.22682,657 (Direct)
1,500 (By wife)
MORGAN JOHN LChairman & CEO, 10% Owner2011-12-16Buy1,0001,686,031$55.7655.76111.621,656,999 (Direct)
29,032 (By Spouse)
GRASSLE JENELE CDirector2011-11-08Sell2,0007,000$50.13100.26135.397,000 (Direct)
OLSON RONALD G10% Owner2011-10-31Sell4,000685,035$50200136683,535 (Direct)
1,500 (By wife)
MORGAN JOHN LChairman & CEO, 10% Owner2011-10-17Buy1,3841,685,031$46.9765.01151.221,655,999 (Direct)
29,032 (By Spouse)
OLSON RONALD G10% Owner2011-08-05Sell2,000689,035$4590162.22687,535 (Direct)
1,500 (By wife)
HEFFES BRETT DPresident2011-07-15Sell2,30055,120$44.88103.22162.9253,820 (Direct)
1,300 (By Son)
OLSON RONALD G10% Owner2011-06-28Sell2,000691,035$40.581191.36689,535 (Direct)
1,500 (By wife)
OLSON RONALD G10% Owner2011-06-28Sell2,000691,035$40.581191.36689,535 (Direct)
1,500 (By wife)
OLSON RONALD G10% Owner2011-06-14Sell4,000693,035$37.25149216.78691,535 (Direct)
1,500 (By wife)
MORGAN JOHN LChairman & CEO, 10% Owner2011-06-06Buy2,8551,683,647$35.52101.41232.211,654,615 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2011-05-18Buy1,0001,680,792$38.7538.75204.521,651,760 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2011-05-10Buy3,1011,679,792$39.56122.68198.281,650,760 (Direct)
29,032 (By Spouse)
MORGAN JOHN LChairman & CEO, 10% Owner2011-05-05Buy3,0001,676,691$40.34121.02192.511,647,659 (Direct)
29,032 (By Spouse)
OLSON RONALD G10% Owner2011-03-23Sell12,0000$38.95467.4202.95Link
MORGAN JOHN LChairman & CEO, 10% Owner2011-03-22Buy5,0000$38.8194204.12Link
MORGAN JOHN LChairman & CEO, 10% Owner2011-03-18Buy3,0000$38114210.53Link
MORGAN JOHN LChairman & CEO, 10% Owner2011-03-08Buy2,0000$36.9173.82219.7Link
OLSON RONALD G10% Owner2011-01-26Sell8,000709,035$33.68269.44250.36707,535 (Direct)
1,500 (By wife)
Zola Steven CPresident, Winmark Capital2011-01-24Buy2,00014,141$33.6467.28250.772,000 (Direct)
10,641 (By Zola Living Trust)
500 (Child 1)
500 (Child 2)
500 (Child 3)
MORGAN JOHN LChairman & CEO, 10% Owner2011-01-18Buy3,6001,663,691$33.11119.2256.39Link
OLSON RONALD G10% Owner2011-01-12Sell2,372717,035$33.4679.37252.66Link
MURPHY STEVENPresident of Franchising2011-01-06Buy60027,802$33.520.1252.24Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-12-30Buy5,0001,660,091$32.43162.15263.86Link
HEFFES BRETT DPres/Finance & Administration2010-12-22Buy30049,358$32.59.75263.08Link
GRASSLE JENELE CDirector2010-12-08Sell2,0007,000$3366257.58Link
Hovey Merry BethVP of Marketing2010-11-23Sell1,400500$33.546.9252.24Link
OLSON RONALD G10% Owner2010-11-17Sell6,108719,407$33201.56257.58Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-10-14Buy6,0001,655,091$34.59207.54241.14Link
Zola Steven CPresident, Winmark Capital2010-08-26Buy1,00012,141$30.1630.16291.25Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-08-17Buy2,0001,649,091$31.1662.32278.69Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-08-11Buy4,1001,647,091$30.31124.27289.31Link
GRASSLE JENELE CDirector2010-06-18Sell2,0007,000$33.7567.5249.63Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-06-10Buy6,0001,642,991$32.4194.4264.2Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-06-03Buy5,0001,636,991$31.49157.45274.72Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-05-26Buy4,9901,631,991$30149.7293.33Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-05-25Buy4,9901,631,991$30149.7293.33Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-05-06Buy2,0001,627,001$28.0656.12320.53Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-04-19Buy3,4241,625,001$2689.02353.85Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-04-15Buy7,0001,621,577$25.04175.28371.25Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-04-07Buy3,7001,614,577$22.7384.1419.14Link
OLSON RONALD G10% Owner2010-04-01Sell25,000724,015$22.5562.5424.44Link
OLSON RONALD G10% Owner2010-03-24Sell5,000749,015$22.05110.25435.15Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-03-10Buy1,0001,581,845$21.4421.44450.37Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-03-04Buy4,5011,580,845$20.5692.54473.93Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-03-03Buy2,5001,576,344$20.2550.63482.72Link
MACKENZIE KIRK ADirector2010-03-01Buy3,00073,000$20.3461.02480.14Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-02-17Buy2,00029,032$20.340.6481.28Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-02-12Buy7,0421,573,844$20.7145.77470.05Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-02-03Buy2,00027,032$22.2544.5430.34Link
OLSON RONALD G10% Owner2010-01-20Sell7,500754,015$22.33167.48428.44Link
MORGAN JOHN LChairman & CEO, 10% Owner2010-01-12Buy4,0001,566,802$22.2989.16429.39Link
OLSON RONALD G10% Owner2010-01-12Sell5,000761,515$22.3111.5429.15Link
OLSON RONALD G10% Owner2009-12-01Sell674766,515$22.2515430.34Link
OLSON RONALD G10% Owner2009-11-12Sell6,347767,189$22.25141.22430.34Link
OLSON RONALD G10% Owner2009-11-09Sell1,300773,536$21.9928.59436.61Link
OLSON RONALD G10% Owner2009-10-14Sell6,000774,836$21.4128.4451.4Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-10-07Buy13,1311,560,802$20.9274.44464.59Link
OLSON RONALD G10% Owner2009-09-03Sell8,500780,836$20.82176.97466.76Link
Phillips Dean BDirector2009-08-27Buy1,0007,000$21.121.1459.24Link
Phillips Dean BDirector2009-08-26Buy4,0006,000$20.782.8470.05Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-08-21Buy3,0031,547,671$19.9559.91491.48Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-08-11Buy5,8001,544,668$18.81109.1527.33Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-08-06Buy2,4071,538,868$18.3844.24542Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-07-27Buy6,9001,536,461$17.99124.13555.92Link
OLSON RONALD G10% Owner2009-07-27Sell5,000789,336$18.0590.25553.74Link
MORGAN JOHN LChairman & CEO, 10% Owner2009-07-22Buy20,0001,529,561$17.99359.8555.92
MORGAN JOHN LChairman & CEO, 10% Owner2009-07-02Buy2,0001,509,561$18.5537.1536.12
MORGAN JOHN LChairman & CEO, 10% Owner2009-06-26Buy10,0001,507,561$16.8168602.38
Zola Steven CPresident, Winmark Capital2009-06-23Buy456500$15.57.07661.29
MORGAN JOHN LChairman & CEO, 10% Owner2009-06-17Buy4,0001,497,561$16.566615.15
OLSON RONALD G10% Owner2009-06-17Sell3,000794,336$16.4949.47615.59
MORGAN JOHN LChairman & CEO, 10% Owner2009-06-17Buy10,0001,507,561$16.8168602.38
MORGAN JOHN LChairman & CEO, 10% Owner2009-06-11Buy2,0001,493,561$16.2532.5626.15
WILSON MARK LDirector2009-06-03Buy1,50029,000$14.6121.92707.67
WILSON MARK LDirector2009-06-03Buy1,50030,000$14.6121.92707.67
MORGAN JOHN LChairman & CEO, 10% Owner2009-06-01Buy1,0001,491,561$1313807.69
Zola Steven CPresident, Winmark Capital2009-05-29Buy4444$12.380.54853.15
MORGAN JOHN LChairman & CEO, 10% Owner2009-05-27Buy2,0031,490,561$12.6225.28835.02
MORGAN JOHN LChairman & CEO, 10% Owner2009-05-18Buy2,0001,488,558$12.625.2836.51
MORGAN JOHN LChairman & CEO, 10% Owner2009-05-08Buy10,2101,486,558$13.05133.24804.21
MORGAN JOHN LChairman & CEO, 10% Owner2009-05-08Buy10,0001,486,348$13.05130.5804.21
OLSON RONALD G10% Owner2009-05-07Sell10,000797,336$12.81128.1821.16
OLSON RONALD G10% Owner2009-04-17Sell3,531807,336$13.146.26800.76
MORGAN JOHN LChairman & CEO, 10% Owner2009-04-16Buy2,5001,476,348$11.9129.78890.76
OLSON RONALD G10% Owner2009-03-16Sell20,000810,867$91801211.11
OLSON RONALD G10% Owner2009-02-12Sell2,400830,867$10.0324.071076.47
MORGAN JOHN LChairman & CEO, Director, 10% Owner2009-02-12Buy1,8001,452,348$9.917.821091.92
OLSON RONALD G10% Owner2009-02-06Sell5,000833,267$9.9349.651088.32
MORGAN JOHN LChairman & CEO, Director, 10% Owner2009-02-03Buy3,0001,448,558$10.5931.771014.26
MORGAN JOHN LChairman & CEO, Director, 10% Owner2009-02-03Buy1,9901,450,548$9.919.71091.92
OLSON RONALD G10% Owner2009-01-08Sell10,000838,267$12120883.33
GRASSLE JENELE CDirector2008-12-09Buy5007,000$136.5807.69
OLSON RONALD G10% Owner2008-12-04Sell10,000848,267$12.2122867.21
MURPHY STEVENPresident of Franchising2008-10-22Buy1,00012,102$14.2514.25728.07
Hovey Merry BethVP of Marketing2008-10-20Buy500500$14.237.12729.23
Ishaug Anthony DCFO2008-10-17Buy1,0001,000$14.1814.18732.16
HEFFES BRETT DPres/Finance & Administration2008-10-17Buy1,50024,528$14.2521.38728.07
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-10-15Buy14,0001,445,558$14.25199.5728.07
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-10-10Buy21,0001,431,558$15.93334.53640.74
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-10-06Buy9091,410,558$1715.45594.12
OLSON RONALD G10% Owner2008-09-19Sell4,997858,267$18.592.44537.84
MACKENZIE KIRK ADirector2008-09-19Buy17172,000$170.29594.12
OLSON RONALD G10% Owner2008-09-04Sell5,477863,264$18.4100.78541.3
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-24Buy9091,410,558$1715.45594.12
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-24Buy21,0001,431,558$15.93334.53640.74
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-24Buy1,3251,409,649$16.3121.61623.48
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-18Buy1,0001,408,324$16.4416.44617.76
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-17Buy1,1001,407,324$14.916.39691.95
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-17Buy6001,406,224$14.98.94691.95
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-11Buy2,00025,032$15.531661.29
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-10Buy1,9601,405,624$15.530.38661.29
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-07-02Buy15,4151,403,664$18.6286.72534.41
OLSON RONALD G10% Owner2008-06-16Sell6,697868,741$17.97120.35556.65
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-05-14Buy1,9941,388,249$1835.89555.56
OLSON RONALD G10% Owner2008-04-21Sell5,000875,438$1785594.12
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-04-08Buy3,0001,386,255$1751594.12
OLSON RONALD G10% Owner2008-04-03Sell700880,438$1812.6555.56
OLSON RONALD G10% Owner2008-03-31Sell7,800881,138$18140.4555.56
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-03-20Buy5001,383,255$17.668.83568.18
OLSON RONALD G10% Owner2008-03-14Sell4,476888,938$18.582.81537.84
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-03-06Buy1,0001,382,755$1818555.56
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-03-05Buy1,0001,381,755$18.618.6534.41
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-03-03Buy5001,380,755$18.669.33532.37
MORGAN JOHN LChairman & CEO, Director, 10% Owner2008-02-26Buy2,0001,380,255$1938521.05
OLSON RONALD G10% Owner2008-01-28Sell10,000893,414$20.6206472.82
OLSON RONALD G10% Owner2008-01-18Sell898903,414$21.519.31448.84
OLSON RONALD G10% Owner2008-01-16Sell544904,312$21.511.7448.84
MURPHY STEVENPresident, Franchise Operation2007-12-28Buy10050$21.412.14451.14
FLECK SHELDON10% Owner2007-11-27Sell108,720302,578$222391.84436.36
MORGAN JOHN LChairman & CEO2007-10-05Buy2,0001,375,755$2040490
MORGAN JOHN LChairman & CEO2007-09-11Buy3,0001,373,755$20.2560.75482.72
MORGAN JOHN LChairman & CEO2007-08-16Buy7401,370,755$17.6713.08567.8
MORGAN JOHN LChairman & CEO2007-06-13Buy9,0001,370,015$18162555.56
HEFFES BRETT DCFO & Treasurer2007-06-13Buy10,00016,828$17.98179.8556.28
MORGAN JOHN LChairman & CEO2007-06-08Buy1,0341,361,015$1818.61555.56
MORGAN JOHN LChairman & CEO2007-05-31Buy2,0001,359,981$18.537537.84
MURPHY STEVENPresident, Franchise Operation2007-05-15Buy4005,102$17.787.11563.67
MORGAN JOHN LChairman & CEO2007-05-15Buy4,9001,357,981$18.2589.43546.58
MURPHY STEVENPresident, Franchise Operation2007-05-11Buy254,702$17.50.44574.29
MORGAN JOHN LChairman & CEO2007-05-08Buy1,0001,353,081$18.118.1551.93
MORGAN JOHN LChairman & CEO2007-05-03Buy11,0001,352,081$18.79206.69527.99
MORGAN JOHN LChairman & CEO2007-05-01Buy4,3881,341,081$17.576.79574.29
MORGAN JOHN LChairman & CEO2007-04-27Buy5001,336,693$189555.56
MORGAN JOHN LChairman & CEO2007-04-25Buy1,5091,336,193$18.828.37527.66
MORGAN JOHN LChairman & CEO2007-03-30Buy5,0001,334,684$19.798.5498.98
GRASSLE JENELE CDirector2007-03-20Sell13,5006,500$18.21245.84548
MORGAN JOHN LChairman & CEO2007-03-20Buy8,4501,329,684$18152.1555.56
MORGAN JOHN LChairman & CEO2007-03-16Buy10,0001,321,234$18.29182.9545.16
MORGAN JOHN LChairman & CEO2007-03-14Buy11,7501,311,234$16.59194.93611.27
MORGAN JOHN LChairman & CEO2007-03-06Buy1,6991,299,484$1728.88594.12
MORGAN JOHN LChairman & CEO2007-03-02Buy1,0001,297,785$17.2517.25584.06
Zola Steven CPresident, Winmark Captial Cor2007-02-28Buy90610,547$1715.4594.12
MORGAN JOHN LChairman & CEO2007-02-28Buy1,03223,032$17.2317.78584.85
MORGAN JOHN LChairman & CEO2007-02-22Buy8961,296,785$17.1915.4586.45
MORGAN JOHN LChairman & CEO2007-02-21Buy1,1531,295,889$17.720.41566.67
DAHLBERG K JEFFREYDirector2007-02-12Sell50,000310,761$18900555.56
HOOLEY MARK TVice President2007-02-07Buy1,16033,404$18.421.34541.3
MORGAN JOHN LChairman & CEO2007-02-07Buy6,0001,294,736$18.4110.4541.3
MORGAN JOHN LChairman & CEO2007-01-19Buy26,4651,288,736$18.35485.63543.05
HOOLEY MARK TVice President2007-01-17Buy50032,244$18.579.29535.43
MORGAN JOHN LChairman & CEO2007-01-17Buy3,0001,262,271$18.5955.77534.75
REYELTS PAUL CDirector2006-12-27Sell6,00020,000$19.75118.5497.47
MORGAN JOHN LChairman & CEO2006-12-27Buy9,0001,259,271$19.75177.75497.47
MORGAN JOHN LChairman & CEO2006-12-08Buy1,2971,250,271$20.4426.51477.3
MORGAN JOHN LChairman & CEO2006-11-30Buy1,0001,248,974$21.9621.96437.34
GRASSLE JENELE CDirector2006-11-29Sell5,0007,500$19.7498.7497.77
MORGAN JOHN LChairman & CEO2006-11-17Buy1,0001,247,974$20.2920.29481.57
MORGAN JOHN LChairman & CEO2006-11-16Buy1,00022,000$2020490
MORGAN JOHN LChairman & CEO2006-11-09Buy1,00021,000$20.8620.86465.68
MORGAN JOHN LChairman & CEO2006-10-31Buy3,3001,246,974$20.1566.5485.61
MORGAN JOHN LChairman & CEO, 10% Owner2006-09-21Buy1,7051,263,674$22.438.19426.79Link
OLSON RONALD G10% Owner2006-09-13Sell2,9611,010,873$23.0168.13412.82Link
DAHLBERG K JEFFREY10% Owner2006-09-05Sell20,000611,076$23460413.04Link
HOOLEY MARK TVice President2006-09-05Buy2,00031,744$2346413.04Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-09-05Buy2,0001,261,969$2346413.04Link
DAHLBERG K JEFFREY10% Owner2006-08-01Sell2,100631,076$25.2553.03367.33Link
DAHLBERG K JEFFREY10% Owner2006-07-28Sell4,000633,176$25.25101367.33Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-07-27Buy5,0001,259,969$25.25126.25367.33Link
OLSON RONALD G10% Owner2006-07-25Sell9,2791,013,834$24.02222.88391.26Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-07-18Buy4,0001,254,969$25.25101367.33Link
DAHLBERG K JEFFREY10% Owner2006-06-06Sell44,000638,176$23.551036.2401.06Link
DAHLBERG K JEFFREY10% Owner2006-05-15Sell888682,176$27.0324336.55Link
DAHLBERG K JEFFREY10% Owner2006-04-26Sell5,000683,064$25125372Link
DAHLBERG K JEFFREY10% Owner2006-04-20Sell1,082688,064$23.2625.17407.31Link
DAHLBERG K JEFFREY10% Owner2006-04-18Sell5,000689,146$23.25116.25407.53Link
DAHLBERG K JEFFREY10% Owner2006-04-03Sell15,000694,146$23.15347.25409.72Link
OLSON RONALD G10% Owner2006-03-31Sell5,0001,023,113$23.15115.75409.72Link
DAHLBERG K JEFFREY10% Owner2006-03-27Sell7,500709,146$23.12173.4410.38Link
DAHLBERG K JEFFREY10% Owner2006-03-03Sell10,000716,646$22.95229.5414.16Link
HOOLEY MARK TVice President General Counsel2006-01-27Buy63921,739$2214.06436.36Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-01-12Buy1,0001,670,969$21.2521.25455.29Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-01-10Buy1781,669,969$21.253.78455.29Link
MORGAN JOHN LChairman & CEO, 10% Owner2006-01-05Buy9001,669,791$20.518.45475.61Link
HOOLEY MARK TVice President General Counsel2005-12-29Buy60021,100$20.512.3475.61Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-12-29Buy3821,668,891$20.57.83475.61Link
HEFFES BRETT DCFO & Treasurer2005-12-08Buy1,0002,828$20.1520.15485.61Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-12-08Buy1,4001,668,509$2028490Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-12-02Buy4,1001,667,109$20.2583.03482.72Link
OLSON RONALD G10% Owner2005-11-30Sell2211,066,743$21.654.78445.03Link
OLSON RONALD G10% Owner2005-11-25Sell1,4041,066,964$21.6530.4445.03Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-11-22Buy4,7001,663,009$2198.7461.9Link
DAHLBERG K JEFFREY10% Owner2005-11-11Sell20,000727,146$21420461.9Link
DAHLBERG K JEFFREY10% Owner2005-10-28Sell3,000747,146$2163461.9Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-10-28Buy3,0001,658,309$2163461.9Link
DAHLBERG K JEFFREY10% Owner2005-10-19Sell2,000750,146$20.4540.9477.02Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-10-19Buy2,0001,655,309$20.4540.9477.02Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-10-18Buy1,1001,653,309$20.4522.5477.02Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-10-14Buy1,9901,652,209$2039.8490Link
DAHLBERG K JEFFREY10% Owner2005-10-13Sell2,000752,146$2040490Link
HOOLEY MARK TVice President General Counsel2005-10-13Buy50020,500$2010490Link
DAHLBERG K JEFFREY10% Owner2005-10-04Sell3,000754,146$2163461.9Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-10-04Buy3,2001,650,219$21.0967.49459.51Link
DAHLBERG K JEFFREY10% Owner2005-09-30Sell2,000757,146$2142461.9Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-09-30Buy1,5001,647,019$21.2331.85455.82Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-09-27Buy8001,645,519$21.216.96456.6Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-09-13Buy1,4001,644,719$21.530.1448.84Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-09-07Buy2001,643,319$224.4436.36Link
DAHLBERG K JEFFREY10% Owner2005-08-10Sell5,000759,146$20100490Link
DAHLBERG K JEFFREY10% Owner2005-08-02Sell5,000764,146$20100490Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-08-02Buy5,0001,643,119$20100490Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-07-26Buy1,2001,638,119$17.7521.3564.79Link
DAHLBERG K JEFFREY10% Owner2005-06-29Sell2,800771,246$2056490Link
DAHLBERG K JEFFREY10% Owner2005-05-13Sell3,000774,046$2369413.04Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-05-06Buy6,2001,636,919$22.43139.07426.08Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-04-19Buy1,5001,630,719$1928.5521.05Link
MORGAN JOHN LChairman & CEO, 10% Owner2005-04-15Buy5,6001,629,219$18.63104.33533.39Link
DAHLBERG K JEFFREY10% Owner2005-03-14Sell8,000777,046$20160490Link
DAHLBERG K JEFFREY10% Owner2005-02-03Sell1,000785,046$2525372Link
OLSON RONALD G10% Owner2005-01-28Sell5,0001,068,368$25.2126368.25Link
DAHLBERG K JEFFREY10% Owner2005-01-25Sell1,000786,046$2525372Link
DAHLBERG K JEFFREY10% Owner2005-01-20Sell1,000787,046$2525372Link
OLSON RONALD G10% Owner2004-11-22Sell10,0001,073,368$26.5265345.28Link
DAHLBERG K JEFFREY10% Owner2004-10-28Sell2,000789,046$25.751.4359.14Link
DAHLBERG K JEFFREY10% Owner2004-10-12Sell1,946791,046$24.748.07377.73Link
DAHLBERG K JEFFREY10% Owner2004-10-05Sell78792,992$24.71.93377.73Link
DAHLBERG K JEFFREY10% Owner2004-10-01Sell8,976847,320$24.56220.45380.46Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-08-11Buy3,9071,503,619$20.1378.65486.19Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-08-06Buy1,1001,499,712$20.6522.72471.43Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-08-05Buy1,0001,498,612$21.221.2456.6Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-08-03Buy5001,497,612$21.4810.74449.35Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-07-26Buy4001,497,112$21.58.6448.84Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-07-21Buy1,0001,496,712$21.521.5448.84Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-07-20Buy1,6121,495,712$21.534.66448.84Link
OLSON RONALD G10% Owner2004-06-09Sell5,0001,145,718$25125372Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-06-01Buy1,2001,494,100$2530372Link
HEFFES BRETT DCFO & Treasurer2004-04-10Buy8281,828$9.968.251084.74Link
MURPHY STEVENVP of Franchise Mgmt2004-04-10Buy677677$9.966.741084.74Link
HEFFES BRETT DCFO & Treasurer2004-04-10Buy8281,828$9.968.251084.74Link
BRIGGS STEPHEN MPresident & COO2004-04-10Buy1,48061,261$9.9614.741084.74Link
DAHLBERG K JEFFREY10% Owner2004-04-06Sell5,745856,296$24.43140.35383.01Link
DAHLBERG K JEFFREY10% Owner2004-04-01Sell1,900862,041$2445.6391.67Link
DAHLBERG K JEFFREY10% Owner2004-03-05Sell5,298863,941$25132.45372Link
DAHLBERG K JEFFREY10% Owner2004-03-03Sell4,896869,239$24.89121.86374.09Link
DAHLBERG K JEFFREY10% Owner2004-02-18Sell4,000874,135$22.489.6426.79Link
DAHLBERG K JEFFREY10% Owner2004-02-13Sell4,580878,135$22.3102.13429.15Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-02-09Buy2,0001,260,800$21.543448.84Link
DAHLBERG K JEFFREY10% Owner2004-01-28Sell980882,715$21.320.87453.99Link
DAHLBERG K JEFFREY10% Owner2004-01-15Sell1,020883,695$20.220.6484.16Link
DAHLBERG K JEFFREY10% Owner2004-01-13Sell4,300884,715$2086490Link
MORGAN JOHN LChairman & CEO, 10% Owner2004-01-12Buy2,0001,238,800$2040490Link
DAHLBERG K JEFFREY10% Owner2004-01-06Sell1,300889,015$2026490Link
OLSON RONALD G10% Owner2003-11-21Sell10,0001,046,068$18.84188.4526.33Link
MORGAN JOHN LChairman & CEO, 10% Owner2003-11-11Buy3,0001,236,800$18.9356.79523.35Link
DAHLBERG K JEFFREY10% Owner2003-09-04Sell4,400890,315$17.6177.48570.07Link
NORQUAL JACK A10% Owner2003-09-04Buy6,000604,367$17.78106.68563.67Link
DAHLBERG K JEFFREY10% Owner2003-08-29Sell13,100894,715$17.05223.36592.08Link
DAHLBERG K JEFFREY10% Owner2003-08-19Sell700907,815$17.3512.15580.12Link
DAHLBERG K JEFFREY10% Owner2003-08-07Sell1,400908,515$17.3524.29580.12Link
MORGAN JOHN LChairman & CEO, 10% Owner2003-07-29Buy5,0001,185,800$16.0780.35634.29Link

Only the transactions in Open Market or Private Sale at the market prices are included. Other transactions such as Conversion of derivative security or Exercise of Options are not included. Insiders are only limited to Officers and/or Directors of the company.

"Shares" change (fifth column), "Shares Owned Following This (Direct & Indirect)" transactions (sixth column), and "Trade Price ($)" (seventh column) are split adjusted. The "Share Ownership Details" (last column) displayed data is as of reported (also split adjusted).

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