Why Didn't I Follow Buffett into Wells Fargo in 2009 ?

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Sep 06, 2010
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An important part of getting better at investing is to look back at past decisions and to try and determine what you did right and what you did wrong.



I remember for weeks during late 2008 and 2009 thinking that there had to be a way to take advantage of the pummeling the financial sector had received. And more often than not during that time I was looking at Wells Fargo and American Express. And full disclosure, I managed to buy exactly zero shares of both.



Why was I focusing on those two companies ? A simple reason really. Buffett. My thinking was that he has been following both of these companies for decades and surely knows them better than I know any company. If he could step into the fire and buy these based on what he knew, I thought I should suck it up and do the same.



Wells Fargo was as low as $8.61 in March 2009 and American Express $10.26 around the same time. WFC is now around $25 and AXP $40. Clearly they were bargain priced in early 2009. At the end of 2007 Buffett through Berkshire Hathaway held 303 million shares of WFC and 151 million shares of AXP. At the end of 2009 he held 334 million shares of WFC and 151 million shares of AXP. So it isn’t like he was mortgaging the farm during this period to add to his holdings.



Although you would think I could have picked up on this subtle hint that Warren dropped at the 2009 Berkshire shareholder meeting:



“If anything, Wells Fargo will be a lot better off in a couple of years than if none of this had happened,” and Buffet also added that if he had to invest his entire net worth “in one stock, that would be the stock.”



So did I make a mistake in not investing in these two companies when they were so cheap ? Surprisingly my answer looking back on it is no. I simply didn’t understand them well enough to risk my capital at that point in time. Even Buffett makes mistakes as all investors do. I had no idea what the quality of the assets of WFC and AXP would turn out to be. It doesn’t take much writing off of assets to wipe out all of the equity in a financial institution given the leverage involved. Saying no is the most important word an investor can learn. Wait for the fat pitch that you KNOW you understand.



I’m looking at the financials again right now given the interest of investors such as Bruce Berkowitz and Francis Chou:



http://www.gurufocus.com/news.php?id=105772



http://www.gurufocus.com/news.php?id=105307



Interestingly, Buffett originally got into Wells Fargo and American Express during periods of great distress. Wells Fargo was during the S&L crisis and American Express was during the salad oil scandal. Here is interesting reading from the 1990 chairman’s letter that explains his WFC buy. Try and remember that at that point WFC was a scary investment to be making, yet Buffett makes it so simple.



“Lethargy bordering on sloth remains the cornerstone of our investment style: This year we neither bought nor sold a share of five of our six major holdings. The exception was Wells Fargo, a superbly-managed, high-return banking operation in which we increased our ownership to just under 10%, the most we can own without the approval of the Federal Reserve Board. About one-sixth of our position was bought in 1989, the rest in 1990.



The banking business is no favorite of ours. When assets are twenty times equity - a common ratio in this industry - mistakes that involve only a small portion of assets can destroy a major portion of equity. And mistakes have been the rule rather than the exception at many major banks. Most have resulted from a managerial failing that we described last year when discussing the "institutional imperative:" the tendency of executives to mindlessly imitate the behavior of their peers, no matter how foolish it may be to do so. In their lending, many bankers played follow-the-leader with lemming-like zeal; now they are experiencing a lemming-like fate.



Because leverage of 20:1 magnifies the effects of managerial strengths and weaknesses, we have no interest in purchasing shares of a poorly-managed bank at a "cheap" price. Instead, our only interest is in buying into well-managed banks at fair prices.



With Wells Fargo, we think we have obtained the best managers in the business, Carl Reichardt and Paul Hazen. In many ways the combination of Carl and Paul reminds me of another - Tom Murphy and Dan Burke at Capital Cities/ABC. First, each pair is stronger than the sum of its parts because each partner understands, trusts and admires the other. Second, both managerial teams pay able people well, but abhor having a bigger head count than is needed. Third, both attack costs as vigorously when profits are at record levels as when they are under pressure. Finally, both stick with what they understand and let their abilities, not their egos, determine what they attempt. (Thomas J. Watson Sr. of IBM followed the same rule: "I'm no genius," he said. "I'm smart in spots - but I stay around those spots.")



Our purchases of Wells Fargo in 1990 were helped by a chaotic market in bank stocks. The disarray was appropriate: Month by month the foolish loan decisions of once well-regarded banks were put on public display. As one huge loss after another was unveiled - often on the heels of managerial assurances that all was well - investors understandably concluded that no bank's numbers were to be trusted. Aided by their flight from bank stocks, we purchased our 10% interest in Wells Fargo for $290 million, less than five times after-tax earnings, and less than three times pre-tax earnings.



Wells Fargo is big - it has $56 billion in assets - and has been earning more than 20% on equity and 1.25% on assets. Our purchase of one-tenth of the bank may be thought of as roughly equivalent to our buying 100% of a $5 billion bank with identical financial characteristics. But were we to make such a purchase, we would have to pay about twice the $290 million we paid for Wells Fargo. Moreover, that $5 billion bank, commanding a premium price, would present us with another problem: We would not be able to find a Carl Reichardt to run it. In recent years, Wells Fargo executives have been more avidly recruited than any others in the banking business; no one, however, has been able to hire the dean.



Of course, ownership of a bank - or about any other business - is far from riskless. California banks face the specific risk of a major earthquake, which might wreak enough havoc on borrowers to in turn destroy the banks lending to them. A second risk is systemic - the possibility of a business contraction or financial panic so severe that it would endanger almost every highly-leveraged institution, no matter how intelligently run. Finally, the market's major fear of the moment is that West Coast real estate values will tumble because of overbuilding and deliver huge losses to banks that have financed the expansion. Because it is a leading real estate lender, Wells Fargo is thought to be particularly vulnerable.



None of these eventualities can be ruled out. The probability of the first two occurring, however, is low and even a meaningful drop in real estate values is unlikely to cause major problems for well-managed institutions. Consider some mathematics: Wells Fargo currently earns well over $1 billion pre-tax annually after expensing more than $300 million for loan losses. If 10% of all $48 billion of the bank's loans - not just its real estate loans - were hit by problems in 1991, and these produced losses (including foregone interest) averaging 30% of principal, the company would roughly break even.



A year like that - which we consider only a low-level possibility, not a likelihood - would not distress us. In fact, at Berkshire we would love to acquire businesses or invest in capital projects that produced no return for a year, but that could then be expected to earn 20% on growing equity. Nevertheless, fears of a California real estate disaster similar to that experienced in New England caused the price of Wells Fargo stock to fall almost 50% within a few months during 1990. Even though we had bought some shares at the prices prevailing before the fall, we welcomed the decline because it allowed us to pick up many more shares at the new, panic prices.



Investors who expect to be ongoing buyers of investments throughout their lifetimes should adopt a similar attitude toward market fluctuations; instead many illogically become euphoric when stock prices rise and unhappy when they fall. They show no such confusion in their reaction to food prices: Knowing they are forever going to be buyers of food, they welcome falling prices and deplore price increases. (It's the seller of food who doesn't like declining prices.) Similarly, at the Buffalo News we would cheer lower prices for newsprint - even though it would mean marking down the value of the large inventory of newsprint we always keep on hand - because we know we are going to be perpetually buying the product.



Identical reasoning guides our thinking about Berkshire's investments. We will be buying businesses - or small parts of businesses, called stocks - year in, year out as long as I live (and longer, if Berkshire's directors attend the seances I have scheduled). Given these intentions, declining prices for businesses benefit us, and rising prices hurt us.



The most common cause of low prices is pessimism - some times pervasive, some times specific to a company or industry. We want to do business in such an environment, not because we like pessimism but because we like the prices it produces. It's optimism that is the enemy of the rational buyer.



None of this means, however, that a business or stock is an intelligent purchase simply because it is unpopular; a contrarian approach is just as foolish as a follow-the-crowd strategy. What's required is thinking rather than polling. Unfortunately, Bertrand Russell's observation about life in general applies with unusual force in the financial world: "Most men would rather die than think. Many do." “