TAAT® Prepares to Capitalize on Recently Announced Plans for a New U.S. Nicotine Rule

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Jul 13, 2022

On June 21, 2022, the FDA announced plans for a proposed rule that would establish a maximum level of nicotine in cigarettes sold in the United States. With an established patent-pending nicotine-free offering that provides an experience and sensation similar to smoking a standard tobacco cigarette, TAAT® is preparing to capitalize on this anticipated shift in the tobacco category in the United States, which is valued at approximately USD $80 billion¹.