Today, Zilla, the leading supplier of reptile care products and a brand in the Central Garden & Pet (NASDAQ: CENT) (NASDAQ: CENTA) portfolio, announced a partnership with multi-platinum recording artist 24kGoldn’s newly adopted bearded dragon Puff, who has been named the first official “Rep-Resentative” of the brand. Puff, an orange morph bearded dragon, will star in the brand’s “Rep Yourself” campaign that encourages reptile owners to express themselves and celebrate what sets them and their beloved pets apart from everyone else. The “Rep Yourself” campaign is part of a comprehensive brand refresh created to reflect the modern and unique ethos of its current customer base.
Multi-Platinum Music Artist 24kGoldn's Bearded Dragon "Puff" Named the First Official Rep-Resentative of Leading Reptile Care Brand, Zilla
Jun 14, 2023
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