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Baron Funds Comments on Facebook Inc.

November 25, 2013 | About:

Facebook Inc. (FB) is the largest social networking company in the world with in excess of one billion active monthly users. The company built a unique platform where users continue to demonstrate stickiness and high engagement. Facebook is in the early stages of monetizing its customer base and we continue to see more evidence that its messaging is starting to resonate with marketers and advertisers world-wide. We believe that the company will successfully navigate the transition to mobile and that annualized revenues per customer can continue to increase meaningfully. In addition, we see significant positive optionality from eventual monetization opportunities in search, video, publishing and Instagram.

From Ron Baron's Baron Funds third quarter 2013 commentary.


Rating: 5.0/5 (2 votes)

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