Vocus CEO Richard Rudman Keeps Buying

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Mar 06, 2013
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On Feb. 28, 2013, Richard Rudman, chairman, CEO and president of Vocus Inc. (VOCS), bought 70,000 shares at an average price of $13.93. The cost of this transaction totaled $975,100. Since this purchase the price of the stock has decreased by 1.36%. Rudman currently owns at least 849,371 shares in VOCS.

Prior to his most recent purchase, Richard Rudman bought 70,000 shares of VOCS on Nov. 8, 2012. These shares averaged a price of $15.31. Since this purchase the price of the stock has decreased by 10.25%.

Market capitalized at $284.4 million, Vocus Inc. provides online marketing and public relations software that helps companies and organizations reach buyers across social networks online and through alternate media outlets. The company provides software for social media through the use of online cloud marketing. Originally formed in Florida in 1988 under the name First Data Software Publishing Inc., Vocus is now headquartered in Beltsville, Md. The company is currently being used in 30,000 organizations worldwide and is available in seven languages.

Under Rudman’s leadership, from 1992 to 2010 Vocus averaged a 40% growth annually, and achieved 19 consecutive years of revenue growth. Rudman is also the vice chairman of the board of directors for the Baltimore Symphony Orchestra. Rudman received his B.S. from the University of Maryland.

The revenue for the fourth quarter of 2012 was $47.1 million, a 54% increase from 2011.

“We are very pleased to report another strong quarter with record revenue and strong earnings and cash flow,” said Rudman. “While we are pleased with our financial performance for the quarter, we are also excited to report a record number of new customers, driven by robust demand for the Vocus marketing suite. With the recent launch of our new marketing suite, Vocus is the only solution today that integrates email, social, search and publicity into one intelligent platform, which we believe positions us well for over 20% billings growth in 2013.”

Interestingly, Rudman is the only insider currently buying in to VOCS shares. On March 1, Mark Heys (chief technology officer) sold 6,541 in VOCS shares. Also on March 1 Stephen Vintz (CFO and executive vice president) sold 8,510 shares and Norman Weissberg (senior vice president of North American sales) sold 8,538 of his shares.

With its stock down 1.11%, Vocus trades at $13.36.

There are currently no Gurus followed by GuruFocus that hold stakes in the company.

For more information on insider trades within Vocus, view Richard Rudman's Insider Trades and Mark Heys’ Insider Trades.